• Own all client communication - every email, every Slack thread, every meeting. You are the face of GIGABRANDS for your accounts. This is non-negotiable. • Manage 10-15 Amazon brands with a relentless focus on growth, retention, and proactive communication. • Proactively develop and communicate account strategy — don't wait for clients to ask. Anticipate their needs and bring recommendations before they request them. • Review all reports, decks, and deliverables from your PPC Specialist and Account Manager before they reach the client. Nothing goes out unreviewed. • Track and report on sales targets and growth KPIs every week. Flag fiscal concerns — budget overruns, underperformance, missed targets — immediately. Don't surface problems at the quarterly review. • Maintain 30/60/90 day goals for each account and drive progress with clarity and urgency. • Proactively share wins with clients. Don't wait for the biweekly meeting to celebrate a sales spike or a catalog improvement. • Build relationships beyond performance metrics — know your clients' business goals, team dynamics, and stressors. The Brand Manager is the first and last line of defense against churn. • If a client goes silent, follow up. Call and text if needed. Silence on our side creates churn. • Lead your Pod — Account Manager, PPC Specialist, and Graphic Designer — with clarity and accountability. • Delegate tasks in ClickUp with start date, end date, time estimate, and priority level clearly defined for every task. • Triage all incoming requests before routing to the team — protect your Pod's focus time. • Conduct biweekly Pod-level check-ins to align on account health, priorities, and capacity. • Handle capacity planning for your entire Pod, not just your own workload. • Mentor and support Junior Brand Managers and Account Managers as the team grows. • Model core values in every interaction — you set the tone for your Pod. • Maintain immaculate ClickUp boards at all times — every task logged, every deadline tracked, every board actively followed up on. • Log every task — internal meetings, external meetings, recurring audits, ad hoc requests with start date, due date, time estimate, and priority level. • After every client meeting, convert all notes and action items into ClickUp tasks before EOD. No action item left undocumented. • After daily Slack and email reviews, add any new ad hoc tasks to ClickUp with time estimates by EOD. • Schedule all recurring tasks (internal meetings, external meetings, regular audits) in ClickUp at the start of each week. • Centralize all client data, strategy notes, and decisions in agreed tools , ClickUp, Notion, and the Central Brain. • Use the Eisenhower Matrix to distinguish urgent vs. important tasks and delegate accordingly. • Ensure all meeting recordings are captured via tl;dv, with notes processed through Google Gemini. • Implement at least one process automation or workflow improvement per week, find the 1% every time. • Analyze new strategies, document results, and share learnings with your Pod. • Prepare for every meeting: review the deck, confirm all previous action items are addressed in the update, and brief your AM and PPC Specialist on strategy and logic before the call. • Run post-meeting follow-up: create all ClickUp tasks before EOD, assign to correct Pod members with dates and time estimates, send a client follow-up summary where appropriate, and update the 30/60/90 day goal tracker. • Participate in "husks" - GIGABRANDS' internal team-building and peer development sessions where you collaborate with peers and learn from senior leaders. • Attend and actively contribute to weekly upskilling classes; Senior Brand Managers take on a mentoring role to support the broader team. • Read and apply frameworks from Extreme Ownership by Jocko Willink and Own Your Day, Own Your Life by Aubrey Marcus — these are part of how we operate, not optional reading. • Embrace expanded responsibilities as the company scales. This role grows with the business.

