Role Description As the Global Commercial Customer & Partner Events Manager, you will serve as a senior strategic individual contributor bridging field marketing and partner enablement. Operating across international time zones, you will own the end-to-end strategic design and operational alignment of localized commercial customer roadshows and practitioner-focused regional partner activation events. Your impact will be felt directly through pipeline acceleration within the commercial segment and the certification velocity of our technical partner network. Rather than top-of-funnel prospecting, this role focuses on event strategies that solidify Broadcom's value within existing accounts to drive upsell and cross-sell opportunities and ensure that partner practitioners are fully enabled to deploy VMware solutions at scale. Core Responsibilities - Commercial Segment Customer Events - Design and launch a comprehensive regional event and roadshow strategy tailored explicitly to Broadcom’s commercial segment, focusing on the Enterprise and Large Mid-Market customer segments. - Execute a highly targeted mix of Broadcom-hosted and sponsored events, including executive roundtables, regional mini-conferences, and customer community-building initiatives. - Create a regional executive event series focused on driving deep engagement and value to CIOs within the commercial customer segment. - Align event strategy with priority commercial sales initiatives to accelerate existing customer accounts, drive software subscription renewals, and unlock net-new pipeline for add-on sales opportunities. - Regional Partner Enablement & Activation Events - Architect a new series of regional partner enablement and activation events specifically optimized for VMware Architects and Implementers at our partners. - Manage the delivery of regional technical programs designed to accelerate partner certification attainment and operational activation. - Scale global virtual partner events to maintain programmatic enablement momentum across all regions. - Agency Management & Operational Scaling - Direct and maximize Broadcom’s robust roster of third-party global event agencies to scale execution and ensure operational excellence on-site. - Oversee a global event budget, ensuring precise allocation, forecasting, and maximizing ROI across all global programs. - Establish clear SLAs, KPIs, and deliverables for external agency partners, maintaining ultimate accountability for flawless logistical execution. - Cross-Functional Collaboration - Partner directly with the VCF Business Unit (BU) leadership, partner enablement product leads, and subject matter experts (SMEs) to define content direction, secure world-class speakers, and align event timelines with product roadmaps. - Collaborate with the Corporate Events team to ensure regional programs seamlessly integrate with corporate brand standards, messaging guidelines, and overarching event schedules. - Align Commercial Sales Leadership, Channel Chiefs, and Regional Partner Enablement teams to ensure maximum targeted attendance and rigorous post-event sales follow-through. Qualifications - 12+ years of progressive experience in field marketing, partner marketing, or enterprise corporate events, ideally within the B2B technology or cloud infrastructure sectors. - Proven background running both customer-facing field marketing programs and channel enablement initiatives. - Proven experience directly managing large-scale global budgets with rigorous financial forecasting accuracy. - Demonstrated ability to manage programs across international time zones and a willingness to travel globally as required to maintain operational alignment. - Track record of managing elite, multi-region third-party agencies to scale operations and execute high-touch events flawlessly. - Bachelor’s degree in Marketing, Business Administration, Communications, or equivalent practical experience. Success Metrics (What Good Looks Like) - Sourced and accelerated pipeline within existing Enterprise and Large Mid-Market accounts directly tied to regional event initiatives. - Measurable increase in regional partner certification attainment, specifically focusing on technical Architect and Implementer roles post-event. - Consistently meeting or exceeding targeted attendance metrics for specific account profiles (e.g., local technical practitioners per partner event; qualified executive decision-makers for customer roundtables). - Flawless budget management within allocated fiscal boundaries, alongside maximum utilization of the pre-established global agency roster. Leadership & Interpersonal Skills - Ability to build strong relationships and command authority with senior internal stakeholders, including Regional Sales VPs, Channel Chiefs, and BU product leaders. - A hyper-organized mindset that balances high-level strategic architecture with a relentless commitment to execution excellence and quality control. - Comfortable navigating the complexities of a matrixed, global enterprise organization across multiple time zones and evolving business unit priorities. - Exceptional written, verbal, and presentation skills, with the ability to clearly articulate event value propositions to internal executives, external partners, and customers alike. Benefits - The On Target Earnings (OTE) range for this position is $129,400 - $207,000, including Sales Incentive Commission. - Eligible for a competitive new hire equity grant and annual equity awards. - Broadcom offers a competitive and comprehensive benefits package, including: - Medical, dental and vision plans - 401(K) participation including company matching - Employee Stock Purchase Program (ESPP) - Employee Assistance Program (EAP) - Company paid holidays, paid sick leave and vacation time

