• Conduct advanced keyword research and develop comprehensive keyword mapping strategies aligned to site structure • Design and optimize website architecture for maximum SEO performance, including URL structures, site hierarchies, and internal linking strategies • Analyze search intent and identify high-value keyword opportunities • Conduct thorough audits to diagnose ranking issues and implement optimizations including meta tags, schema markup, and content structure • Collaborate with copywriters to ensure content meets SEO best practices and targets appropriate keywords • Perform comprehensive technical audits and diagnose critical issues including site speed, mobile optimization, indexation problems, and crawl errors • Implement fixes independently or work with developers to resolve technical issues • Monitor Core Web Vitals, manage XML sitemaps, robots.txt, and ensure optimal site health • Critically evaluate backlink profiles, conduct competitive gap analysis, and identify toxic links • Develop and execute strategic link-building plans to strengthen domain authority • Work with and instruct link builders on strategy, tactics, and quality standards • Manage outreach campaigns and oversee link acquisition efforts • Optimize Google Business Profile (GBP) listings and implement local SEO strategies for brick-and-mortar businesses • Manage NAP consistency, local citations, review management, and local search signals • Perform content gap analysis and develop data-driven content recommendations • Provide detailed SEO briefs and guidelines to copywriters, ensuring content aligns with keyword mapping and user intent

Role Description You could be the one who changes everything for our 28 million members. Centene is transforming the health of our communities, one person at a time. As a diversified, national organization, you’ll have access to competitive benefits including a fresh perspective on workplace flexibility. - Manage the workflow and all activities related to the investigation, review, resolution, recovery and settlement of complex claims issues along with Revenue Cycle Management. - Supervise the daily tasks and manage workflow of the recovery & revenue cycle management team to ensure performance standards are met. - Monitor, evaluate and communicate business processes changes to the team, including aging review meetings. - Investigate and respond to escalated or complex issues. - Assist team with responding and resolving questions or issues from customers. - Monitor and analyze various reports, including aging activity, accounts receivable credits, and cash to revenue. - Monitor unapplied payments for missing EOB and communicate to the team what needs to be obtained. - Serve as the internal point person for questions and concerns related to recoveries and revenue cycle management. - Monitor in and outbound customer and insurance payer calls to ensure service level standards are met. - Responsible for employee management including hiring, motivating, coaching and counseling staff. - Performs other duties as assigned. - Complies with all policies and standards. Qualifications - Bachelor’s degree or equivalent experience. - 2+ years of medical billing, recovery, or revenue cycle management experience. - Previous experience as a lead in a functional area or managing cross functional teams on large scale projects. Requirements - Pay Range: $56,200.00 - $101,000.00 per year. Benefits - Competitive pay. - Health insurance. - 401K and stock purchase plans. - Tuition reimbursement. - Paid time off plus holidays. - Flexible approach to work with remote, hybrid, field or office work schedules. - Actual pay will be adjusted based on an individual's skills, experience, education, and other job-related factors permitted by law. - Total compensation may also include additional forms of incentives. - Benefits may be subject to program eligibility. Company Description Centene is an equal opportunity employer that is committed to diversity, and values the ways in which we are different. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other characteristic protected by applicable law. Qualified applicants with arrest or conviction records will be considered in accordance with the LA County Ordinance and the California Fair Chance Act.

• Support site audits to identify technical issues including crawlability, indexation, page speed, and structured data. • Monitor Core Web Vitals and flag performance regressions in partnership with development teams. • Assist with QA for site migrations and template launches across staging and production environments. • Support keyword research, on-page optimization, and internal linking initiatives. • Contribute to content briefs, metadata updates, and optimization recommendations across key page types. • Assist with SEO testing and experimentation (e.g., title tags, meta descriptions, copy variants). • Write clear tickets for SEO issues and work cross-functionally with development and content teams to see them through. • Participate in Agile sprint workflows to ensure SEO tasks are properly scoped and delivered. • Leverage AI tools to improve efficiency and scale output across SEO workflows. • Pull performance data from Google Search Console, GA4, and PageSpeed Insights to support reporting. • Track the impact of SEO changes over time and surface findings to the broader team.

**Objective of the role** Act strategically and technically to drive the organic growth of La Moda's websites, leading diagnostics, prioritization and technical SEO initiatives focused on crawling, indexing, architecture, performance, search experience and organic revenue growth. The person will be responsible for turning technical analyses and performance data into clear action plans for technology, e-commerce, content and the partner agency. **Scope of activities** **Technical SEO and governance** • Perform recurring technical audits across La Moda's brand websites. • Identify issues related to crawling, indexing, rendering, canonicalization, pagination, redirects, status codes, sitemaps, robots.txt and URL architecture. • Assess technical impacts of site changes, new pages, collections, campaigns, integrations and platform adjustments. • Monitor implementations with technology, product, e-commerce teams and external partners. • Ensure SEO best practices on category pages, product pages, internal search, collections, landing pages and corporate pages. • Support migration projects, structural changes, template adjustments, performance improvements and critical SEO fixes. **SEO strategy and performance** • Build, support and monitor the strategic SEO roadmap, prioritizing requests by impact, effort and revenue potential. • Identify organic growth opportunities for Lança Perfume, My Favorite and other digital initiatives within the group. • Analyze organic competitors, search trends, seasonality, strategic categories and user behavior. • Support the definition of targets, KPIs, projections and organic growth plans. • Investigate drops, fluctuations or opportunities in organic traffic with both technical and business perspectives. **Data, tools and reporting** • Track metrics in Google Search Console, GA4, SEMrush, Screaming Frog and complementary tools. • Monitor organic sessions, organic revenue, conversion, CTR, impressions, average position and performance by page/category. • Perform analyses of Core Web Vitals, load speed, page experience and mobile performance. • Analyze logs, crawler behavior and opportunities to optimize crawl budget, when applicable. • Prepare executive analyses and practical recommendations to support decision-making. **Interface with internal teams and agency** • Act as the primary technical SEO contact with technology, e-commerce, product, content, CRM and media teams. • Provide technical guidance to the partner agency on technical SEO and organic strategy. • Validate technical recommendations sent by the agency and ensure alignment with internal priorities. • Translate SEO needs into clear briefs, technical tickets and actionable plans. • Support SEO coordination in organizing priorities, tracking results and communicating with stakeholders.