• Serve as the enterprise owner of the Fairhaven Health brand, accountable for long-term brand equity, growth, and profitability across practitioner and consumer channels. • Define and evolve a clear, differentiated brand strategy, positioning, and messaging architecture that preserves clinical credibility while enabling scale. • Act as the senior internal authority and advocate for the brand, safeguarding scientific integrity, regulatory alignment, and brand standards across all touchpoints. • Own brand level P&L performance in partnership with Finance, including revenue growth, margin management, and investment prioritization. • Lead annual and multiyear brand planning, budget development, forecasting, and performance reviews, using insights to drive tradeoffs and decision-making. • Establish and monitor brand health, campaign effectiveness, and market KPIs, translating data into clear strategic recommendations. • Partner with Product Development, Scientific Affairs, Regulatory, Quality, Sales, Content, Creative, and Operations to ensure brand-led decision-making across the product lifecycle, and influence innovation pipelines, claims strategy, education, and commercialization to align with brand priorities and long-term growth objectives. • Translate brand strategy into clear frameworks, briefs, and guidance that enable consistent, high-quality execution across teams and channels. • Ensure cohesive brand expression—voice, visual identity, and messaging—across campaigns, platforms, and customer experiences. • Other responsibilities as assigned.

Title: Brand Strategy Account Manager Location: Winooski, VT Job Description: Fuse Overview: Fuse is a full-service marketing agency based in Winooski, Vermont that creates authentic brand engagements for teens and young adults. Fuse specializes in planning and executing sports, sampling, campus, culture, and customer marketing programs. Named one of the Best Places to Work in Vermont, Fuse believes that life should be a balance of creating great work and making first chair on a powder day. We foster a creative environment that encourages people to share insights and inspiration. If this sounds like a lifestyle made for you, then Fuse wants to hear from you. Fuse offers a hybrid working environment. Fuse employees are welcome to work remotely 2 days per week (Wednesday and Friday) and work in the Winooski, Vermont headquarters on Mondays, Tuesdays, and Thursdays to collaborate with coworkers and clients. At this time, we are only interviewing candidates based in or willing to relocate to Vermont within driving distance of the office. Job Summary: The individual in this position is responsible for managing the strategic consulting and operational aspects of specific account’s marketing initiatives. The Account Manager serves as “keeper of the brand / client relationship” across all Fuse Business Groups and in some cases, external agency partners, ensuring all Fuse work meets client expectations and is on strategy with the brand’s / client’s overall goals. The Account Manager proactively leads all Fuse work on a client’s business, being able to manage multiple tasks associated with multiple accounts at once, in a fast-paced environment. This role includes: strategic development, daily communication with the client to keep project moving and progressing, day-to-day account responsibilities (status, meetings, timeline management, etc.), timely and on-budget delivery of all services, working with account team on maintaining client’s strategy throughout all aspects of the business and utilizing expertise in marketing to consult and provide point-of-views on all projects. The Account Manager ensures the account or project deliverables are being met or exceeded. Successful candidates have an in-depth knowledge of brand marketing, expert knowledge in teen and young adult marketing and high-level project management experience. The individual will work in Fuse’s Winooski, Vermont office. Duties and Responsibilities: Strategic Program Development - Develop integrated and cohesive strategy or concepts for Client based on Client brief; ensure engagement across Fuse Groups and partner agencies as needed. - Planning documents such as timelines and briefs are delivered to Client to guide the strategic planning process. - Strategic planning and concept development are based on key consumer insights, include program measurements, and are inclusive of all elements requested in the brief. - Presentation and/or ideas are delivered on time and with executional accuracy. Client Relations - Foster a mutually respected business relationship with Client through day-to-day contact i.e. understand Client’s preferred way of working with Fuse and ensure their expectations are met or exceeded. - Ensure that projects produced by the account team will successfully meet or exceed Client’s needs within Client’s expected timeframe. - Client demonstrates trust in Fuse and values Fuse’s work; Fuse Team working on business understands how Client’s internal systems and processes work. - Client updates are delivered when appropriate and on-time. Presentation Development & Delivery - Build presentations using Fuse presentation templates. - Utilize fresh/new thinking when