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Senior Marketing Automation
Location
Brazil
Posted
1 day ago
Salary
0
Seniority
Senior
Job Description
Senior Marketing Automation
Capgemini
• Responsible for supporting Distribution objectives for acquisition, retention, cross-selling, profitability, and agency development by assisting in advanced analytic projects. • Implements local market planning and analysis. • Leverages agent and district information to make business decisions regarding areas of opportunity, segmentation of agents, planning, etc. • Assists with creation of scorecards, agency development presentations to Sr. Leadership, and campaign management reporting. • Assists with a multitude of diverse projects ranging from Planning, Agency and Segmentation to deriving actionable rules for trigger based marketing campaigns. • Manages the delivery and day-to-day operations and maintenance of new and existing systems to meet business requirements. • Supports the lead function of implementation activities, troubleshoot user/system issues and documentation. • Identifies and raises issues and risks with functional design and offers alternative solutions. • Configures, maintains, enhances and reports on new and existing Software as a Service (SaaS) platforms. • Provides high level of expertise in the solution design and functionality of business applications. • Develops a partnership with the channel managers/stakeholders to communicate and clarify requirements. • Contributes to the development of long-range business plans and ensures products and services are aligned with business needs. • Conducts system studies and analyzes existing processes to improve efficiency. • Researches and develops techniques for automation. • Responsible for maintaining the quality control of projects ensuring the proper development of methods and practices for effective control and management of systems. • Assists in gathering and analyzing data and metrics to determine project success and make recommendations for improvement. • Coordinates the development and introduction of the various phases of technology. • Takes ownership for all related activities required for optimizing the service delivery process (problem management, service delivery reports, web content development, etc.). • Coordinates with business partners to recommend solutions to meet business goals and objectives. • Evaluates vendor proposals and assists in the coordination of vendor technical involvement in the planning, installation, and implementation of systems/processes. • Tracks achievement of SLAs with suppliers and escalates when SLAs are not met.
Job Requirements
- English Proficiency Minimum Required: Fluent
- Minimum Required: Bachelor
- API & Webhooks - Intermediate
- Data Mapping & ETL - Intermediate
- SQL & Data Querying - Advanced
- Customer Data Platforms (CDPs) - Intermediate
- Marketing Automation Tools - Advanced
- Tag Management & Analytics - Intermediate
- Call Analytics & Routing Systems - Entry Level
Benefits
- A competitive salary and performance-based bonuses.
- Comprehensive benefits package.
- Flexible work arrangements (remote and/or office-based).
- You will also enjoy a dynamic and inclusive work culture within a globally renowned group.
- Private Health Insurance.
- Paid Time Off.
- Training & Development opportunities in partnership with renowned companies.
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Telemarketer
Staff Outsource SolutionsWe build your outsourced remote teams or fill positions with offshore staff in the Philippines, Latin America or India.
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