• Manage the day-to-day publishing of social media content across platforms including LinkedIn, X, YouTube, and other relevant channels. • Draft, edit, and refine copy to a publishable, on-brand standard: primarily elevating AI-generated drafts, and writing original posts and captions from scratch when an AI draft falls short. • Edit, repurpose, and format content into platform-specific assets such as social posts, carousels, short-form clips, and mid-form video content. • Schedule and publish content execute and maintain the content calendar • Perform quality assurance checks to ensure posts meet formatting, branding, tagging, link, and platform-specific requirements before publication. • Utilize AI tools to support content creation, caption drafting, ideation, research, quality assurance, and workflow optimization. • Follow documented SOPs and publishing processes while maintaining high levels of accuracy and consistency. • Monitor content schedules and proactively identify, communicate, and resolve blockers that may impact delivery timelines. • Maintain organized content workflows, publishing records, and content calendars to support efficient execution. • Contribute to the development and improvement of SOPs, workflows, and content production processes. • Communicate project status, updates, and completion of tasks clearly within a remote and fast-paced work environment. • This is a high-volume role: the assistant handles a high daily publishing cadence across multiple platforms and is measured on consistent, on-time delivery.a

• Manage the company's day-to-day social media presence across Facebook, Instagram and LinkedIn. • Develop and maintain a social media content calendar aligned with business priorities. • Conduct market research and understand competitors' content trends - what's working and what's not; replicate best practices to help in building a lead pipeline. • Create engaging social media copies that reflect the company's brand voice and values. • Design and publish compelling social media content using existing brand assets, photos and videos. • Proactively engage with internal teams to identify content opportunities. • Monitor social media channels and respond to comments, messages and community enquiries in a timely manner. • Engage with relevant online communities, industry groups and conversations to increase brand awareness. • Monitor mentions of the business online and proactively enhance customer engagement. • Track social media performance and provide regular reporting and recommendations. • Suggest creative ideas and campaigns that help grow brand awareness and audience engagement. • Support with social media content on the founder's LinkedIn page. • Utilise AI and automation tools where appropriate to improve content creation and workflow efficiency.

Title: Global Social Media Associate Location: Los Angeles United States Full time job requisition id 20775 At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. Job Title: Global Social Media Associate - UGG Reports to: Manager, Social Media Location: Los Angeles, CA - Hybrid The Role As the Global Social Media Associate, you’ll be a key player in shaping UGG’s social presence. You’ll manage community engagement across global channels, post content, and maximize opportunities to turn followers into advocates. You’ll identify trends for the social and global brand teams, keeping UGG at the forefront of culture and conversation. Supporting the Social Media Manager, you’ll contribute to content development, reporting, sample management, and asset organization. We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together. Your Impact - Responsible for posting on UGG owned social media accounts (Instagram, Facebook, TikTok, Twitter, Pinterest, YouTube, and emerging platforms), including mornings, nights, and weekends as needed - Accurately add tags, links, and creative elements to posts, ensuring optimal timing and performance - Partner with the Social Media Manager for excellence in execution - Manage community engagement across UGG accounts, fostering brand love and positive sentiment - Act as the connection point between the brand and the social community, interacting with talent, influencers, editorial outlets, consumers, and fans - Participate in UGG-related conversations, answer customer inquiries, and identify trends in fan feedback and competitive strategy - Contribute to social media reports, pulling data and adding insights - Escalate opportunities for larger brand action - Support social media content capture, editing, briefing, and management - Organize and deliver content, contribute ideas to the content calendar - Manage sample ordering and distribution, planning for usage and sending out pieces to further brand sentiment and mentions - Handle department invoices and new vendor setups, liaising with talent and agents for timely processing - Stay abreast of industry trends and best practices, sharing insights with the creative team and management, and attending relevant conferences Who You Are - Bachelor’s degree in a related field and/or relevant internship experience - 1-3 years of experience or internship experience within social media at a brand, editorial outlet, or agency - Knowledge of the social media landscape and intricacies of each platform - Eager to learn and grow within the social media industry, always seeking ways to maximize brand-community connection - Excellent time management, organizational, planning, and project management skills - Strong verbal, written, and presentation skills - Ability to develop positive and productive relationships with internal and external stakeholders - Proven relationship skills with influencers and cross-functional teams - Problem-solver, able to work independently in a fast-paced, multi-tasking environment - Strong computer skills, including MS Office (Outlook, Word, Excel, PowerPoint) - Ability to travel and work nights and weekends as necessary What We'll Give You – - Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued. - Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future. - Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever. - Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras - Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development. - Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle. $28.37 - $35.43 The salary range posted reflects the estimated minimum and maximum target for new hire salaries for this role in: Los Angeles, California (Remote) Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Equal Employment Opportunity Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.

• Develop and execute Reddit community management strategies for clients and Siege Media • Identify relevant communities, engagement opportunities, and discussion trends that support client and business goals • Build authentic brand presence within online communities while adhering to platform guidelines and community norms • Monitor community sentiment and proactively identify opportunities to increase brand visibility and engagement • Create and manage social content calendars, engagement plans, and community playbooks • Develop and execute social media strategies across Reddit, LinkedIn, and emerging platforms that influence AI search visibility • Track and report on community growth, engagement, brand mentions, and visibility metrics • Monitor how brands appear across AI search experiences, including ChatGPT, Google AI Overviews, Gemini, and Perplexity • Collaborate closely with SEO, GEO, Content Marketing, Digital PR, Design, and Account Management teams to ensure social efforts support broader organic growth initiatives • Communicate strategic recommendations, performance insights, and opportunities to clients and internal stakeholders • Stay current on platform updates, moderation trends, AI search developments, and community best practices • Contribute to the development of service offerings, workflows, documentation, and best practices for community-led growth • Support future hiring, onboarding, and training efforts as the social and community department expands • Manage multiple deadlines and client priorities while maintaining utilization and quality expectations • Deliver a reliable, solutions-oriented approach to helping clients grow visibility, trust, and brand awareness across community-driven platforms