Gaggle logo
Gaggle

Ensure the well-being of your students with the most proactive tool in digital safety. Learn more at gaggle.net

Customer Marketing Manager

MarketingMarketingFull TimeRemoteSeniorTeam 51-200Since 1999H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

5 hours ago

Salary

0

Seniority

Senior

Bachelor Degree3 yrs expEnglish

Job Description

Customer Marketing Manager

Gaggle

• Develop and execute renewal campaigns by product, segment, and contract cycle • Build upsell and cross-sell plays across Gaggle's full product suite • Create targeted messaging for key expansion moments • Own the case study and testimonial program: sourcing, interviewing, writing • Build a pipeline of reference able customers and willing speakers for conferences and sales cycles • Develop customer-facing proof points grounded in outcomes, data, and third-party validation studies • Manage the NPS program: survey cadence, results analysis, and closed-loop follow-up • Surface customer insights that inform messaging, product priorities, and sales conversations • Partner with Customer Success to act on detractor feedback and amplify promoters voices • Create and maintain content that helps new districts get value faster • Develop resources that support adoption milestones across the customer lifecycle • Partner with Customer Success and Product on customer-facing communications for new features and releases • Lead customer programming at Gaggle's annual Leadership Summit and regional events • Build a customer community strategy, including webinars, roundtables, and peer networking opportunities • Partner with teams on customer experience at national conferences

Job Requirements

  • 3+ years of experience in customer marketing, lifecycle marketing, or a closely related field; B2B SaaS experience strongly preferred
  • Proven ability to build and run programs that drive measurable retention and expansion revenue
  • Strong writer who can translate customer outcomes into compelling stories without losing the nuance of the original experience
  • Comfortable working with data: NPS scores, renewal rates, expansion pipeline, content performance
  • Highly collaborative: this role works daily with Customer Success, Sales, Product, and the broader marketing team
  • Self-directed: you don't wait for a playbook, you write it
  • Experience in K-12 educational technology

Benefits

  • We’re a remote-first company; our team works together across all 50 US states
  • PPO and HDHP health insurance plans through BCBS of Illinois; coverage includes treatment for fertility (including IVF) as well as offering virtual visits and mental health resources
  • Dental insurance (including orthodontia) through Guardian
  • Vision insurance through BCBS/EyeMed
  • HSA, FSA, LPFSA, and DCFSA available, with a $500 annual company contribution
  • 401(k) plan with immediate vesting and a 4% company contribution with each paycheck
  • Employee Assistance Program through Paychex and Guardian (includes financial and legal assistance)
  • Flexible PTO
  • Generous, 100% to 70% paid leave plans, up to 90 days
  • Pet Insurance
  • Discount Program
  • Fun perks such as team recognition programs, holiday gifts and bonuses, company retreats, raffles, and fantasy football leagues

Related Categories

Related Job Pages

More Marketing Jobs

We Are Rosie logo

Marketing Manager

We Are Rosie

Treat People Like People - Seeing the value in all people’s unique lives, experiences, and perspectives is what drives us. Start With Why - Asking “Why” makes our team curious first so we get to better solutions. When we make a decision, we take the time to explain the “Why” behind our actions. Transparency is clear and it’s kind. Speak With Actions - Trust isn’t given, it’s earned. We prove our reliability and trustworthiness to each other, our clients, and our Rosies by showing up and doing what we say we will — through small interactions and big moves. Bring Tenacity - The path isn’t always an easy one, but our team chooses to be unwavering in our goal. We’re resilient, determined, and stubborn when necessary. That’s the fire it takes to get things done. Make it Better - From changing old processes to disrupting the marketing industry, we know there is room to make it better. We strive to find those improvements and push them to reality.