delivering ideas such as with annual strategies, grassroots programs, premiums, retail concepts, event activation ideas, etc. - Delivery of information is practiced before presentation to Client and speaking points are rehearsed - Presentations are formatted accurately, ideas are organized, and the amount of information shared balance too much versus not enough. - Ideas presented demonstrate expertise/knowledge in the given subject and are delivered with enthusiasm. Property/ Event Activation & Management - Recommend on-strategy partnerships / properties that match up with brand’s goals / objectives and based on a set criteria. - Property contracts, management & activations are carefully planned for and are carried out in a timely manner. - A client’s expectations are met or exceeded on-site due to excellent & thorough pre-event planning and on-site coordination. - Details of events are planned and then executed according to plan; solutions to challenges are addressed quickly and communicated effectively. Consumer Insights / Youth Marketing Trends - Utilize key industry relationships, research, insights to demonstrate expertise & relevance to the opportunity at hand. Talent Management (Brand Ambassadors / Influencers / Athletes / Artist / Other Management) - Identify on-strategy talent for Client and deliver key insights about talent to demonstrate that they’re a brand fit. - Negotiation plans should be planned out in advance of kick-off approved by the Client; kick-off negotiations with firm timeline and prior first right of refusal has expired. - Manage talent communication and ensure both talent and Client are informed of marketing programs regularly via talent branding tracking and planning meetings such as roundtables. - Talent and their respective management understand the talent / client relationship and work to make sure all sponsor benefits are carried out. - Talent sponsor benefits are managed, monitored and maximized throughout the year. Retail / Customer Program Development - Understand Client’s retail/customer goals and systems to link marketing programs to sales. - Develop retail concepts that are relevant to Client’s consumer and resonate with the Client’s key customer (as needed). - Retail concepts are on-strategy and leverage existing marketing assets. Budget/Invoice Management - Develop program budgets for new projects, conduct ongoing project budget and spend/approval management, manage quarterly budget reconciliations and conduct client billing follow up communication. - Budget planning, budget management via NetSuite, spending/approval, reconciliation and client billing follow up is completed thoroughly, accurately and on time. - Projects are completed within approved budget range. Status Report Development, Delivery and Monitoring - Updating of weekly Fuse internal status reports with Account Director and updating client status report. - Following up on Client requests in a timely and thorough manner. - Status reports are formatted correctly, are updated weekly or more frequently and free of spelling and grammatical errors. Additional Responsibilities - Traveling to Client meetings and events. - Physical demands include modest lifting at events, in the office, at storage locations, etc. - Other duties as assigned. Successful candidates will have the following skills & qualifications: - Bachelor’s degree in marketing or related field - 3 - 6 years of marketing agency and / or brand experience; client management and communication experience - In-depth knowledge of brand marketing - Knowledge of youth culture - sports, campus, lifestyle, and more - Ability to deliver professional, error-free business documents and project reports - Strong problem-solving skills and the ability to make quick, effective decisions when presented with unplanned challenges - Exceptional written and verbal communication skills - An understanding of the agency process and the agency/client relationship - A strong attention to detail, self-starter mentality and sense of responsibility. - Willingness to travel frequently for business on weekends and holidays - Experience leading and being part of a cross-functional team - Expert level proficiency in all MS Office programs - experience with Macs is critical The salary range for this role is $60k-$85k depending on relevant experience, plus a generous benefits package. Fuse benefits include: - 75% Employer-Paid Medical/Dental/Vision insurance for employees & dependents  - Health Savings Account contribution - Health care opt-out stipend in lieu of employer coverage - Employer paid life/disability insurance - 401(k) plan with employer contribution - Paid parental leave - Fitness, ski pass & cell phone stipends - On-site skate ramp & recreation/fitness room - Fuse gear closet including outdoor gear to borrow - Dog friendly office - Winter Wednesdays – work starts at noon! - Summer Fridays  - 12 Paid Holidays - 15 vacation days to start, plus personal and sick days and your birthday off!  - Paid volunteer hours - Week-long company closure during the last week of the year  - Annual Company Ski/Ride Day - Company happy hours, seasonal outings, and lots of fun  - Opportunity to engage in the local community via Fuse’s company pillar committees: Fuse Culture Committee, Diversity, Equity & Inclusion Committee, and Environment & Sustainability Committee

