• Serve as Ratehub's primary subject matter expert for mortgages and real estate, representing the brand in media opportunities; support the Communications team with expert commentary, data points, and timely insights for media pitches and press opportunities • Bring on-camera and on-mic presence to video content and media interviews; comfort in front of a camera is a strong asset • Strengthen Ratehub's authority in the mortgage space by producing/writing exceptional, accurate, and timely original content across formats including media contributions, landing pages, blog posts, newsletters, videos, and social media • Develop content that provides unique analysis and insights and reflects current market conditions, rate movements, and consumer needs — not just evergreen education • Liaise regularly with Ratehub's mortgage brokerage team to stay current on rate trends, lender strategy, and market shifts, and translate those insights into timely content updates • Maintain and refresh existing content on an ongoing basis — including blogs, FAQs, and landing pages — leveraging internal resources and freelancers where appropriate • Incorporate SEO and GEO best practices into all content, with particular rigour on landing pages and high-traffic pages • Set, document, and uphold Ratehub's editorial voice and style standards across all formats, channels, and contributors • Establish and maintain editorial policies, workflows, and governance frameworks that scale across staff writers, freelancers, and cross-functional contributors • Own and manage the editorial and social media calendar, balancing timely rate and market coverage with long-term content strategy and ensuring that all published content meets accuracy, compliance, and regulatory standards relevant to Canadian financial products • Review, edit, and approve work from writers, freelancers, and subject matter experts to maintain a consistently high editorial bar • Develop and maintain deep expertise in Canadian personal finance — mortgage rates, insurance, credit cards, banking, and investing — to provide credible editorial oversight • Own content QA processes, including fact-checking, link auditing, structural reviews, and scheduled content refreshes • Use performance data — organic traffic, keyword rankings,GEO metrics, engagement, and conversion signals — to inform editorial priorities and identify content gaps • Brief, onboard, and manage freelance contributors, including scope definition, quality oversight, and feedback • Collaborate cross-functionally with product, design, marketing, and data teams to ensure content reflects live product and rate information accurately • Serve as the lead on sponsored content production, acting as the primary point of contact between the external partnership team and the content team

• Verify that lists, tables, and general formatting are styled correctly. • Ensure all content is typo-free, including metadata. • Confirm text matches the approved source, checking live pages against AEM staging. • Review translated text to ensure it fits seamlessly within CTAs, headers, and navigation components. • Check that all media (images, videos) display correctly and are visible. • Flag any inconsistencies or errors found between the live site and the AEM page.

• Verify that lists, tables, and general formatting are styled correctly. • Ensure all content is typo-free, including metadata. • Confirm text matches the approved source, checking live pages against AEM staging. • Review translated text to ensure it fits seamlessly within CTAs, headers, and navigation components. • Check that all media (images, videos) display correctly and are visible. • Flag any inconsistencies or errors found between the live site and the AEM page.

• Uphold Britannica’s high editorial standards, ensuring all copy is clear, accurate, engaging, and trustworthy. • Alongside the Managing Editor, take ownership of all advertising copy for the inbox and the web. • Help set a standard for the newly formed Content Studio in terms of production quality, editorial excellence, and client satisfaction. • Collaborate with the Managing Editor to allocate budget for branded campaigns. • Write or assign branded content stories that meet client goals, serve readers, and reflect the brand’s voice. • Partner with the Sales, Partnerships, Editorial, Advertising, and Affiliate teams, and when asked, the client, to support the management and execution of client partnerships. • Leverage available data to inform overall strategy, both on a granular, copy editing level and when brainstorming new campaigns. • Use analytics provided by the Account Managers to refine copy strategies and improve campaign outcomes. • Seamlessly transition between your day-to-day advertiser copy tasks and longer-tail branded content projects. • Bring an editorial perspective to client brainstorms, campaign kick-offs, and strategy sessions.