Salesforce Consultant
Location
Germany
Posted
8 days ago
Salary
€52.8K - €67.2K / year
Seniority
Mid Level
No structured requirement data.
Job Description
Salesforce Consultant
SUNZINET
Role Description Als Salesforce Consultant (m/w/d) mit Schwerpunkt Marketing Cloud Engagement begleitest du unsere CRM-Kunden wie Schöffel, Schufa oder Zeiss Vision dabei, datengetriebene Marketingstrategien in skalierbare und personalisierte Customer Experiences zu überführen. Du verbindest fundiertes Marketing-Know-how mit technischer Expertise, um durch Marketing Automation, kanalübergreifende Kommunikation und den gezielten Einsatz von Daten und KI messbare Mehrwerte zu schaffen und die digitale Transformation nachhaltig voranzutreiben. - Du analysierst Marketingprozesse, Anforderungen und Herausforderungen entlang der gesamten Customer Journey und leitest daraus strategische Empfehlungen sowie Best Practices im Kontext von Salesforce Marketing Cloud Engagement ab. - Du konzipierst und realisierst Use Cases wie Customer Journeys (Journey Builder), Kampagnenmanagement, Zielgruppensegmentierung (Audience Builder / Data Extensions) sowie personalisierte, kanalübergreifende Kommunikation (E-Mail, Mobile, Web). - Du bist verantwortlich für die Konfiguration, Umsetzung und Weiterentwicklung von Lösungen innerhalb der Salesforce Marketing Cloud, insbesondere in den Bereichen Email Studio, Journey Builder und Automation Studio. - Du stellst die nahtlose Integration der Marketing Cloud mit CRM-Systemen (z. B. Sales/Service Cloud) sowie weiteren Drittanbieter-Plattformen sicher und begleitest Datenmodelle und Schnittstellenkonzepte. - Du planst, koordinierst und steuerst Marketing-Cloud-Projekte in enger Zusammenarbeit mit Projektmanagement, Entwicklungsteams und Data/Analytics-Stakeholdern. - Du führst Tests, Deployments und Qualitätssicherungsmaßnahmen durch, um stabile und performante Marketing-Automation-Lösungen sicherzustellen. - Du unterstützt Presales-Aktivitäten im Bereich Marketing Cloud, schulst Kunden im Umgang mit der Plattform und wirkst aktiv an der Weiterentwicklung interner Best Practices, Templates und Standards im Bereich Marketing Automation und Customer Engagement mit. Qualifications - Mehrjährige Berufserfahrung als Salesforce Consultant mit Schwerpunkt Marketing Cloud Engagement. - Fundierte Kenntnisse der Salesforce Marketing Cloud (insbesondere Journey Builder, Email Studio, Automation Studio, Contact Builder) sowie idealerweise Erfahrung mit angrenzenden Lösungen wie Data Cloud, Sales Cloud oder Service Cloud. - Praxiserfahrung in der Konzeption und Umsetzung datengetriebener Marketing-Use-Cases, insbesondere in den Bereichen Marketing Automation, Customer Journeys, Kampagnenmanagement, Personalisierung und kanalübergreifende Kundenansprache. - Gute Kenntnisse im Umgang mit Datenmodellen (Data Extensions), Segmentierung sowie in der Integration der Marketing Cloud mit CRM-Systemen und Drittanbieter-Plattformen über APIs oder Middleware. - Idealerweise Erfahrung mit AMPscript, SQL und/oder grundlegenden HTML-/E-Mail-Template-Anpassungen. - Vertrautheit mit agilen Arbeitsmethoden und Tools (z. B. Scrum, Jira, Git). - Analytisches Denkvermögen, sicheres Auftreten und ausgeprägte Kommunikationsstärke im Umgang mit unterschiedlichen Stakeholdern. - Reisebereitschaft innerhalb Deutschlands sowie sehr gute Englischkenntnisse in Wort und Schrift (mindestens C1-Niveau). Benefits - 30 Urlaubstage 🌴 - Home Office 🏠 - Gleitzeit ⏰ - Workation 🌍 - Urban Sports Club 💪 - Persönliches Weiterbildungsbudget 🎓 - Agenturevents 🎉 - Freie Technikwahl 💻 - Dienstrad oder Firmenwagen (nach Probezeit) 🚲🚗 - Hunde erlaubt 🐶 - Kostenloser Parkplatz (Köln) 🅿️ - Transparente Weiterentwicklungsmöglichkeiten und Vergütung gehören für uns dazu: Für diese Position liegt das Gehaltsband des Fixgehaltes zwischen 52.800 - 67.200 €, abhängig von deiner Erfahrung und deinem Skillset.
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