Role Description This is a highly visible role that sits at the intersection of Marketing, Sales & Customer Success. You'll serve as the primary marketing partner between Qualified from Salesforce and Salesforce event teams, helping shape our presence across flagship events including: - Dreamforce - Connections - Agentforce World Tours - Salesforce field marketing programs - Strategic third-party industry events You'll also help define and scale our field marketing motion—working closely with Sales and Customer Success leaders to ensure events drive meaningful business outcomes, including: - Net-new pipeline - Opportunity acceleration - Customer expansion - Executive engagement - Brand awareness Success in this role requires more than exceptional event execution. We're looking for a strategic marketer who can influence stakeholders, activate sales teams, build scalable programs, and turn events into measurable business impact. This role is ideal for someone who thrives in fast-paced environments, enjoys operating with autonomy, and wants to help build the next generation of event marketing inside Salesforce. Qualifications - 8+ years of experience in event marketing, field marketing, experiential marketing, or a related B2B marketing discipline. - Proven success developing programs that drive pipeline, customer engagement, and revenue impact. - Experience managing strategic event portfolios within SaaS, technology, or high-growth companies. - Experience partnering closely with Sales and Customer Success organizations. - Experience working with executive stakeholders and navigating complex, matrixed organizations. - Experience developing account-based or field marketing strategies is strongly preferred. Requirements - Strategic Thinker: Understand how events contribute to business growth and connect event investments directly to pipeline generation, opportunity acceleration, customer expansion, and revenue outcomes. - Relationship Builder: Build trust quickly and influence stakeholders across teams and organizations. - Sales-Oriented Marketer: Focus on meetings, opportunities, account engagement, customer growth, and measurable business impact. - Exceptional Communicator: Communicate confidently with executives, sales leaders, customers, partners, and vendors. - Builder's Mindset: Thrive in ambiguity, create structure, and enjoy building scalable programs and processes. - One Team Leader: Bring positive energy, strong collaboration, and a deep sense of ownership. Benefits - Time off programs - Medical, dental, and vision insurance - Mental health support - Paid parental leave - Life and disability insurance - 401(k) plan - Employee stock purchasing program

Role Description The Executive Event Planner's primary role is to provide concierge level service in the planning, development, and execution of TD SYNNEX leadership and executive team events that are either vendor sponsored or company-wide events. The primary white glove events include but are not limited to: - QEM (Quarterly Executive Meeting) - Global Leadership Summit (CEO’s event with top internal co-workers) - President’s Club (top company incentive trip awarded to top co-workers) - Director of the Industry (CEO’s event with top customers) - Top Seller's Trip (for our top salespeople) Responsibilities include: - Develop, plan, and execute all aspects of an event: budget and track expenditures, site visits as needed, agenda, registration site, hotel rooming list, food/beverage, audio visual and production, transportation, activities, event specs, etc. - Work with 3rd party vendors getting competitive bids, negotiating, and reviewing to meet TD SYNNEX standards and pricing. - Enhance team processes and procedures to make the team more efficient and train team members in both the US and Canada. - Assist in training Vendor Marketing Managers with standard event processes and procedures. - Assist the team with assignments for our 10-12 major conferences/larger events (from 100 – 2,000+ attendees). - Research and source 3rd party suppliers as needed for managing RFPs, contracts, payments, production, and ongoing relationship development with those suppliers. - Act as the primary lead in training new team members and vendor marketing managers on processes and procedures. - Manage relationships with our 3rd party housing