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Flash

A plataforma que simplifica sua gestão: da admissão ao controle de benefícios e despesas.

SEO Analyst, Mid-level

SEO MarketingSEO MarketingFull TimeRemoteSeniorTeam 501-1,000Since 2018H1B No SponsorCompany SiteLinkedIn

Location

Brazil

Posted

2 days ago

Salary

0

Seniority

Senior

Bachelor DegreePortugueseFlash

Job Description

SEO Analyst, Mid-level

Flash

• Monitor the brand’s presence and mentions in AI tools (such as ChatGPT, Gemini, Perplexity, and similar platforms). • Analyze prompts, user journeys, and search behaviors on AI platforms to identify growth opportunities. • Identify optimization opportunities related to structured data, llms.txt and other market trends focused on AI-driven search engines. • Drive strategic actions across teams such as Content, Social, PR, Media, and related areas to increase the brand’s organic visibility. • Develop a strategic SEO approach for platforms like YouTube, LinkedIn, and other relevant channels to build authority. • Monitor and support organic presence strategies in communities like Reddit and other content platforms. • Track competitor activity on external channels, identifying best practices and opportunities. • Benchmark formats, topics, and trends to strengthen the brand’s authority and relevance. • Contribute to Thought Leadership strategies by identifying opportunities to position company experts and expand the brand’s organic presence. • Manage and monitor the technical health of the website and blog, identifying improvement opportunities to ensure organic performance. • Analyze and monitor the technical evolution of other company subdomains and digital properties. • Lead technical SEO projects, working closely with internal teams and vendors to ensure correct implementation of initiatives. • Provide technical SEO support for new company initiatives and other strategic projects, advising on architecture, indexing, crawlability, and best practices to maximize organic visibility. • Manage the authority acquisition strategy through Link Building. • Oversee the agency and other vendors responsible for SEO operations. • Monitor backlinks, quality indicators, and performance metrics of the strategy. • Continuously monitor main competitors and market movements. • Analyze competitors’ SEO, content, AI, product, and digital positioning strategies. • Identify opportunities, risks, and trends that could provide a competitive advantage to the business. • Produce strategic analyses to support area decision-making.

Job Requirements

  • Bachelor’s degree in Marketing, Communications, Advertising, Journalism, or related fields.
  • Experience working with SEO.
  • Proven experience defining and executing SEO strategies.
  • Familiarity with tools such as Google Search Console, Google Analytics 4, Screaming Frog, Ahrefs, or similar.
  • Familiarity with AI SEO concepts (AEO/GEO), information architecture, and structured data.
  • Strong analytical skills to interpret metrics, identify opportunities, and turn data into strategic actions.
  • Experience directing content strategy focused on organic performance.

Benefits

  • Flash Card (the beloved pink one!) with flexible benefits: meal, grocery, mobility, health, education, culture, and wellness
  • Health plan
  • Life insurance
  • Extended maternity and paternity leave + childcare allowance
  • Day off on your birthday 🎂
  • Hybrid and flexible work model + home office allowance + in-office experiences
  • Exclusive partner discounts via the Flash app
  • TotalPass
  • Pet care discount plan with Guapeco

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