Role Description Wir bei SichtbarerWerden machen es anders! Als aufstrebende Webdesign- und SEO-Agentur erstellen wir Websites, die unseren Kunden stetig mehr Kundenanfragen liefern und bei Google & KI-Tools gefunden werden. So helfen wir ihnen dabei, langfristig zu skalieren und ihre ambitionierten Ziele zu erreichen. Um unser Wachstum weiter voranzutreiben, suchen wir ab sofort eine/n SEO-Manager/in in Teilzeit/Vollzeit, die unsere Kundenprojekte betreut und für hohe Zufriedenheit sorgt. - Contentstrategien erstellen, Keywords recherchieren, Suchintention & Zusammenhänge verstehen, Briefings schreiben. - Verantwortlich für die richtigen Themen zur richtigen Zeit, um unsere Kunden auf Platz 1 zu bringen. - Überwachung der Rankings und Optimierungspotenziale zur Verbesserung von Sichtbarkeit, Traffic und Conversions. - Anforderungsmanagement zusammen mit dem Kunden. - Entwicklung und Umsetzung von innovativen Konzepten und SEO-Strategien. - Durchführung von Website Audits (primär auf Content-Ebene), Konkurrenzanalysen sowie Aufzeigen von Optimierungspotential. - Monitoring und Controlling von laufenden SEO-Kampagnen. Qualifications - Du bist ein echter SEO-Nerd. - Mehrjährige praktische Erfahrungen im Bereich SEO/SEA und Webdesign auf Agenturseite (angestellt oder freiberuflich). - Nutzung von KI-Tools und großes Interesse am Fortschritt in diesem Bereich. - Gutes technisches Grundverständnis und Interesse an neuen technischen Entwicklungen, die Einfluss auf die Suchmaschinenoptimierung haben. - Beherrschung der gängigen SEO-Analyse-Tools (Search Console, Analytics - Sistrix, ahrefs & Co.). - Eigenständige Ideenentwicklung und Weiterentwicklung bestehender Systeme, belegbar mit Zahlen. - Fähigkeit, sich in andere hineinzuversetzen und sehr gute Deutschkenntnisse. - Strukturierte und ergebnisorientierte Arbeitsweise. Requirements - WICHTIG: Kontakt über WhatsApp nach Bewerbung für einfache und direkte Kommunikation. - Keine Anrufe zu Fragen, bitte aussagekräftige Bewerbung senden. - Wenn du bis hierhin gelesen hast, sollten wir unbedingt sprechen. Benefits - Werde Teil eines motivierten Teams bei SichtbarerWerden! Company Description Unser Ziel ist es, Unternehmen mit überzeugenden Webseiten sichtbar zu machen. Wir sind fasziniert von Produkten, denen man ansieht, dass ein passioniertes Team viel Liebe investiert hat, um die einfachste und schönste Lösung zu entwickeln. Unsere Welt braucht nicht mehr, sie braucht weniger - aber bessere - Erlebnisse.

Role Description We are looking for an experienced Senior Manager of SEO & GEO to lead the next evolution of organic discovery at Parallels. This role will own our strategy across both traditional search engines and emerging AI-powered discovery platforms. - Ensure Parallels continues to win in search today while building a leadership position in the AI-driven discovery channels of tomorrow. - Strengthen our technical SEO foundation, scale our content and authority strategy, and lead the company approach to improving how Parallels is surfaced, summarized, cited, compared, and recommended by AI-powered platforms. - Partner closely with Product, Engineering, Product Marketing, Sales, Analytics, Communications, and Channel teams to make Parallels more discoverable across the full customer journey. - Comfort with remote work and asynchronous collaboration is critical. - Understanding the virtualization space, developer ecosystem, Apple ecosystem, enterprise productivity landscape, and partner routes-to-market will be a strong advantage. Qualifications - 6+ years leading SEO, organic growth, search strategy, or discoverability programs. - Deep technical SEO expertise with a proven record of improving organic growth at scale. - Strong understanding of content strategy, authority building, information architecture, and search intent. - Demonstrated curiosity and practical experience with AI-driven discovery, GEO, LLM-powered search, or emerging search experiences. - Ability to define a new discipline while continuing to operate and improve a mature SEO function. - Experience influencing Product, Engineering, Product Marketing, Content, Analytics, Communications, and executive stakeholders. - Strong analytical skills and comfort building reporting frameworks where measurement is imperfect. - Excellent communication skills with both technical and non-technical audiences. - Hands-on familiarity with enterprise SEO and analytics tools such as Google Search Console, GA4, Looker/Tableau, Ahrefs, Semrush, Screaming Frog, Botify, Conductor, BrightEdge, Similarweb, or comparable platforms. - Strong project management skills and ability to manage multiple initiatives across teams and time zones. Requirements - Lead the Integrated SEO & GEO Strategy. - Own Parallels global organic discovery strategy across traditional search engines and AI-powered discovery platforms. - Set the roadmap for SEO and GEO initiatives tied to measurable business outcomes. - Balance near-term SEO performance with long-term GEO leadership. - Establish Parallels operating model for how SEO, GEO, Product Marketing, Content, Engineering, PR, Channel, and Analytics work together. - Lead prioritization, planning, reporting, and executive communication for SEO and GEO initiatives. - Define and operationalize Parallels Generative Engine Optimization strategy. - Improve how Parallels products are surfaced, summarized, cited, compared, and recommended in AI-powered discovery experiences. - Monitor Parallels presence across various AI platforms. - Build strategies around entity authority, semantic relevance, structured knowledge, citation visibility, AI retrievability, and recommendation share-of-voice. - Partner with Product Marketing and Communications to increase high-quality third-party mentions, citations, and category authority. - Develop practical measurement frameworks for GEO. - Identify how AI-driven discovery is changing customer journeys, competitive positioning, and purchase consideration. - Lead technical SEO across various aspects. - Drive content SEO strategy across priority audiences. - Ensure Parallels continues to perform strongly in traditional search. - Diagnose and resolve SEO performance issues across large-scale web properties. - Partner with Product Marketing to translate product capabilities into discoverable narratives. - Build topic authority across various domains. - Create content and information architecture that serves both human buyers and AI retrieval systems. - Support digital PR and partner/channel content strategies. - Use AI tools responsibly to accelerate research and content optimization. - Help simplify complex technical messages into clear, compelling stories. - Define clear KPIs for both SEO and GEO. - Build test-and-learn frameworks for GEO experiments. - Translate complex changes in search and AI discovery into clear business implications for executives. - Manage SEO/GEO tools, vendors, agencies, and reporting systems as needed. Benefits - Fully remote workspace and flexible hours. - Collaborative and motivated team environment. Company Description Parallels is a global leader in cross-platform solutions, enabling businesses and individuals to access and use the applications, files, and workflows they need on any device or operating system. - Helps customers get the best out of the technology they choose. - Known for making complex technology feel simple. - Focus on helping customers stay productive in a world where work happens across devices, operating systems, clouds, and increasingly AI-powered workflows. - Millions of users globally and decades of innovation behind us.

