Helping over 180,000+ businesses meaningfully engage with their customers with Customer Experience Automation (CXA).
Principal Product Manager
Location
United States
Posted
2 days ago
Salary
$208K - $286K / year
Seniority
Lead
Job Description
Principal Product Manager
ActiveCampaign
• Build and mature the Context Layer by defining the structured intelligence architecture that gives Active Intelligence a deep understanding of each customer's goals, brand, and audience behavior. • Architect the Deep Reasoning Agent using frontier model capabilities (extended thinking, multi-step research) to deliver deep analytical insights that make static reporting obsolete. • Connect the product flywheel to ensure a continuous loop where richer context drives more powerful reasoning, fueling deeper user engagement. • Design robust evaluation frameworks, golden sets, and quality rubrics to rigorously grade agent outputs and establish the bar for true "marketing-grade intelligence". • Operate as a technically credible builder, prototyping directly with frontier models and testing prompt architectures as a peer to our applied AI and ML engineers. • Collaborate cross-functionally across data/ML teams, the agent platform, and the broader product organization to move people and align goals without relying on positional authority. • Drive continuous improvement in model behavior and data structures, balancing technical elegance with ultimate customer value.
Job Requirements
- Significant product management experience with a track record of building and scaling AI/ML-powered products in production, moving far beyond mere proofs of concept.
- Direct production experience with frontier AI models and agentic architectures, knowing firsthand what fails in production versus what works in a demo.
- A proven technical foundation in shaping data platforms, context systems, or structured intelligence layers, with the ability to engage deeply on system architecture and data models.
- An eval-driven quality mindset, having successfully designed evaluation frameworks and feedback loops that separate "demo-ware" from highly reliable production intelligence.
- First-principles thinking and a history of defining new product categories in highly ambiguous domains where no playbook exists.
- An ownership mentality driven by founder-level autonomy—someone who builds prototypes, identifies gaps, and ships end-to-end solutions without waiting for permission.
- Prior experience in Marketing Technology (MarTech) or customer engagement platforms, bringing deeply formed opinions about what marketers actually need.
Benefits
- Comprehensive Health & Wellness: Top-tier benefits package that includes a fully-covered High Deductible Health Plan (HDHP), complimentary access to telehealth services, and a free subscription to Calm.
- Growth & Development: Access to LinkedIn Learning, professional development programs, and career growth opportunities in a fast-growing organization.
- Generous Paid Time Off: Recharge and take the time you need to maintain work-life balance with open PTO.
- Total Rewards: Generous 401(k) matching with immediate vesting, quarterly perks with commuter and lunch benefits for hub based employees or a stipend for remote workers, and a four-week paid sabbatical with bonus after five years.
- Collaborative Culture: Work alongside brilliant, passionate colleagues in an environment that values innovation, teamwork, and mutual support.
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