• Develop and execute an annual webinar and event strategy aligned with Institutional Marketing, Sales, and Customer Success goals. • Build and manage an integrated, annual calendar of webinars, conferences, trade shows, sponsorships, events, and virtual experiences. • Evaluate and prioritize event opportunities based on target audience, business objectives, pipeline potential, and return on investment. • Identify innovative ways to engage prospects, customers, and industry stakeholders throughout the buyer journey. • Develop webinar and event programs that generate qualified leads, create sales opportunities, and contribute measurable pipeline and revenue growth. • Partner closely with Marketing and Sales to establish event goals, account engagement strategies, and follow-up plans. • Ensure event activities support broader demand generation and account-based marketing initiatives. • Create processes that maximize conversion from registration through opportunity creation and revenue influence. • Continuously optimize event investments and strategies based on performance data and business outcomes. • Own the end-to-end webinar program, including content strategy, speaker management, promotion, production, attendee engagement, and post-event follow-up. • Collaborate with subject matter experts, customers, partners, and internal/external stakeholders to create compelling and relevant content. • Build scalable webinar programs that support thought leadership, lead generation, customer retention, and market education. • Analyze webinar performance and implement improvements to increase registrations, attendance, engagement, and conversion rates. • Lead planning and execution for conferences, trade shows, sponsorships, customer events, and hosted experiences. • Manage event budgets, timelines, logistics, vendor relationships, shipping, booth operations, and on-site execution. • Coordinate speaking engagements, customer meetings, networking opportunities, and executive participation. • Ensure consistent brand representation and high-quality attendee experiences across all events. • Identify and secure speaking opportunities, panel discussions, sponsorships, and partnership opportunities that increase visibility and thought leadership. • Work with Creative and Content Marketing teams who create webinar and booth assets, presentations, messaging, and supporting materials that highlight customer success stories, research findings, best practices, and measurable program outcomes. • Partner closely with the Senior Manager of Marketing Operations to develop lead capture, attribution, scoring, reporting, and measurement frameworks. • Ensure event data is accurately integrated with CRM and marketing automation platforms. • Establish KPIs and dashboards to measure registrations, attendance, engagement, meetings, MQLs, SQLs, pipeline generated, pipeline influenced, revenue impact, customer participation, and ROI. • Deliver regular reporting and strategic recommendations to Marketing, Sales, and Leadership. • Develop and manage annual event budgets and forecasts. • Negotiate contracts and manage relationships with venues, event agencies, technology providers, conference organizers, and strategic partners. • Identify cost-saving opportunities while maintaining high-quality event experiences. • Ensure all event activities align with company policies, branding standards, and procurement requirements.

• Answer high volume incoming calls and process underground utility location requests using GIS based software • Listen effectively to obtain relevant and detailed customer information and accurately record info • Use interpersonal and communication skills to assist customers and connect them to organizational resources, as needed • Acknowledge any customer concerns by being courteous, empathetic, and professional at all times

• Oversee the logistics on a variety of international events including both meeting and exhibition management • Represent HIMSS as the liaison between external organisations (partners) and vendors on these events • Manage all budget activities related to logistics for all areas of responsibilities including expense allocation/coding and revenue management • Initial point of review for all event and vendor contracts for accuracy, liability and preferred clauses before getting final sign off by VP, International • Serve as support, on select events, including oversight of operational details (hotel, travel, shipping, registration, signage, meeting room logistics, etc) as needed • Work both internally and externally to ensure all parties adhere to deadlines and commitments in order to ensure a successful event • Create, distribute and analyze “Requests for Proposals/Bids” for services and venues as needed for international events • Research, contract and manage hotel blocks for events • Ensure maintenance of historical files for all events • Attend events and provide on-site logistics support as needed • Participate in team rotation for production of hybrid and digital events • Work both internally and externally to arrange and host selected HIMSS webinars and digital meetings.

• Planning, executing, and continuously improving employee, leadership, marketing, and culture-driven events • Partnering closely with HR, Marketing, Executive Assistants, Executive Leadership, and internal stakeholders • Leading planning and execution of HR-related and internal events • Providing executive administrative support related to leadership meetings, member events, and strategic initiatives • Leading all logistical components of events, including venue selection, contracts, catering, audiovisual, accessibility, and risk considerations • Measuring event success through engagement metrics, feedback surveys, and post-event insights