company. - Be a liaison to the Canada event’s team to assist with planning guidance, processes and procedures, and onsite event support. - Assist as backup when Event Team members are traveling and perform other details and responsibilities as requested. Qualifications - 8 to 10 years of relevant work experience. - College degree (BA or BS) from an accredited college preferred. - Industry certification preferred (CMP, CMM, CTSM, etc). - Software proficiency in Microsoft Office Suite, especially with expertise in PowerPoint. - Knowledge of Cvent, Marketo, and Virtual Event Platforms. - Knowledge of the IT Channel a plus, but not a requirement. Requirements - Must be polished, professional, and positive; able to work long hours and weekends when needed. - Travel domestically for assigned events (25% - 35% of your time will be traveling, including nights and weekends). - Able to work autonomously/independently yet be an integral part of an overall team environment. - Able to execute instructions and request clarification when needed. - Able to use common office equipment. - Able to demonstrate complex problem solving, critical thinking, and decision-making. - Able to recognize and attend to important details with accuracy and efficiency. - Able to perform basic mathematical calculations. - Able to communicate clearly and convey necessary information. - Able to converse and write effectively in English and other local/regional languages. - Able to create and conduct formal presentations. - Able to interact effectively with higher levels of management (managers & above). - Able to negotiate skillfully and promote/sell ideas persuasively. - Understand, communicate, and collaborate effectively with people across various identities. - Possesses strong organizational and time management skills, driving tasks to completion. - Possesses strong leadership skills with a willingness to lead, create new ideas, and be assertive. - Able to adjust readily to change and adapt as needed. - Able to constructively work under stress and pressure when faced with high workloads and deadlines. - Able to maintain and promote social, ethical, and organizational standards in conducting internal and external business activities. - Able to work independently with minimum supervision. - Able to effectively multi-task. - Able to maintain confidentiality of sensitive information. - Able to collaborate and build solid, effective working relationships with others. - Able to exhibit sensitivity to the needs, concerns, and feelings of others. - Able to quickly learn/adapt to new systems and technology. - Able to use relevant computer systems and applications at an advanced level. - Able to stand/walk for long extended periods. - Able to transport 20 lbs. Working Conditions - Consistent non-standard work or overtime as business requires. - On-call availability required as necessary. - Professional, office environment. - Remote / Work-from-home. - Frequent Travel Required (25%). Benefits - Elective Benefits tailored to your country to best accommodate your lifestyle. - Grow Your Career with formal programs on leadership and professional development, and many more on-demand courses. - Elevate Your Personal Well-Being through seminars, events, and our global Life Empowerment Assistance Program. - Diversity, Equity & Inclusion initiatives to celebrate our global diversity through inclusive education and meaningful peer-to-peer conversations. - Networking opportunities with new co-workers within your first 30 days through our onboarding program. - Participation in internal, peer-led inclusive communities and activities, including business resource groups and local volunteering events.

Role Description The Partner and Events Marketing Manager is a critical role reporting to the VP, Field and Partner Marketing. This position is the operational engine responsible for activating, maintaining, and scaling marketing efforts through our external partner ecosystem, including MSSPs, Fulfilment partners, and B2B Marketplaces (e.g., cloud marketplaces). Events are the heartbeat of this role. You will plan, produce, and measure a calendar of partner facing events designed to generate pipeline, deepen partner relationships, and amplify UpGuard's brand through our ecosystem of MSSPs, Fulfilment partners, and strategic alliances. This role sits at the intersection of Revenue, Product Squads, and our centralized execution teams. You will ensure that our partners are equipped with the most up-to-date, on-brand GTM materials, and that our Marketplace listings are optimized to generate a qualified trial pipeline, directly supporting both new logo acquisition and expansion revenue goals. What will you do? - Partner Event Strategy & Execution (Primary Focus) - Own the end-to-end planning, production, and post event analysis of a rolling calendar of partner events such as webinars, partner days, co-hosted field events, industry conferences and executive roundtables. - Develop event briefs, run-of-show documents, speaker prep materials, and post-event