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Cloudinary

Cloudinary helps brands manage, transform, optimize, and deliver engaging visual experiences at scale.

ABM & Paid Specialist – Contract

GeneralGeneralContractRemoteJuniorTeam 201-500Since 2012H1B SponsorCompany SiteLinkedIn

Location

Poland

Posted

2 days ago

Salary

0

Seniority

Junior

1 yr expEnglish

Job Description

ABM & Paid Specialist – Contract

Cloudinary

• Run paid experiments at pace • Launch paid campaigns across digital channels: ABM platforms. • Build, test, and iterate ad creative and copy variations weekly. • Set up tracking, audiences, and conversion events cleanly so we always know what worked. • Ship two experiments per day on average — small, focused tests rather than big launches. • Personalize for target accounts • Build 1:1 and 1:few campaign variants for strategic accounts using account-specific messaging and creative. • Tailor landing pages and ad copy to specific industries, use cases, or company sizes. • Coordinate with the broader ABM and sales teams on account-level targeting and messaging. • Close the loop on what shipped • Log every experiment in the team tracker with hypothesis, setup, and outcome. • Tag results consistently — what worked, what didn't, what we learned. • Write short async recaps so the rest of the team can learn from your tests without sitting in meetings.

Job Requirements

  • One to three years of hands-on paid acquisition or ABM execution experience — agency, in-house, or freelance.
  • You've personally launched campaigns, not just briefed someone else to do it.
  • You don't wait for perfection. You ship a v1, learn, and iterate.
  • Comfortable in: Google Ads, Linkedin Ads and AdRoll.
  • Can set up basic tracking, UTMs, and conversion events without a manager walking you through it.
  • Familiar with one or more creative tools — Figma, Canva, or similar — enough to ship ad variations yourself.
  • Strong written English. You'll spend more time writing recaps and briefs than sitting in calls.
  • Comfortable working asynchronously across time zones.
  • Direct, clear, and brief in writing. We don't reward long emails.
  • You'd rather ship ten small tests than plan one big one.
  • You want a role with clear weekly targets and visible outcomes.
  • You're comfortable with feedback loops that are fast and direct.

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