Providing expert-level SEO services at a price point accessible to small businesses.
SEO & PPC Account Manager & Campaign Strategist
Location
United States
Posted
10 hours ago
Salary
$90K - $105K / year
Seniority
Lead
Job Description
SEO & PPC Account Manager & Campaign Strategist
Focus Digital
Role Description We're seeking an experienced SEO & PPC Campaign Strategist to serve as the strategic bridge between our technical execution teams and our clients. This role focuses on account management and client communication rather than hands-on campaign execution. You'll develop and translate complex SEO and PPC strategies into clear, actionable business insights while building strong client relationships and ensuring campaign success aligns with business objectives. - Serve as the primary point of contact for assigned client accounts, building strong relationships and ensuring client satisfaction - Conduct regular client calls and meetings to present progress, explain strategy rationale, and gather feedback - Translate complex SEO and PPC data and strategies into clear, understandable business insights for clients - Create and present monthly and quarterly performance reports, focusing on ROI and business impact - Collaborate with internal strategists to develop comprehensive SEO and PPC strategies for client accounts - Manage client expectations by setting realistic timelines and ROI projections aligned with our agency methodology - Review campaign performance and strategies developed by our execution teams to ensure quality and alignment with client goals - Facilitate communication between technical teams and clients to ensure smooth project delivery - Provide strategic recommendations for campaign improvements and expansion opportunities - Stay current with SEO and PPC best practices to provide informed strategic guidance to clients Qualifications - 3+ years of experience in digital marketing account management, with strong knowledge of SEO and PPC principles - Proven track record of managing client relationships and delivering results that meet business objectives Requirements - Deep understanding of SEO strategy, keyword research, content planning, and technical optimization concepts - Strong knowledge of PPC campaign strategy, audience targeting, and performance optimization - Ability to analyze and interpret campaign data to provide strategic insights - Understanding of integrated marketing approaches combining SEO, PPC, content, and email marketing - Exceptional verbal and written communication skills with ability to explain complex digital marketing concepts to non-technical clients - Strong analytical and problem-solving skills with ability to connect data to business outcomes - Experience presenting to C-level executives and decision makers Preferred Qualifications - Experience working with small to medium-sized businesses across various industries - Background in consulting or client-facing roles in digital marketing agencies - Familiarity with marketing analytics platforms (Google Analytics, Google Data Studio, etc.) Benefits - Salary of $90,000 - $105,000, depending on experience, yearly bonus based on client retention - Health, Vision, Dental Insurance - 2 Weeks of PTO, Typical Bonus PTO Between Christmas and New Years - 401(k) with 4% Match - Fully Remote
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