Role Description We are seeking a bilingual (Arabic & English) Emirati Copywriter on a part-time freelance basis to support our growing marketing efforts in the UAE. This role will play a key part in shaping how Calo communicates with customers across multiple touchpoints, ensuring our messaging feels authentic, localized, and aligned with the Emirati audience. - Write engaging copy in both English and Emirati Arabic dialect. - Create CRM content including: - Email campaigns - Push notifications - WhatsApp communications - SMS campaigns - Develop copy for: - Landing pages - Marketing campaigns - Paid social ads - Digital advertising - Website content - Support campaign ideation and concept development. - Adapt global and regional campaigns for the UAE market. - Ensure all content reflects local culture, language nuances, and customer behavior. - Collaborate closely with Marketing, CRM, Brand, and Growth teams. - Review and refine translations to ensure they sound naturally Emirati rather than directly translated. Qualifications - UAE National (Emirati). - Exceptional writing skills in both Arabic and English. - Ability to write naturally in local Emirati Arabic dialect. - Proven experience in copywriting, content creation, CRM, advertising, or digital marketing. - Strong understanding of UAE culture, trends, and consumer behavior. - Experience creating marketing content that drives engagement and conversions. - Strong attention to detail and ability to work independently. Requirements - Experience within food, lifestyle, wellness, hospitality, retail, or e-commerce brands. - Experience writing CRM journeys and customer lifecycle communications. - Background in creative campaign development. - Familiarity with performance marketing and digital advertising best practices. Time Commitment - Approximately 10 hours per week to start. - Flexible working arrangement. - Remote-friendly. What Success Looks Like - Customer communications feel genuinely local and culturally relevant. - Increased engagement across CRM channels. - Consistent brand voice across all UAE customer touchpoints. - Faster turnaround for UAE-specific campaigns and launches. - High-quality Arabic copy that resonates with Emirati customers. To Apply - Please share: - Your CV or portfolio. - Examples of Arabic and English copywriting work. - Examples written specifically in Emirati dialect (if available). - Your expected hourly or monthly freelance rate. - Your weekly availability.

Role Description Are you prepared to accelerate your marketing career within a highly specialized performance marketing cell? We are a lean, agile collective of 1–10 elite growth operators focused on transforming high-potential D2C brands into category leaders. Leveraging highly advanced Google Ads infrastructures, we eliminate guesswork by combining strict testing protocols, rigorous data analysis, and integrative, revenue-driven campaigns. We are searching for a sharp, data-backed Performance Copywriter & Marketing Generalist who can crack the underlying psychology of skeptical consumer demographics and translate raw vocabulary into pure return on ad spend ($ROAS$). Your copy will serve as the essential psychological bridge that transforms consumer cold traffic into high-value acquisitions. - Architect High-Converting Funnels: - Draft compelling advertorials and long-form sales copy tailored for D2C health, wellness, and beauty verticals (e.g., probiotic skincare, joint formulas, cognitive drinks). - Your target audience is typically a mature ($45+$), highly critical demographic—your core objective is to disarm their skepticism and earn their commercial trust. - Deconstruct Consumer Buying Motives: - Deep-dive into customer forums, product reviews, support tickets, and performance analytics to isolate raw buying triggers. - Synthesize these insights into high-CTR advertising hooks. - Orchestrate AI-Assisted Pipelines: - Command our proprietary internal AI workflows to generate structural foundations. - Apply your human copywriting intuition to refine the copy into a polished, human-grade final asset. - Own Conversion Metrics: - Analyze your own performance data daily. - If an advertorial's traction dips, diagnose whether the hook, lead, or angle is leaking margin, deploying a fresh copy variant within 24 hours. - Execute with Speed & Scale: - Maintain an aggressive creative testing velocity. - Balance quick execution with high strategic precision, recognizing where perfectionism stalls capital and where it multiplies scalability. Qualifications - 2–3+ years of documented success in Direct-Response Copywriting or Performance Marketing (Agency or high-volume Freelance background), ideally within a fast-moving D2C ecosystem. - Flawless, native-level German (C2) is strictly mandatory; highly proficient English communication skills are required for internal collaboration. - Absolute command over conversion principles, including Problem-Agitation-Solution ($PAS$) frameworks, unique mechanism development, social proof integration, objection handling, and psychological calls-to-action ($CTAs$). - Highly autonomous, structured, and dependable. You excel without micromanagement, honor strict deadlines, and possess an unquenchable drive to study winning ad campaigns. - Enthusiastic about commanding modern AI systems to automate routine administrative grunt work, combined with elite editorial acumen. Requirements - Proven experience writing long-form native ads and scaling funnels across discovery networks (Taboola, Outbrain). - Deep vertical knowledge within the premium biohacking, longevity, cosmetics, or nutritional supplement spaces. Benefits - A stable base salary of €40,000 – €55,000 gross p.a., paired with 25 days of paid annual vacation. - Work fully remote from any location within Germany. - Access a hyper-accelerated learning curve by directing significant ad budgets and receiving immediate, data-backed loop feedback. - Regular corporate workcations in luxury villas, alongside a menu of customizable, individually selectable lifestyle benefits. - Utilize advanced AI automation frameworks that absorb routine administrative duties, freeing your time for deep creative strategy. - Benefit from a highly flat organizational architecture with transparent communication channels and zero corporate bureaucracy. How to Apply If you possess the conversion metrics to back up your words and are eager to rewrite the future of D2C performance marketing alongside an elite team, select Apply Now via our job landing page to submit your direct-response portfolio. Applications are welcomed in either English or German.

