Role Description As the first Content Marketer at Pogo, you'll lead our B2B content function and own the voice of our enterprise business across every public-facing channel. You'll have a rare advantage: proprietary first-party data to draw from, and the freedom to figure out which channels matter and how to win them. - Lead Pogo's B2B content function - you decide what gets written and where it shows up - Turn Pogo's proprietary data into compelling long-form content - reports, studies, and deep dives - Produce excellent copy across formats: long-form articles, webinars, outbound email, paid ads, billboards, organic social - Own content strategy - decide which channels we invest in and why - Develop a deep understanding of our buyers and write to them - Use language to capture attention, create virality, and drive conversion Qualifications - Likely 3–6 years of B2B SaaS content experience at a tech company with a strong content program - Ability to produce excellent copy across lengths and formats - Strong understanding of how to use language to drive outcomes - Ability to dig into data and find the story in it - Strong POV on how to run a content function - Experience working at a fast-growing startup with real ownership - Active use of AI tools in workflows Requirements - Bonus: Turning data into compelling macro consumer stories (leans on journalism) - Track record of writing publicly on social and growing an audience Benefits - Own the voice of a fast-growing B2B business - Work with uniquely rich proprietary data - Have real creative and strategic ownership - Experiment across formats and distribution - Help shape the content culture early Why you might not be excited about us - This is not a pure brand or editorial role; we care deeply about outcomes - There’s very little existing structure; you'll be building systems from scratch - We move quickly and iterate constantly - You’ll need to balance strategy with execution - We expect more than 9 to 5; raw hours make an impact at our current stage

• Research trending topics in property and finance • Plan content, edit video and podcast episodes • Create static graphics and social media assets • Manage content publishing across platforms such as Instagram, Facebook, and LinkedIn • Edit podcast episodes, including multi-camera and talking head formats • Add data overlays, images, and visual elements to video content • Produce short-form clips and highlights from longer podcast episodes • Explore and adopt AI-powered video editing tools • Develop a content calendar with topic ideas and a publishing schedule • Proactively bring content ideas and suggestions based on audience resonance • Create, manage, and publish content across social media platforms • Design static graphics, carousel posts, thumbnails, and promotional assets • Write captions and optimize content for each platform • Monitor engagement and provide insights on content performance • Maintain a consistent posting cadence aligned with the content calendar

• Build, manage, and inspire a team of content operations editors. • Oversee hiring, training, scheduling, and coaching in an efficient manner. • Ensure all content operations are executed flawlessly according to predefined standards, timelines, and processes. • Serve as a vital bridge between local team and international Nielsen/Gracenote departments. • Keep a constant eye out for operational bottlenecks and proactively identify opportunities to improve.

Title: Senior Content Marketing Specialist Location: Miami, FL, United States Job Description: At Ripple, we’re building a world where value moves like information does today. It’s big, it’s bold, and we’re already doing it. Through our crypto solutions for financial institutions, businesses, governments and developers, we are improving the global financial system and creating greater economic fairness and opportunity for more people, in more places around the world. And we get to do the best work of our career and grow our skills surrounded by colleagues who have our backs. If you’re ready to see your impact and unlock incredible career growth opportunities, join us, and build real world value. THE WORK: Our enterprise fintech solutions team is growing, and we’re looking for a Senior Specialist, Content Marketing who can write with authority for sophisticated financial services audiences. This is a hands-on writing role. The portfolio spans campaign content, long-form thought leadership, SEO-optimized solution pages, customer case studies and product launch collateral. You will take strategic briefs from the product marketing team and produce polished, persuasive content that resonates equally with a CFO evaluating enterprise software and a finance professional assessing technical capabilities. Every piece needs to be defensible, accurate and useful. WHAT YOU’LL DO: - Write multiple pieces of content per week across formats: multi-touch email campaigns, landing pages, long-form thought leadership, ebooks, solution guides, case studies and product launch materials. - Develop SEO-optimized content including keyword-targeted solution pages, blog posts aligned to search intent, and on-page metadata. - Translate complex product and technical documentation into clear, business-value narratives for C-level and practitioner audiences. - Collaborate with product marketing managers to internalize positioning, messaging and campaign objectives before writing. - Build and maintain customer proof content: case studies, quote libraries and success story assets for sales enablement. - Partner with demand generation on content performance, A/B testing and conversion optimization. - Maintain brand voice consistency and edit content based on stakeholder feedback across a high-volume, fast-moving pipeline. WHAT YOU’LL BRING: - 5+ years writing B2B SaaS content in fintech, financial services, ERP or enterprise software. - A portfolio demonstrating range across campaign copy, long-form content, customer stories and technical product content. - Demonstrated ability to write credibly for senior finance and accounting audiences, with an understanding of how enterprise buying decisions get made. - Experience with SEO content strategy: keyword research, on-page optimization and search intent mapping. - Outstanding command of AP Style, with meticulous attention to accuracy, grammar and brand consistency. - Ability to manage 10-15 content projects simultaneously without sacrificing quality. - Comfort learning complex technical topics quickly and synthesizing source material into clear narratives with minimal hand-holding. WHO WE ARE: Do Your Best Work - The opportunity to build in a fast-paced start-up environment with experienced industry leaders - A learning environment where you can dive deep into the latest technologies and make an impact. A professional development budget to support other modes of learning. - Thrive in an environment where no matter what race, ethnicity, gender, origin, or culture they identify with, every employee is a respected, valued, and empowered part of the team. - In-office collaboration for moments that matter is important to our culture, and we give managers and teams the flexibility to decide which 10+ days a month they come in. - Bi-weekly all-company meeting - business updates and ask me anything style discussion with our Leadership Team - We come together for moments that matter which include team offsites, team bonding activities, happy hours and more! Take Control of Your Finances - Competitive salary, bonuses, and equity - Competitive benefits that cover physical and mental healthcare, retirement, family forming, and family support - Employee giving match - Mobile phone stipend Take Care of Yourself - R&R days so you can rest and recharge - Generous wellness reimbursement and weekly onsite & virtual programming - Generous vacation policy - work with your manager to take time off when you need it - Industry-leading parental leave policies. Family planning benefits. - Catered lunches, fully-stocked kitchens with premium snacks/beverages, and plenty of fun events Benefits listed above are for full-time employees. Ripple is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance. Please find our UK/EU Applicant Privacy Notice and our California Applicant Privacy Notice for reference. Req ID: 26520