We blitzscale eCommerce growth.
Head of Growth – Paid Media
Location
Colorado
Posted
1 day ago
Salary
$150K - $300K / year
Seniority
Lead
Job Description
Head of Growth – Paid Media
BM Digital
• Aggressive, efficient Meta scaling - scaling to six figures per day when the unit economics support it. • Full-funnel paid media strategy across Meta, Google, and TikTok - with a clear hierarchy of where to push and where to protect margin. • Diagnose performance issues at the level of creative, audience, offer, landing page, or checkout - and you know which one to fix first. • Creative strategy leadership alongside our creative team. You understand that at scale, creative is the primary lever. • Senior client relationships across a portfolio of high-growth DTC brands. You can walk a skeptical founder through a reset strategy, defend a scaling decision with data, and manage the tension between short-term efficiency and long-term growth - without losing the client's trust. • Team development - building junior analysts and strategists into strong, independent operators.
Job Requirements
- Demonstrable track record of scaling Meta accounts beyond $100k/day.
- 6–10 years in paid digital advertising, with a meaningful portion managing large Meta budgets for DTC e-commerce brands.
- Deep structural understanding of Meta's algorithm - creative fatigue, cost control interactions, audience saturation, CPM dynamics, and campaign architecture that gives the algorithm what it needs to spend efficiently at scale.
- Analytically rigorous without being paralyzed by data. You make decisions, move fast, and take accountability for outcomes.
- Clear, direct communicator - with clients, leadership, and your team, especially when the news isn't what they want to hear.
Benefits
- Fully remote - we have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best
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