Role Description We are tracking down a razor-sharp Performance Copywriter & Marketing Generalist who knows how to bypass consumer defense mechanisms, interpret raw performance data, and engineer words that consistently hunt down high ROAS. If you want to combine a high-stakes growth marketing career with the absolute freedom of a remote infrastructure, we want to hear from you. Your daily mission is to transform skepticism into revenue through relentless, framework-driven creative execution: - Architect High-Converting Assets: Craft compelling long-form advertorials, VSLs, and sales copy for D2C health, beauty, and supplement brands (e.g., anti-aging skincare, joint wellness, cognitive formulas). Your target is a mature (45+), hyper-skeptical audience—you are the strategist who wins their trust. - Mine Consumer Insights: Uncover winning creative angles by dissecting Amazon reviews, Reddit threads, customer support tickets, and performance metrics to weaponize raw buying motives into high-CTR hooks. - Command AI Pipelines: Utilize advanced internal AI engines to generate rapid-fire structural drafts, then inject your human marketing instincts to polish the copy into an output indistinguishable from human genius. - Decode the Math: Take absolute ownership of your performance data. If a landing page stalls or an ad CTR dips, you instantly diagnose whether the hook, lead, or angle is bleeding cash and ship a fresh variant within 24 hours. - Optimize for Velocity: Maintain an aggressive creative testing velocity, balancing speed with strategic precision to understand where perfectionism wastes capital and where it multiplies returns. Qualifications - 2 to 3+ years driving measurable revenue with direct-response copywriting (agency background or high-volume e-commerce freelance track record). - Flawless, native-level German (C2) paired with a strong command of modern English for internal alignment. - You naturally think in behavioral frameworks like PAS (Problem-Agitation-Solution). You possess total mastery over hook mechanics, unique mechanisms, social proof stacking, airtight objection handling, and psychological CTAs. - You embrace AI tools as an administrative superpower to automate grunt work, acting as the ultimate high-level creative editor. Requirements - A documented history of success writing native ads and advertorials for discovery networks (Taboola, Outbrain). - Deep vertical experience in beauty, biohacking, longevity, or premium nutritional supplements. Benefits - Base Salary: €40,000 – €55,000 gross p.a., scaled to your experience and qualifications. - Paid Time Off: 25 days of paid vacation annually. - Work Model: 100% location-independent setup within Germany. - Absolute Freedom: Enjoy a 100% remote lifestyle while working alongside a tight, low-ego, exceptionally high-performing squad. - High-Stakes Training: Achieve a hyper-accelerated learning curve by driving real growth with serious ad spend and instantaneous performance feedback loops. - Collective Workcations: Join the team for high-end international villa retreats, complemented by a menu of customizable individual lifestyle perks. - Optimized Workflows: Spend your valuable time on deep creative strategy while automated AI pipelines absorb the repetitive busywork. - Zero Friction: Benefit from flat organizational architecture, short communication channels, and zero corporate politics. How to Apply If you have the conversion numbers to back up your words and want to bypass traditional corporate red tape, we want to see your best work. Select Apply Today to access our landing page, submit your direct-response portfolio, and launch your application process!

• Develop article briefs from strategic direction and topic ideas. • Research, outline, write, and revise high-quality long-form articles. • Create content optimized for both traditional SEO and AI search discovery. • Incorporate firsthand experimentation and observations when writing about AI topics. • Use AI tools and agents responsibly to support research and drafting while maintaining editorial quality. • Ensure content aligns with brand voice and marketing objectives. • Collaborate with internal stakeholders to refine content strategy and execution.