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Vestd

The original share scheme and equity management platform for UK startups, scaleups and SMEs. Can we help you?

Marketing Lead – Growth & Scale

Growth MarketingGrowth MarketingFull TimeRemoteSeniorTeam 51-200H1B No SponsorCompany SiteLinkedIn

Location

United Kingdom

Posted

2 days ago

Salary

£60K / year

Seniority

Senior

Bachelor DegreeEnglish

Job Description

Marketing Lead – Growth & Scale

Vestd

• BU marketing strategy and roadmap - From commercial brief to prioritised plan, accountable for what's in and what's out • Pipeline and demand generation - Acquisition plans, channel performance, lead quality loops with Sales • Lifecycle and retention - Customer communications, renewal and expansion programmes, working alongside Customer Success • Performance reporting - tracking pipeline contribution, conversion and retention impact against company-wide metrics • Team Leadership - Day-to-day direction, coaching and line management of two Marketing Coordinators

Job Requirements

  • Has owned end-to-end marketing performance for a BU, segment or revenue line in a B2B environment
  • Comfortable with the full funnel — acquisition through to retention and expansion, not just top-of-funnel
  • Has worked closely with Sales and Customer Success as commercial partners, not just internal clients
  • Has coached or managed junior team members
  • Operates well in matrixed environments — gets things done through influence as much as authority
  • Impeccable attention to detail and a high degree of accuracy
  • Excellent written and verbal communication skills
  • You must be comfortable with working in a remote-first environment
  • Nice to have
  • Background in SaaS, fintech or a similarly commercially complex sector
  • Experience working alongside a central / shared marketing function
  • Startup/scaleup experience
  • Knowledge of shares and share schemes
  • Experience working in a remote-first team

Benefits

  • This job remote-first, although attendance is required twice yearly at our in-person get-togethers
  • A flexible environment to help you achieve the best work/life balance
  • Equity, of course! (After the qualifying period)
  • Monthly recognition scheme, where we celebrate our folk
  • Support with home working equipment*
  • A personal training and development budget to keep your career and professional growth on track
  • Private medical insurance (after the qualifying period)
  • Team retreats are held twice a year. They can include an overnight stay and focus on fun and team cohesion
  • Great team ethos, connect through regular team and company socials.
  • 25 days annual leave plus one extra day per year of service (up to five days)
  • Employer contribution pension scheme (after the qualifying period)

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