reports in close collaboration with Partnership Managers and Product Marketing. - Source and manage event vendors, venues, AV/production partners, and logistics for in-person activations across the ANZ region and beyond. - Build scalable, repeatable event playbooks that can be handed off to partners for self-serve execution, reducing the time UpGuard needs to invest per event over time. - Manage partner event budgets with rigor, tracking spend vs. pipeline generated and continuously optimising for ROI. - Work with Marketing Operations to ensure event registrations, attendees, and follow-up sequences are accurately captured in HubSpot and attributed to the correct partner and campaign. - Co-Marketing Campaign Execution - Design and execute integrated co-marketing campaigns anchored around events including pre-event promotion, in-event engagement, and post-event nurture in partnership with MSSPs and strategic partners. - Produce co-branded event assets (landing pages, email invitations, social graphics, slide decks) in collaboration with Design, adapting existing Product Marketing content for partner audiences. - Coordinate with external partner marketing contacts to align on promotion, branding, and audience outreach for joint events. - Marketplace Optimization - Own the end-to-end management, optimization, and performance reporting for all UpGuard listings on B2B marketplaces (e.g., AWS Marketplace, Azure Marketplace), focusing on conversion rate and pipeline generation. - Utilize content provided by Squad Content Writers and PMMs to keep marketplace listings current, accurate, and compelling. - Partner Enablement & Content Activation - Act as the primary Marketing distributor for partner content, ensuring MSSPs and Fulfilment partners receive all necessary sales materials, playbooks, and event ready assets. - Maintain and update partner portals with fresh co-branded assets, event recordings, and post-event follow-up materials. - Pipeline Attribution & Reporting - Work closely with Marketing Operations and the Revenue team to ensure accurate tracking and attribution of partner event-sourced and partner-influenced pipeline. - Report regularly on event performance metrics: registrations, attendance rates, pipeline generated, cost per opportunity, and partner satisfaction. - Process Management - Define and document internal processes for product-aligned marketing squads to submit GTM assets for partner event activation and marketplace implementation. Qualifications - 3+ years of specialized experience in Partner Marketing, Field Events, or Channel Marketing preferably within SaaS or Cybersecurity. - Proven track record of planning and executing high-quality B2B events, both virtual and in-person, with measurable pipeline outcomes. - Strong project management skills with the ability to manage multiple concurrent events and campaigns across different partners and timelines. - Excellent stakeholder management and communication skills, comfortable coordinating across Sales, Product Marketing, Design, and external partner contacts simultaneously. - Demonstrated ability to build strong cross-functional relationships with Product Marketing, Sales, and external Partnership Managers. - Experience using marketing automation (HubSpot) and CRM platforms to track event leads, campaign activity, and ensure accurate attribution. - High attention to detail with strong commercial acumen, able to manage event budgets and report on ROI. Requirements - Experience marketing through or to Managed Security Service Providers (MSSPs) or within the cybersecurity ecosystem. - Direct experience managing listings and driving transactions on cloud marketplaces (AWS, Azure & GCP). - Familiarity with webinar and virtual event platforms (e.g., ON24, Zoom Webinars, Hopin) and in-person event production tools. - Strong data literacy, comfortable building event performance dashboards and reporting on partner-influenced revenue. - Familiarity with the commercial and legal nuances of B2B partnership contracts and co-marketing agreements. Benefits - Monthly Lifestyle subsidy: Use this for financial, physical, and mental well-being. - WFH set-up allowance: To ensure you have the right environment to work in, we will help you get set up within your first 3 months at UpGuard. - $1,500 USD annual Learning & Development allowance: To support your career development, all team members will be able to expense development opportunities against this allowance. - Annual leave: PTO plus two additional UpGuardian leave days to give you time to recharge your batteries. - 18 weeks paid Parental Leave: Irrespective of parenting role. - Personal Leave Allowance: This includes sick & carer’s leave. - Fully remote working environment: While we have physical offices in Sydney & Hobart, we do not mandate compulsory attendance. - Top-spec hardware: All team members will be provided with top-spec laptops for their roles. - Generative AI subsidy: UpGuard provides paid subscriptions for all team members to access generative AI tools to support their work.