Role Description This role supports the development of and leads the execution of integrated marketing strategies and campaigns that advance brand, business, and public health objectives. The Associate Brand Marketing Manager partners with Sr. Brand Marketing Manager and cross-functional teams to bring campaigns to life across paid, owned, and earned channels while monitoring performance and optimizing results. The ideal candidate is a collaborative marketer who is a self-starter with strong project management and analytical skills to drive campaigns forward and contribute to achieving measurable impact. - Collaborate with Sr. Brand Manager and cross-functional teams in the execution of Marketing strategies and plans aligned to initiative and organizational objectives. - Develop briefs for campaign-level creative and tactics based on established marketing strategy, clearly outlining objectives, target audience, messaging, deliverables, and channel execution to guide internal teams and agency partners. - Own the execution and delivery of marketing campaigns across paid, owned and earned channels. - Manage the day-to-day operational workstreams required to keep initiatives moving forward, including coordination, follow-ups, and executional handoffs. - Serve as execution lead and project manager for assigned initiative, including maintaining timelines, trackers, meeting cadence, budget alignment and action items to ensure work progresses efficiently. - Proactively identify risks, delays, or decisions needed and bring forward recommendations to keep work progressing. - Collaborate with internal stakeholders (e.g., business units, communications, digital, creative) to ensure effective and timely execution of marketing initiatives. Manage agency interactions including briefing, follow-ups, and guiding execution within established strategic direction. - Develop and adapt simple creative assets (e.g., Canva) within brand guidelines to support faster turnaround times and reduce reliance on external resources. - Gather and report campaign performance metrics; partnering with Sr. Brand Manager on identifying trends, opportunities and deeper insights to contribute to storytelling. - Contribute to cross-functional initiatives such as events, partnerships, and activations as needed to support broader marketing initiative goals. - Build strong working relationships with internal partners to streamline processes, reduce friction, and maintain momentum across initiative. Qualifications - Bachelor’s degree in Marketing, Communications, Business, Public Health, or related field (or equivalent experience). - Typically requires less than two (2) years of experience in marketing, communications, or campaign execution. - Experience supporting or managing integrated marketing campaigns across multiple channels. - Demonstrated ability to work independently and proactively manage priorities, drive projects forward, and bring forward solutions or recommendations within a defined scope. - Demonstrated ability to manage projects and coordinate across multiple stakeholders and agencies/partners. - Familiarity with marketing performance metrics and ability to work with campaign data to support execution, reporting, and optimization efforts. - Effective written, verbal and presentation communication skills. - Proficiency in Microsoft Office, design software, and familiarity with digital marketing tools and platforms. Requirements - The expected pay range will be $53,300.00 to $66,600.00. Pay is commensurate with experience; geographic differentials to the pay range may apply. - The American Heart Association reserves the right to pay more or less than the posted range. Benefits - Our goal is to ensure you have a competitive base salary. That’s why we regularly review the market value of jobs and make adjustments, as needed. - You are rewarded for achieving success through annual salary planning and incentive programs; eligibility for an incentive program is based on the type of position. - We offer a wide array of benefits including medical, dental, vision, disability, and life insurance, along with a robust retirement program that includes an employer match and automatic contribution. - As a mark of our commitment to employee well-being, we also offer an employee assistance program, employee wellness program and telemedicine, and medical consultation. - You can join one of our many Employee Resource Groups (ERG) or be a mentor/mentee in our professional mentoring program. - Heart U is the Association’s national online university, with more than 100,000 resources designed to meet your needs and busy schedule. - The Association offers Paid Time Off (PTO) at a minimum of 16 days per year for new employees. The number of days will increase based on seniority level. - You will also have a total of 12 paid holidays off each year, which includes several days off at the end of the year. - This program provides financial assistance to employees who wish to further their education and career in relation to their current duties and responsibilities, or for potential future positions in the organization.