• Own GTM strategy for Life360’s advertising products and solutions across Direct and Self-serve (SS) business lines — from audience and data products to programmatic, CTV, online video, and native — including how each is positioned, packaged, and commercialized. • Build the messaging frameworks, positioning, and category narrative that differentiate Life360 Ads, and keep them consistent across every surface, seller, and slide. • Translate audience, identity, measurement, and household reach into compelling, plain-language value propositions for marketers and their agencies. • Partner with Product Management to influence the roadmap, define launch readiness, and make sure what we build is something the market is ready to buy. • Own launch plans end to end for new ad products and capabilities, coordinating across Product, Engineering, Data Science, Partnerships, Sales, and Comms. • Define packaging and commercialization strategies in partnership with Sales and Revenue. • Create the sales collateral that closes deals — one-sheets, pitch decks, case studies, FAQs, objection handling, and training — and make it easy to find and use. • Equip sales teams with market insight and competitive intelligence so reps walk into every room sharper than the competition. • Conduct customer and market research to pressure-test positioning, surface unmet needs, and feed product strategy. • Establish and monitor the KPIs — alongside qualitative market feedback — that tell us how our products are landing and where to iterate.

• Develop programs that increase awareness, understanding, and adoption of ZoomInfo Talent Solutions across the broader ZoomInfo go-to-market organization. • Partner closely with sales leadership, overlays, account executives, account managers, and customer success teams to drive engagement and revenue opportunities. • Create and maintain the materials sellers use every day, including: Battlecards, One-pagers, Sales presentations, Competitive positioning, Discovery guides, Customer stories, Solution briefs. • Develop clear, differentiated messaging that helps both internal teams and external buyers understand the value of ZoomInfo Talent Solutions. • Ensure consistency across sales conversations, launches, campaigns, customer communications, and product experiences. • Lead internal launch readiness efforts for new products, features, and innovations. • Coordinate communication, training, enablement, and activation programs to drive adoption across the organization. • Own competitive intelligence programs and maintain battlecards, objection handling frameworks, and market insights that help sellers compete more effectively. • Develop customer stories, testimonials, and success narratives that strengthen sales conversations and support go-to-market efforts.

• Architect and lead the future of how our Go-To-Market (GTM) organization operates. In this role, you aren't just managing processes—you are redefining them. • Lead a high-performing team focused on the operational ceiling: identifying root causes of friction, designing enterprise-grade systemic fixes, and partnering deeply with executive stakeholders across RevOps, Systems, Data, and Enablement to drive behavioral changes that scale. • Shape our AI-integrated operations strategy. • Define and execute the multi-quarter strategy and vision for GTM Operational Excellence, aligning it with Remote’s overarching growth and revenue goals. • Hire, develop, and lead a high-performing team of operations managers and analysts. Act as a mentor and coach, fostering a culture of extreme ownership and continuous improvement. • Serve as the primary strategic partner to VP and C-level leaders across GTM, Systems, Product, and Finance to align operational initiatives with business priorities. • Oversee the strategy for Remote’s AI ticketing layer, automated knowledge bases, and AI agent tuning. Ensure our AI tech stack is optimized to maximize deflection rates and streamline GTM workflows. • Move beyond symptom management. Lead deep root-cause analyses on complex enterprise-level operational issues and collaborate with Systems/Engineering teams to ship scalable, permanent fixes. • Own the post-mortem process for major operational incidents, translating systemic vulnerabilities into robust, future-proof infrastructure improvements. • Establish and mature Remote’s global change management framework. Ensure high adoption rates for new GTM programs through comprehensive communication strategies, enablement alignment, and executive buy-in. • Own the KPIs that define operational health. Track, analyze, and present executive-level reports on core metrics including ticket volume reduction, AI deflection rates, cost-to-serve, mean time to resolution (MTTR), and change adoption velocity.

• Architect and lead the future of how our Go-To-Market (GTM) organization operates. • Redefine processes rather than just managing them. • Lead a high-performing team focused on the operational ceiling: identifying root causes of friction, designing enterprise-grade systemic fixes, and partnering deeply with executive stakeholders across RevOps, Systems, Data, and Enablement. • Shape our AI-integrated operations strategy. • Define and execute the multi-quarter strategy and vision for GTM Operational Excellence, aligning it with Remote’s overarching growth and revenue goals. • Hire, develop, and lead a high-performing team of operations managers and analysts.