• Lead the revision, expansion, and optimization of onboarding materials and workflows to establish a standardized, role-specific, and site-relevant onboarding program. • Deliver hands-on, in-person onboarding and provide ongoing virtual support during the initial integration period and beyond, ensuring continuous guidance and reinforcement of learning. • Drive the development, review, and maintenance of documentation, training templates, study-specific training, and platform-specific user guides tailored to Care Access tools (e.g., ST, UPVIO, CRIO, IT Support and Supply Portal, Fusion Live, Safety Culture) and/or sponsor-provider platforms. • Conduct baseline assessments and early issue resolution for new hires. • Lead the creation, review, and refinement of training curricula, role-specific training plans, and educational materials, ensuring alignment with organizational standards, regulatory requirements, and evolving operational needs. • Collaborate with Subject Matter Experts (SMEs) and cross-functional teams to ensure educational content reflects current regulatory standards, organizational priorities, and clinical best practices. • Design and implement competency evaluation frameworks and assess clinical skills during onboarding and throughout training to ensure readiness and ongoing proficiency.

• Own Campaign Activation and Optimization • Plan for media allocated to our health screening programs and clinical studies on traditional / localized media as well as manage relationships with vendors • Identify new growth channels and execute testing • A/B test creative continuously across all channels • Work with Growth Marketing Manager and Content Development teams to share insights on performance and continuously improve campaigns • Cross-Functional Collaboration • Work with operational, clinical and other teams to plan advertising campaigns and get insight on participant feedback • Data-Driven Growth & Reporting • Manage reports and dashboards to track creative and audience performance over time. • Develop strategies that focus on conversion, as well as improve top and mid-funnel campaigns to increase awareness and education • Work with cross-functional teams (marketing, tech, and operations) to drive data-backed marketing solutions • Other Responsibilities: • Manage local listings through listing management tool • Other ad hoc responsibilities as needed • Provide support to public relations efforts and communications

• Develops and maintains liaison with clinical investigators and medical educators • Responsible for reviewing adverse event cases with investigators • Trains investigators and site personnel on relevant procedural and technical considerations • May assist with design, development, and monitoring of clinical evaluation projects

• Deliver technical training programs in classroom, shop, depot, and field environments across Canada and the United States. • Train internal technicians and customer maintenance teams on preventive maintenance, diagnostics, repair procedures, and best practices. • Provide both theory-based and practical instruction, including hands-on demonstrations and simulated troubleshooting exercises as required. • Deliver training on vehicle systems including engines, transmissions, brakes, suspension, HVAC, electrical, multiplex, pneumatic, hydraulic, drivetrain, and accessory systems. • Support training on evolving propulsion platforms including diesel, hybrid, battery electric, and hydrogen fuel cell technologies. • Develop, revise, and improve training curriculum, presentations, manuals, job aids, videos, and e-learning content. • Coordinate training schedules, travel, and program delivery with internal teams, service centers, and customer locations. • Maintain accurate records for attendance, certifications, competencies, and completed training programs. • Use recurring field issues, warranty trends, and service data to identify skill gaps and create targeted retraining programs. • Partner with Engineering, Service, Warranty, Parts, and Operations teams to ensure training content remains current and relevant. • Support onboarding, apprenticeship, and technician development initiatives. • Act as a trusted technical resource helping improve service consistency, technician capability, and fleet uptime. • Support special projects, product launches, and technical initiatives as required.