• Support National and Regional strategic plans to achieve individual and team top line sales targets. • Establish, develop and maintain key relationships with end user partners through product and services solutions. • Develop, coach and mentor the team of Trade Specialists reporting directly to you to achieve KPI’s, deliverables and targets. • Complete effective “work withs” monthly at a minimum with the end goal of training, developing, and motivating the team to take market share. • Act as the local product line expert for all lines. • Maintain daily communication lines with the Regional Market Manager on business and employee opportunities and risks.

Role Description Resource Innovations is seeking a Energy Efficiency Market Engagement Manager (Business) to join our growing team in New Jersey. As a Energy Efficiency Market Engagement Manager (Business) you will work in a dynamic environment supporting the implementation of multifamily energy efficiency programs. The Energy Efficiency Market Engagement Manager (Business) plays a vital role in building partnerships with key stakeholders to deliver on program goals and provide energy efficiency projects to multifamily program participants. The Energy Efficiency Market Engagement Manager (Business) will, in coordination with program subcontractor partners, develop a robust network of contractors to deliver HVAC, lighting, water heating and other energy saving measures to multifamily customers. This position will leverage existing organizational relationships and partnerships while developing new connections with union, diverse, disadvantaged and other contractors to deliver on program goals and achieve energy savings for customers. The Trade Ally Manager must be responsive to contractor needs and be able to effectively communicate program requirements, offering training and support to a variety of different tradespeople. Duties and Responsibilities - Develops, manages, and fosters relationships with contractors across various trades and with trade organizations and relevant industry groups. - Responsible for contractor recruitment into the multifamily program based on program needs and priorities. - Works with subcontractor partners to effectively execute the program delivery strategy and support the achievement of program goals. - Monitors program participation and adjusts contractor recruitment strategy to optimize participation in pursuit of program goals. - Provides ongoing support and training to contractors regarding program updates, submission deadlines, safety and other issues on a scheduled and as-needed basis. - Leads ad hoc meetings/calls with the internal team and partners on subjects relating to contractor recruitment, issue resolution, successes, challenges, and requests for additional support. - Delivers presentations and communicates program offerings while tailoring messaging to a variety of stakeholders. - Other duties as assigned. Qualifications - A Bachelor’s degree and minimum of 5 years’ experience in contractor or trades management. - Previous management experience in training and recruitment. - Proven success in engaging contractors, unions, subcontractors and trade organizations. - Ability to communicate clearly and establish expectations and guidelines with disparate trades. - Ability to work in a fast-paced environment, managing multiple projects and collaborating with cross-functional teams under tight deadlines. - Proficient skills with Microsoft Office Suite, CRM tools. - New Jersey residency required. Requirements - Technical acumen regarding energy efficiency measures and contractor capabilities. - Excellent communication, organization, and project management skills. - Client centered and customer service focused. - Ability and experience in recruitment and network management. - Detail oriented with the ability to multi-task and self-direct your work. - Positive, action-oriented attitude showing initiative and creativity. - Exceptional problem-solving skills. - Excellent presentation skills, including both speaking and writing. Benefits - Competitive salaries based on a candidate's skills, experience and qualifications for the position. - Compensation range for the base salary for this position is $80,000- $126,000. - Eligibility for a discretionary annual bonus. - Comprehensive benefits package designed to promote health, financial security, and work-life balance. - Three weeks of paid vacation annually. - Paid holidays. - 401(k) retirement plan with employer match. - Medical, dental and vision coverage. - Parental leave. - Employee assistance program. - Commuter benefits. - Additional supplemental offerings.