• Plan and execute integrated B2B and/or D2C campaigns across the full funnel—from briefing to launch and wrap-up • Manage campaign timelines, calendars, and deliverables to ensure seamless execution • Coordinate with agencies and vendors to deliver high-quality creative and media assets • Act as the central point of contact for campaign-related communications • Partner with Product Marketing, Sales, and regional teams to align campaigns with commercial priorities • Adapt global campaigns to local audiences, guided by market insights and customer needs • Monitor campaign performance against KPIs and identify opportunities for optimization and A/B testing • Translate data into actionable insights to improve messaging, channels, and outcomes • Utilize segmentation and targeting to enhance campaign effectiveness

Role Description The Account Director/AVP-Compliance & Lease Administration is accountable for the overall management of the leasing process for the client in their assigned division/region. The Account Director/AVP-Compliance & Lease Administration is responsible for effectively administering client policies & procedures that promote well-managed, compliant lease transactions. - Oversee all aspects of Leasing for client in the region - Train internal staff including Property Managers, PM Assistance, Lease Administrators on the client’s Policy and Procedure as it pertains to P & P Compliance and Leasing activities - Review and approve all internal leasing approval paperwork and drafting of lease documents to ensure transaction is compliant, commercially reasonable, and consistent with fair market value - Monitor all Lease Expirations and Critical Dates in conjunction with property management - Assist property management with budget revenue review - Commercially reasonable deal analysis - Lease Abstraction - Client Database Management - Work in a positive, professional manner with all disciplines within Lincoln - Work in a positive, professional manner with multiple departments and levels within and associated with the assigned client, including asset management, hospital administrators, tenants, attorneys, third party landlords - Prepare, verify requests for special reports, inquiries and projects - Regularly scheduled hospital meetings and client calls - Review and write up of potential reportable, non-compliant incidents and work closely with client’s legal/ethics and compliance teams - Preparing commercially reasonable opinions Qualifications - High School Diploma required - Bachelor’s Degree preferred - At least 5-7 years of experience in lease administration/management, or equivalent commercial and/or healthcare real estate experience - Property Management or Real Estate Accounting experience preferred Requirements - Real Estate License required, or ability to obtain upon hire - Detail-oriented individual who is able to manage multiple projects and stay organized - Comfort and ease with computer programs; Yardi product experience is a definitive plus - Lease administration experience is required; Hospital system lease experience preferred - Advanced analytical and quantitative skills - Advanced knowledge of financial analysis and calculations including percentages, discounts, and commissions - Understanding of fair market valuations - Understanding and functional knowledge of Stark Law and Anti-Kickback Statute Benefits - Medical, dental, and vision insurance - 401(k) - Paid time off Company Description Lincoln Property Company (“Lincoln”) is one of the largest private real estate firms in the United States. Offering a fully integrated platform of real estate services and innovative solutions to owners, investors, lenders and occupiers, Lincoln supports the entire real estate lifecycle across asset types, including office, multifamily, life science, retail, industrial, data center, production studio, healthcare, government, universities, and mixed-use properties, throughout the United States, United Kingdom, and Europe. - Lincoln’s combined management and leasing portfolio on behalf of institutional clients includes more than 680 million square feet of commercial space. - For more information, visit: www.lpc.com

Role Description We're looking for a seasoned Lifecycle Marketing Manager to own and grow product-led email programs that drive user acquisition, activation, adoption, and expansion. You'll translate product signals and user behavior into timely, relevant email experiences, and use data to continuously improve conversion and engagement across the funnel. This is a hands-on role that spans strategy, content, and automation execution. You'll work closely with Product, Product Marketing, Marketing Operations, Analytics, and regional marketing teams to deliver email programs that move the needle. What You Will Be Doing - Own end-to-end email program execution: audience sourcing, nurture flow design, automation, and triggered messaging - Design and run A/B and multivariate tests to optimize subject lines, messaging, timing, and conversion - Scale product-led lifecycle programs across global regions and user segments - Write and edit compelling email copy for developer, technical, and business audiences — adapting tone and messaging to persona and lifecycle stage - Partner with Product and Product Marketing to translate complex product capabilities into clear, benefit-driven messaging - Manage content review and approval workflows across Legal, Compliance, Product, and regional stakeholders - Maintain a modular content library to accelerate execution and support localization - Build and manage end-to-end automated nurture programs in Marketo, including smart campaigns, trigger-based flows, segmentation, and engagement programs - Implement product telemetry- and behavior-based triggers to activate timely messaging at key lifecycle moments - Ensure program architecture is scalable, well-documented, and follows deliverability best practices - Drive measurable improvement in trial-to-paid conversion rate through targeted nurture programs - Build and optimize onboarding, feature adoption, and re-engagement sequences - Develop localized nurture tracks to support global audiences across distinct use cases and personas - Maintain QA, deliverability standards, and compliance with global email regulations - Contribute to documentation and best practices that support repeatable, scalable execution Qualifications - 6+ years of email marketing experience, with a strong track record in lifecycle marketing - 5+ years of hands-on Marketo experience, including building complex nurture architectures - Demonstrated ability to drive measurable outcomes: conversion rate improvement, pipeline influence, or engagement lift - Experience working in or alongside product-led growth (PLG) motions - Strong copywriting skills with the ability to write for technical audiences without losing clarity - Comfort working with product telemetry data and behavioral signals to inform messaging strategy - Highly organized with strong attention to detail and the ability to manage multiple programs simultaneously - Collaborative by nature, with experience coordinating across cross-functional teams in a fast-paced environment Requirements - Compensation for this role is in the form of base salary. This role does not have a variable compensation component. - The typical starting salary range for new hires in this role is $98,200 — $148,200 CAD. - An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs. - This role is currently eligible to participate in Elastic's stock program. - Our total rewards package includes a company-matched Registered Retirement Savings Plan (RRSP) with dollar-for-dollar matching up to 6% of eligible earnings. Benefits - Competitive pay based on the work you do here and not your previous salary - Health coverage for you and your family in many locations - Ability to craft your calendar with flexible locations and schedules for many roles - Generous number of vacation days each year - Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service - Up to 40 hours each year to use toward volunteer projects you love - Embracing parenthood with a minimum of 16 weeks of parental leave

• Develop and execute regional marketing strategies to drive B2B sales growth and strengthen partnerships within the assigned region. • Plan, manage, and execute targeted marketing campaigns aligned with the Regional Business Plan and overall company strategy, focusing on expanding and accelerating sales opportunities. • Lead all B2B marketing initiatives in close collaboration with the Business Development Team — including promotions, trade shows, seminars, webinars, certification programs, case studies, presentations, trade marketing, professional media publications, and partner motivation programs. • Exercise strategic decision-making on regional marketing activities to support sales objectives and ensure alignment with business goals. • Monitor, analyze, and report on marketing campaign performance and financial outcomes, recommending improvements to enhance efficiency and ROI. • Develop, localize, and maintain marketing materials and tools, while contributing to the creation of partner development resources by representing regional market needs and specificities. • Oversee the implementation of marketing policies within the distribution network, ensuring all partners receive and effectively utilize marketing assets and materials provided by Ajax HQ. • Act as a regional ambassador, sharing local market insights and partner feedback with the global marketing team to influence strategic direction. • Conduct in-depth analysis of partner performance and market dynamics to identify growth opportunities and strategies for increasing Ajax’s market share. • Collaborate closely with partner marketing, product, and sales teams to strengthen Ajax’s brand presence and drive sustainable sales growth. • Coordinate effectively across internal and external stakeholders, ensuring consistent communication and seamless execution of all marketing initiatives.