Pioneering IP video, audio, control and monitoring for broadcast, performing arts, install and corporate applications.
Director, Strategic Accounts
Location
New York
Posted
12 hours ago
Salary
0
Seniority
Lead
Job Description
Director, Strategic Accounts
Lawo
• Own and grow a portfolio of existing enterprise and tier-one broadcast accounts across North America, serving as the primary commercial and relationship lead • Develop and execute multi-year account strategies aligned with customer business objectives and LAWO’s product and solution roadmap • Build and maintain strong relationships with executive, engineering, and operational stakeholders to ensure long-term customer satisfaction, retention, and account health • Drive revenue growth within existing accounts through solution expansion, upgrades, and cross-selling across audio, video, control, and IP-based workflows • Identify new use cases and emerging requirements related to IP migration, cloud workflows, virtualization, and remote production • Accurately forecast revenue and manage complex, consultative sales cycles with discipline and transparency • Identify, qualify, and develop new strategic enterprise accounts with strong long-term growth potential for LAWO • Execute structured new-account entry strategies including stakeholder mapping, value positioning, and proof-of-concept alignment • Collaborate closely with marketing, product management, solution architects, channel partners, and system integrators to maximize account penetration and influence • Act as the voice of the customer internally, providing feedback on market needs, competitive positioning, pricing strategy, contract negotiation, and large-scale deal structuring
Job Requirements
- 10+ years of sales experience in broadcast, media technology, or live production, with a proven record of managing and expanding large enterprise or strategic accounts
- Proven track record of consistently exceeding sales targets in complex, enterprise-level sales environments
- Strategic mindset combined with hands on execution and accountability for results
- Experience selling premium or mission ‑ critical broadcast solutions to major broadcasters, sports networks, media organizations, or live event producers
- Deep understanding of broadcast infrastructure, including IP-based and software-defined production workflows, across audio, video, control, and cloud-enabled environments
- Demonstrated success leading long, consultative sales cycles involving complex solutions and multiple technical and business stakeholders
- Strong executive presence with the ability to influence senior decision-makers while engaging credibly with engineering and operations teams
- Excellent communication, negotiation, and presentation skills, with comfort engaging both C-level and technical stakeholders
- Comfortable operating within a matrixed, global organization and collaborating across regions and functions
- Knowledge of industry standards such as SMPTE ST 2110, NMOS, and cloud-based media workflows preferred
- Skilled in CRM usage, forecasting, and data-driven pipeline and opportunity management
- Collaborative, self-motivated, and effective working independently in a remote, global environment
- Willingness to travel as required to support strategic accounts and business development efforts
Benefits
- Competitive Salary and attractive annual bonus
- 4 Weeks Vacation, plus 12 Holidays
- Employer-sponsored Health Reimbursement Account
- Short & Long Term Disability Insurance
- 401K with Company Match
- Personal growth within an international environment
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