• Optimize sales and profitability. • Develop and maintain relationships with producers (growers) and sales representatives. • Support sales of PRIDE Seeds products. • Work in collaboration with the Regional Sales Director to promote and sell PRIDE Seeds products. • Use digital tools and resources to drive sales. • Promote branding and marketing programs to the dealer network. • Collaborate with industry influencers and media to keep them informed about PRIDE Seeds' key products, technologies, and offerings, and become a trusted agronomy resource during the growing season. • Manage a comprehensive strip trial program year-round in collaboration with plot collaborators, following product development guidelines. • Participate in trial planning, planting, harvesting, data collection, and product observations. • Use AgReliant Genetics data entry platforms to manage trial sites, plantings, data collection, and product performance. • Assist dealers in implementing their sales plans. • Fully support dealers in developing producer-specific strategies and proposing solutions.

• Responsible for the day‑to‑day management, optimization, and support of our sales gamification and incentive platform • Ensure the platform is running smoothly, users are supported effectively, and sales programs are executed accurately and on time • Act as the primary point of contact for platform questions, issue resolution, and continuous improvement • Work closely with sales, operations, and technology partners • Manage and administer the sales gamification and incentive platform, ensuring accuracy, reliability, and alignment with sales programs • Configure programs, challenges, leaderboards, scoring rules, and rewards within the platform • Monitor platform performance, data integrity, and user activity to ensure optimal functionality • Perform routine audits and validations to identify and resolve discrepancies • Serve as the primary support resource for platform users, responding to questions and troubleshooting issues • Create and maintain user documentation, FAQs, and training materials • Support onboarding and ongoing education for new and existing users • Investigate reported issues by reviewing system data, configurations, and workflows • Identify root causes and recommend solutions or process improvements • Track recurring issues and collaborate on long‑term fixes to reduce support volume • Assist with reporting and analysis related to participant engagement, performance, and adoption • Validate results and outputs to ensure programs are executed as designed • Identify opportunities to improve platform usability, processes, and user experience

• Identify, approach, and engage potential governmental clients to promote our solutions and services. • Establish and expand strategic alliances within the governmental and defense sector to position our product portfolio with key stakeholders. • Conduct continuous business development and acquisition through country-specific research and your professional network. • Build and maintain strong B2G network and sourcing relationships within your assigned markets. • Act as Key Account Manager for strategic customers in Belgium, the Netherlands, and Luxembourg. • Manage day-to-day sales operations, including CRM maintenance and proposal development together with our Bid and Solution teams. • Create customer‑specific marketing content (e.g., whitepapers, solution briefs, use cases) in collaboration with Marketing and Product. • Serve as the first point of contact for all sales-related inquiries within your field of expertise. • Monitor market trends and competitors to anticipate opportunities and risks. • Plan, coordinate, and conduct sales‑driving activities such as customer events and flight demonstrations.

• Identify, approach, and engage potential governmental clients to promote our solutions and services. • Establish and expand strategic alliances within the governmental and defense sector to position our product portfolio with key stakeholders. • Conduct continuous business development and acquisition through country-specific research and your professional network. • Build and maintain strong B2G network and sourcing relationships within your assigned markets. • Act as Key Account Manager for customers across the Nordics — you are their trusted point of contact. • Manage day-to-day sales operations, including CRM maintenance and proposal development together with our Bid and Solution teams. • Create customer‑specific marketing content (e.g., whitepapers, solution briefs, use cases) in collaboration with Marketing and Product. • Serve as the first point of contact for all sales-related inquiries within your field of expertise. • Monitor market trends and competitors to anticipate opportunities and risks. • Plan, coordinate, and conduct sales‑driving activities such as customer events and flight demonstrations.