• Take full ownership of our Google Shopping & Search and Bing campaigns — from strategy to execution. • Design and optimize campaigns, monitor KPIs, and identify hidden efficiency levers.

• Plan, implement, and own Google Shopping & Search and Bing campaigns end-to-end. From strategy and structure to day-to-day optimisation. • Strategically develop and scale the paid search advertising channel, shaping its long-term direction. • Take full responsibility for significant advertising budgets, spending them as if they were your own. • Optimise the search & shopping campaign portfolio end-to-end: structure, bidding, audiences, feeds, and copy. • Analyse performance data, surface insights, and translate them into concrete optimisation actions. • Own the annual budget plan and KPI framework; present results and strategy to senior stakeholders. • Lead A/B and multivariate testing initiatives and turn learnings into lasting improvements. • Collaborate closely with Analytics, Data, Pricing, and Country Management teams to ensure campaign relevance and measurement accuracy. • AI & Automation: We actively encourage using AI tools, scripts, and automation to multiply your impact. If you've built smart workflows or experimented with LLMs in a marketing context - bring those ideas. We want to hear them!

• Coordinate commercial activity within in-field teams to ensure targets are reached for increasing sales within an assigned geography • Create, implement, and communicate District Sales Plan and monitor progress • Coordinate in-field activity to achieve results and agreed-upon targets • Maximize market, segment, and team dynamics to drive both top- and bottom-line results • Ensure smooth, collaborative efforts in both day to day and long term business execution • Set tone and pace for business process and organization • Understand and present a market and franchise/business point of view when leading teams • Coach, mentor, educate and develop direct and indirect team members to enhance individual skills and elevate overall team performance • Hold direct reports accountable to behaviors and expectations • Provide direction and insights to key internal partners in business planning process • Consistently exemplify the AbbVie Ways of Working

• Educate HCPs on patient support programs • Provide local expertise regarding national/regional payor policies • Collaborate with AbbVie’s Access and Reimbursement Support Center • Report back payer trends related for approved products to Patient Services