Marketing9 hours ago
ContractRemoteTeam 11-50

Role Description This company is seeking an experienced, adaptable marketing professional to serve as interim marketing support while their in-house marketing lead is on leave. This role is a marketing generalist meets project manager who can independently run established initiatives, manage agencies and vendors, coordinate across internal teams, and handle hands-on marketing execution as needed. While many projects are already in motion, there will also be opportunities to shape priorities, recommend improvements, and introduce new ideas. The ideal candidate is comfortable working with informal or evolving processes and brings a thoughtful, solutions-oriented approach to ambiguous situations. This role is about maintaining momentum, supporting the business, and keeping marketing running smoothly. For the right person, it’s also a chance to step into a high-impact, trusted role with visibility across the organization and room to make meaningful contributions. Qualifications - 5+ years of experience in a marketing generalist, marketing manager, or similar role - Strong project management skills; comfortable juggling multiple initiatives at once - Experience managing agencies and external partners - Highly organized, proactive, and comfortable working with informal or evolving processes - Thoughtful and solutions-oriented; able to navigate ambiguity and bring clarity without waiting for it - Strong written and verbal communication skills - Familiarity with compliance review workflows is a plus (not required) - Must have: Microsoft (Outlook, Word, PowerPoint, Excel, SharePoint), Canva, LinkedIn - Nice to have: Adobe (Acrobat, Illustrator), Asana, Salesforce, Pardot, WordPress, Figma Requirements - Own and advance existing marketing projects, ensuring timelines, deliverables, and goals stay on track - Prioritize incoming requests and marketing needs during the coverage period - Act as central point of coordination between internal stakeholders and external partners - Execute independent marketing work when needed (examples may include email campaigns, social media posting and monitoring, press releases, website updates, sales enablement support, light reporting, etc.) - Partner with sales reps and other stakeholders on logistics and materials for events - Cover day-to-day marketing needs that arise, from start to finish - Identify opportunities to improve processes, messaging, or execution, and share ideas, insights, and recommendations where appropriate - Manage external marketing agencies and vendors, including a primary UK-based agency partner - Create and communicate clear briefs, scopes, and expectations - Review, provide feedback on, and approve deliverables (with input from internal team) - Track retainers and hours; review and route invoices in coordination with Finance - Create new marketing assets and update existing collateral (presentations, one-pagers, flyers, decks, documents, website, etc.) as needed - Maintain an organized asset library with clear version control, working with the Compliance team and distributing new/updated assets as needed Benefits - Hourly Rate: $55/hr - Duration: Approx. 4–5 months - Commitment: 20–25 hours/week - Location: Fully remote, U.S.-based. ET/CT timezone working hours - Start Date: est. July 15, 2026

United States
$55 / hour

Role Description We are looking for devoted individuals who enjoy assisting their clients with reservation services, which include but are not limited to accommodations, activities, transportation arrangements, and event-based services. This role is ideal only for those who are detail-oriented, client-centered, and independent. - Assist clients with making personalized service arrangements - Research and compare available options to meet client preferences - Confirm reservations and ensure accuracy of all details - Provide clear, professional communication via email and phone - Complete required training and participate in ongoing training Qualifications - Must be authorized to work in the US, UK, Mexico, Australia, Spain, or Latin America - Strong written and verbal English communication skills - Reliable internet connection and smartphone (computer also highly recommended) - Must be a minimum of 18 years of age Benefits - Fully remote capability - Flexible schedule - Strong team of collaboration and support Company Description

Northern America + 3 moreAll locations: Northern America | Latin America (LATAM) | Europe | Australia and New Zealand
Full TimeRemoteTeam 10,001+Since 1949H1B Sponsor

• Support the definition and execution of international omnichannel content and communication strategies • Actively create, adapt, and elevate marketing content across multiple channels • Monitor KPIs and analyze customer, sales, and marketing data for optimization

Poland
€77.6K - €116.4K / year

Role Description We are seeking enthusiastic individuals who enjoy assisting their clients with making and confirming reservations and related services, which include but are not limited to accommodations, activities, transportation arrangements, and event-based services. This role is ideal for those who are detail-oriented, client-centered, and are comfortable working independently in a remote environment. Key Responsibilities - Assist clients with making personalized service arrangements - Research and compare available options to meet client preferences - Confirm reservations and ensure accuracy of details - Provide clear, professional communication via email and phone - Complete required training and participate in ongoing training Qualifications - Must be authorized to work in the US, UK, Mexico, Australia, Spain, or Latin America - Strong written and verbal English communication skills - Reliable internet connection and smartphone (computer also highly recommended) - Must be a minimum of 18 years old Benefits - Fully remote role - Flexible scheduling - Strong team of support

Northern America + 3 moreAll locations: Northern America | Latin America (LATAM) | Europe | Australia and New Zealand