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National Chain Sales Manager – Convenience Stores
Location
California
Posted
1 day ago
Salary
0
Seniority
Lead
Job Description
National Chain Sales Manager – Convenience Stores
NewVine Employment Group
• Develop and execute the national convenience channel strategy, including distribution, placement, pricing, and promotional plans. • Identify, prioritize, and secure new chain authorizations with national and regional convenience retailers. • Build relationships with key buyers, category managers, and decision-makers across the convenience landscape. • Establish scalable go-to-market strategies that accelerate growth. • Lead all aspects of strategic account management for national and regional convenience chains. • Pitch, negotiate, close, and expand new business opportunities. • Develop joint business plans that drive mutual growth and long-term partnerships. • Manage account performance, including revenue, profitability, velocity, promotions, and execution standards. • Balance high-level strategic planning with day-to-day execution. • Conduct regular market and store visits to evaluate performance and identify opportunities. • Build channel playbooks for pricing, promotions, merchandising, and new product launches. • Ensure flawless execution from corporate agreements to store-level reality. • Partner with field teams, brokers, distributors, and DSD networks to maximize shelf presence and availability. • Audit stores, gather market intelligence, and resolve execution gaps quickly. • Monitor merchandising compliance, displays, and promotional effectiveness. • Use available data sources, including POS data, distributor reporting, store checks, and market insights, to guide decisions.
Job Requirements
- Legal authorization to work for any employer in the USA
- 7–10+ years of CPG sales experience with strong expertise in the convenience / C-store channel.
- Proven track record of winning and growing a chain business from authorization to expansion and optimization.
- Experience working with or alongside large beverage/snack systems such as PepsiCo, Coca-Cola, or similar organizations preferred.
- Strong relationships within the convenience retail ecosystem.
- Demonstrated ability to build processes, systems, and channels from scratch.
- Entrepreneurial mindset with a strong hunter mentality.
- Excellent negotiation, relationship management, and communication skills.
- Comfortable working in an unstructured, high-growth startup environment.
- Willingness to travel frequently and spend significant time in-market.
Benefits
- Health Insurance
- 401k plan
- Regular Nationwide Travel to clients and events
- Fully Remote | Based anywhere in the USA
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