Role Description This position places you at the steering wheel of digital growth, directly translating our mission into captivating shop campaigns and product launches that resonate. By fusing platform intelligence with rapid commercial experimentation, you will directly shape the touchpoints customers have with EDURINO. - Orchestrate the end-to-end execution of all major shop campaigns, product launches, and seasonal peaks. - Design cohesive customer journeys by engineering offer mechanics, discount logic, and onsite promotional layouts. - Align cross-functional initiatives by coordinating closely with creative content, social media, and logistics teams to ensure seamless campaign deployment. - Build, launch, and continuously optimize dedicated landing pages, digital assets, and onsite testing frameworks to systematically improve shop usability. - Analyze platform data on campaigns and launches to rapidly iterate on marketing formats and scale winning activation strategies. - Integrate generative AI workflows into daily operations to accelerate concept prototyping, asset variation, and data interpretation. - Act as the strategic bridge between our internal Marketing team and external IP partners to ensure flawless alignment during collaborations and collaborative launches. Qualifications - Demonstrated hands-on experience handling and scaling campaign strategies & product launches within an agile D2C and/or e-commerce environment. - Practical familiarity with the Shopify ecosystem, including a clear understanding of what is achievable through specialized apps, automated flows, and tracking setups. - A strong foundation in key digital metrics like CR, AOV, and acquisition costs, with the ability to turn raw metrics into clear design or strategy changes. - Fluency in digital platforms, understanding the specific content styles, user psychology, and creator dynamics that make campaigns shareable. - Strong communication skills to coordinate and align internal and external stakeholders on projects and strategies effectively, with native-level German (C2) and business-fluent English (C1+). Benefits - A start-up culture based on trust. - You own your schedule and location - what matters is what you move. - Remote-first, outcome-focused. - Work remotely from anywhere in Germany or the UK, ideally within reach of our hubs Munich, Berlin, and London. - Regular in-person events. - Equity for everyone. - Truly international. - Support beyond the job. - Room to grow. Company Description EDURINO sets new standards for early childhood education through hybrid learning. We merge engaging digital worlds with haptic play elements to prepare children for the future in a safe environment, empowering them to discover their full potential. As one of Europe’s most innovative EdTechs, we’re already generating double-digit million revenue today. Following the successful close of our €17m Series B, we are now steering toward our next decisive milestone: achieving sustainable profitability as the foundation for our further expansion.

Develop innovative campaign concepts and identify cultural shifts, transforming insights into actionable ideas while ensuring the integrity of creative concepts throughout execution. Drive brand-defining moments that resonate with target audiences.

• Audit, consolidate, and rebuild inBeat's operational systems across 7 delivery functions: UGC, Video Editing, Design, Influencer Marketing, Creative Strategy & Copywriting, Paid Media, and Project Management • Build and lead a team of 2–3 Operations Managers embedded across those delivery functions • Design and implement scalable workflows, documentation, and tooling that grow with the team. • Own and standardize inBeat's operational tech stack (Airtable, ClickUp, Notion, Make/N8N/Zapier, Claude, Fathom, G-Suite), making clear what tools we use, how we use them, and where • Work closely with department leads (UGC, PM, Performance Creative, Influencer Marketing, Paid Media, Video Editing, Design) to understand their operational pain points and translate them into systems that solve real problems • Build intake, handoff, QA, and escalation processes that keep 100+ team members aligned without requiring constant management overhead • Create documentation and training resources that make new hires faster to onboard and easier to get up to speed • Identify and eliminate operational bottlenecks across the delivery org before they become fires

• Develop Meta ad concepts, hooks, scripts, angles, and testing ideas • Create and iterate performance-focused advertising creatives • Build weekly creative testing plans based on campaign performance data • Analyze winning and underperforming creatives to identify repeatable patterns • Develop UGC briefs, shot lists, and creative direction for content teams • Recommend creative iterations based on performance signals and testing outcomes • Maintain a structured testing process across products, offers, audiences, formats, and creative angles • Collaborate closely with media buyers to improve campaign performance • Stay current on eCommerce creative trends, UGC formats, and paid social best practices • Contribute to creative strategy in AI-driven campaign environments