Role Description The Senior Manager, Deal-Based Marketing (DBM) will help redefine how SAIC shows up for its most strategic growth opportunities, bringing sharper strategy, stronger storytelling, and more distinctive integrated marketing to high-value pursuits. Reporting to the Director, Deal-Based Marketing, this role will help turn complex business priorities, customer insights, and competitive dynamics into bold and progressive marketing strategies that elevate SAIC’s value and help growth and pursuit teams compete with greater clarity, confidence, and impact. This is an opportunity for a strategic, hands-on marketing leader who wants to build something different inside the GovCon space. The ideal candidate brings: - B2G, GovCon, or complex B2B integrated marketing experience - Strong agency and stakeholder management skills - Drive to make pursuit marketing more modern, creative, and commercially sharp - Comfort in guiding and influencing senior stakeholders to adopt new approaches - Energized by bringing structure to complex work and improving team operations - Experience using AI and other modern tools to enhance DBM efficiency and outcomes Qualifications - Experience in integrated marketing strategy - Strong leadership and team management skills - Ability to manage creative agency relationships - Experience in budget management and forecasting - Strong communication and relationship-building skills Requirements - Lead integrated marketing strategy for priority pursuits, including: - Messaging direction - Creative approach - Tactics - Media recommendations - Stakeholder alignment - Lead DBM team operations, including: - Workflow - Prioritization - Quality control - Agency coordination - Continuous improvement across active priority opportunities - Partner with the Director on DBM strategy, executive alignment, budget decisions, and priority-setting while leading daily operations across active work. - Manage creative agency relationships and delivery quality, ensuring alignment with DBM strategy, expectations, timelines, budgets, and standards. - Build and manage strong relationships with senior stakeholders, including VP- and SVP-level leaders. - Own budget management, including: - Agency spend - Budget tracking - Forecasting support - Recommendations to the Director - Co-lead workshop strategy and facilitation. - Manage, coach, and develop the DBM Manager. - Lead the development of DBM stakeholder enablement materials. - Use AI tools and techniques to improve DBM strategy and workflow efficiency. Benefits - Competitive salary - Comprehensive health benefits - Retirement savings plan - Professional development opportunities Company Description SAIC® is a premier mission integrator focused on advancing the power of technology and innovation to serve and protect our world. Our robust portfolio of offerings across the defense, space, intelligence, and civilian markets includes secure high-end solutions in mission IT, enterprise IT, engineering services, and professional services. We integrate emerging technology, rapidly and securely, into mission critical operations that modernize and enable critical national imperatives. We are approximately 23,000 strong; driven by mission, united by purpose, and inspired by opportunities. SAIC is an Equal Opportunity Employer. Headquartered in Reston, Virginia, SAIC has annual revenues of approximately $7.3 billion.

• Develop and execute comprehensive marketing strategies to increase brand awareness, lead generation, and loan production. • Manage and optimize digital marketing campaigns across multiple channels, including Google, social media, email marketing, SEO, and paid advertising. • Create and oversee content marketing initiatives, including blogs, videos, educational materials, and social media content. • Utilize AI tools and technologies to improve marketing efficiency, automate workflows, enhance content creation, and analyze campaign performance. • Monitor and report on key marketing metrics, ROI, and campaign effectiveness. • Collaborate with sales, loan officers, and leadership to align marketing initiatives with business objectives. • Manage and grow the company's online presence and reputation. • Identify new growth opportunities, emerging trends, and innovative marketing solutions. • Oversee marketing vendors, freelancers, agencies, and technology platforms when needed. • Continuously test, optimize, and improve lead generation funnels.

• Pull and maintain marketing performance data across channels, markets, and time periods, including MTD, weekly, monthly, and historical performance. • Track key metrics such as spend, revenue, CAC, ROI, installs, signups, transactions, conversion rates, and other growth KPIs. • Maintain regional trackers, dashboards, and reporting files to ensure performance is easy to monitor and act on. • Help identify performance trends, gaps, opportunities, and blockers across markets and channels. • Support monthly business reviews, leadership updates, planning materials, and performance presentations with clear, accurate, and well-structured inputs. • Support the planning and execution of regional marketing initiatives across Arabia & Africa. • Coordinate with internal teams including Growth, Performance Marketing, Content, Creative, Influencer, PR, Product, and other cross-functional stakeholders. • Help manage campaign timelines, asset requirements, launch dependencies, approvals, and stakeholder follow-ups. • Track campaign readiness before launch and proactively follow up on blockers, missing inputs, or delayed deliverables. • Support post-campaign analysis and help document learnings for future initiatives. • Help manage operational and administrative work related to regional marketing activities. • Support invoice raising, vendor documentation, budget tracking, approvals, and follow-ups with relevant internal teams. • Maintain clear organization across trackers, action logs, timelines, planning documents, and recurring reporting. • Ensure important regional initiatives do not lose momentum by keeping owners, next steps, and deadlines visible.

• Develop 3-year growth plans for current and prospective users in each market; collaborate across functions to create an integrated roadmap, budgeting, and measurement plans that deliver on the strategy. • Partner with the Airbnb internal creative and third party agencies, ensuring optimal resourcing, timely briefings, contracts, payments and a deep understanding of the brand and business opportunities, challenges and plan. • In partnership with other marketing stakeholders, develop and deliver the EMEA marketing strategy, balancing alignment with global strategy and regional opportunities. • Be the relentless advocate for authentic local work to ensure all marketing activities feel local and personal; articulate market nuances for teams less familiar with the region. • End to end execution and monitoring across all global and local marketing campaign activity & scaling strategy.