• Own the Commerce Operations Roadmap: Define and drive the end-to-end product vision across HighLevel's full operations surface - Orders, Subscriptions, Transactions, Inventory, Fulfillment, Taxation, Coupons, and Gift Cards — ensuring each domain is built as a composable, reliable primitive that serves the platform as a whole. • Build the Subscription Lifecycle: Own how plans, entitlements, renewals, upgrades, downgrades, pauses, and dunning flows work across the platform - building subscription management that handles the full complexity of real SMB billing, from simple recurring charges to tiered, usage-based, and trial-gated plans. • Define the Ledger & Internal Accounting Layer: Lead the product definition and build of HighLevel's internal accounting layer — the authoritative system of record for every money-in and money-out event - designed from day one as the foundation for embedded accounting that keeps businesses running their books inside HighLevel. • Enable Third-Party Accounting Compatibility: Design the integration surface that allows users who prefer external accounting software to sync HighLevel commerce data seamlessly - ensuring field mapping accuracy, reconciliation reliability, and a sync experience that requires zero manual intervention. • Own Order Management & Fulfillment: Define how orders are created, modified, fulfilled, partially fulfilled, returned, and cancelled - building the state machine and merchant-facing workflows that make order operations reliable across every commerce surface, from storefronts to invoices to subscriptions. • Build for Variable Granularity: Ensure every operational entity - order, fulfillment event, invoice, subscription, payment — is optional and composable. A business running on invoices alone and a business running a full order-fulfillment-invoice-payment chain must both be fully supported, with frictionless paths between granularity levels. • Lead Inventory Management: Define the inventory layer - stock levels, reservations, adjustments, multi-location support, and low-stock signals - ensuring the platform correctly tracks physical goods across the full commerce lifecycle and exposes inventory state to every consuming surface. • Shape Taxation & Compliance Infrastructure: Own the product strategy for tax calculation, tax code mapping, and compliance — across transaction types and geographies - ensuring HighLevel handles tax obligations correctly as merchants operate in multiple regions and as the platform expands internationally. • Define Coupons, Promotions & Gift Cards: Build the discount and gift card infrastructure - coupon creation and validation, promotion rules, gift card issuance and redemption, balance tracking - ensuring these tools are expressive enough for merchant needs while enforcing correct financial accounting at every step. • Own the Developer & Marketplace API Surface: Define and own the public API layer that external developers, agencies, and marketplace partners consume - ensuring commerce operations APIs are well-designed, stable, versioned, and expressive enough to support the full range of third-party integration and build use cases. • Drive Cross-Functional Platform Alignment: Collaborate with the PIM, Documents, Onboarding, and Payments teams to ensure the operations layer exposes the primitives they depend on - and that operational events such as order placement, invoice issuance, and subscription renewal trigger the correct downstream behaviors reliably and consistently.

• Own and execute key initiatives within the DocUpdate product roadmap. • Translate business objectives and customer needs into detailed product requirements and specifications. • Partner closely with engineering, design, and stakeholders to deliver high-quality product enhancements. • Prioritize features and initiatives based on customer value, business impact, and technical feasibility. • Drive projects from discovery through launch with minimal oversight. • Utilize product analytics platforms (Mixpanel or similar) to monitor user behavior, engagement, and adoption trends. • Analyze platform usage data and identify opportunities to improve workflows, user experience, and feature utilization. • Make data-informed recommendations regarding new features, enhancements, and UI/UX improvements. • Establish metrics and success criteria for new initiatives. • Create detailed product specifications, user stories, acceptance criteria, and documentation for development teams. • Manage and prioritize work within Jira or similar project management tools. • Partner effectively with both internal and offshore engineering teams to ensure successful execution and delivery. • Participate in sprint planning, backlog refinement, and release planning activities. • Work closely with leadership, engineering, operations, and commercial stakeholders to align priorities and drive outcomes. • Communicate product vision, priorities, and project status clearly across teams. • Help establish scalable product management processes as the company continues to grow.

• Authors, tests, and accepts stories. • Define and manage metrics to measure the success of your efforts and to inform the overall product strategy. • Contribute towards creating the product strategy for one or more products in our growing digital product portfolio. • Use customer feedback, detailed market analysis, and data gathering to provide recommendations on decisions about product strategy. • Provide input on decomposing complex problems into smaller manageable tasks by creating and prioritizing a backlog for the Product Team. • Manages the product backlog, contributes towards creating an effective vision and provide timely stakeholder feedback on development iterations. • Represent the “voice of the customer”; invest significant time with current and potential customers to understand their needs and habits. • Engage in discovery/test & learn activities to quickly validate assumptions and product direction.

• Own and prioritize the team backlog, aligning it with the Medical Imaging product roadmap and strategic goals • Elaborate features into clear user stories with well-defined acceptance criteria, and accept completed stories on behalf of the team • Collaborate daily with our Brazil-based engineering team on backlog refinement, story elaboration, and story acceptance • Participating in PI Planning and team ceremonies, presenting the team backlog, defining iteration goals, and contributing to PI objectives • Partner with other Product Owners across the Agile Release Train to surface risks and manage cross-team dependencies • Develop subject matter expertise in Medical Imaging workflows and the Purview Image and Expert View platforms • Work with operations and support teams to triage production issues and customer escalations, prioritizing them into the team backlog • Drive backlog priorities that integrate Medical Imaging capabilities with HealthMark’s platforms and processes • Build HIPAA, privacy, and data compliance requirements into user stories, acceptance criteria, and the team’s definition of done • Partner with Product Management on feature definition, with increasing ownership over time • Some travel to our Dallas HQ and/or to client sites may be required