• Provide creative leadership across multiple client accounts. • Review concepts, designs, motion assets, and content before client delivery. • Ensure creative aligns with platform best practices, audience behavior, and client goals. • Raise the overall quality bar across the agency. • Remain hands-on in creative execution when needed. • Develop static, motion, and campaign-based creative across social platforms. • Contribute to high-profile client work and new business opportunities. • Lead by example through the quality of your own work. • Mentor and coach designers across varying experience levels. • Provide constructive feedback that improves skills and confidence. • Help build stronger creative systems, workflows, and standards. • Identify opportunities for training and growth. • Partner with strategists and account teams to translate insights into creative concepts. • Help shape content frameworks, creative campaigns, and storytelling approaches. • Contribute ideas that improve both engagement and business outcomes. • Stay on top of emerging design trends, creator trends, platform changes, and AI-powered creative tools. • Help the agency evolve with the changing social landscape. • Bring new ideas, formats, and creative approaches to the table. • Support pitches, proposals, and prospective client opportunities. • Help communicate Sociallyin's creative vision and capabilities.

• Partner with the VP of Marketing and the CMO to define and execute a cohesive visual brand identity and creative strategy that reflects SpecterOps’ positioning in the cybersecurity market • Establish and maintain brand and style guidelines, ensuring consistency across all internal and external touchpoints, including web, digital, print, event, and social • Develop and govern a scalable design system that enables the creative team to produce high-quality, on-brand work efficiently as the organization grows • Oversee the creative development of assets across the full marketing mix, ensuring quality, consistency, and alignment with SpecterOps’ brand voice and business objectives • Serve as the internal creative authority, providing direction and feedback across campaigns, product launches, and content programs • Lead the creative direction for SpecterOps’ web presence, collaborating with stakeholders and web developers to ensure the site reflects current brand standards and delivers a strong user experience • Direct the design and execution of key digital assets including website pages, landing pages, social media graphics, digital advertisements, and email templates • Work closely with the product UI/UX team to ensure seamless brand integration across digital platforms and product interfaces • Collaborate with content, product marketing, and subject matter experts across the organization to develop high-impact visual storytelling for reports, research, and thought leadership • Develop high-quality creative materials for executive speaking engagements, investor presentations, and corporate events in close partnership with senior leadership • Manage relationships with external creative agencies, freelancers, and production vendors to extend creative capacity and maintain high standards of execution • Integrate AI-powered tools into creative workflows. Including generative image, video, and layout tools to accelerate production, scale output, and maintain brand quality; coach the creative team on responsible and effective AI use • Build and develop a high-performing creative and web team as the organization scales, including hiring, mentorship, and workload management • Establish creative workflows, project intake processes, and production standards that enable the marketing team to move quickly without sacrificing quality

• Manage, mentor, and art direct designers and freelancers. • Coordinate multiple projects concurrently for yourself and your direct reports, ensuring adherence to deadlines and the maintenance of design excellence. • Design and manage all stages of book packaging (covers, jackets, interiors), from early concept to final bound book. • Deliver original, effective cover comps and polished final covers that are visually compelling and fresh for the market. • Conduct thorough research and recommend talented illustrators and photographers for various projects. • Route material for approval, maintain schedules and budgets, prepare files for output, and manage the proofing process. • Closely collaborate on book projects with the editorial team, creative director, and production department to ensure materials requests are met in a timely and effective manner. • Support the Senior Art Director in optimizing departmental processes and defining industry-leading best practices.

• Lead and grow the US creative team, fostering young talent and teaching them how to push for ideas that stand out • Lead all US Experiential work • Be the North American creative leader for all B2B and corporate events