• Define the go to market strategy • Analyze competitive positioning and define competitive strategy • Create new product strategy/vision and timing • Ensure effective market competitiveness and pricing analysis • Lead marketing, promotion, and launch strategy initiatives • Provide market and technology research, competitive analysis • Integrate market knowledge, strategic insight and strong user focus • Partner with senior leaders and clients to develop marketing growth strategies

Role Description We are seeking a Senior Product Marketing Manager to own product marketing for Prove’s Welcome solutions portfolio, including Prefill for Consumer, Prefill for Business, and Human Assurance. Reporting to the Senior Director of Product Marketing, this role sits at the intersection of portfolio strategy, competitive differentiation, and go-to-market execution. You will be responsible for shaping how Prove’s Welcome solutions are positioned, enabled, and adopted—while partnering closely with Product, Verticals, Sales, and Marketing to turn market insight into revenue impact. This is an ideal role for a product marketer who excels at bringing clarity and focus to evolving solutions while scaling proven offerings. Key Responsibilities - Welcome Solutions Product Marketing Ownership - Own end-to-end product marketing for Prove’s Welcome solutions portfolio, including Prefill for Consumer, Prefill for Business, Human Assurance, and future solutions. - Define positioning, messaging frameworks, value propositions, and personas for Welcome solutions. - Partner closely with Product to translate roadmap, capabilities, and customer value into clear, compelling market narratives. - Lead go-to-market planning and execution for Welcome solution launches, pilots, and feature releases. - Develop core solution assets including pitch decks, one-pagers, solution briefs, demos, and website messaging. - Act as the internal subject matter expert for Welcome solutions across Sales, Marketing, and Revenue teams. - Cross-Team Collaboration, Launch Excellence & GTM Enablement - Partner closely with Product, Engineering, and Solutions to understand roadmap priorities and build repeatable processes for translating product roadmap updates into clear launch plans. - Create scalable templates and standards for core GTM assets in support of launches to drive consistency and efficiency. - Support in establishing best practices, playbooks, and workflows that enable the product marketing team to operate with speed, clarity, and cross-functional alignment. - Partner with Sales, Demand Generation, and Brand to deliver cohesive go-to-market execution. - Create strategies and plans to incorporate voice-of-customer insights and real-world use cases into the product marketing function. - Support broader product marketing initiatives and launches as needed across Prove’s portfolio. - Verticalized Intelligence & Enablement - Support verticalized product marketing intelligence. - Develop vertical-specific messaging, value propositions, and use-case narratives tailored to priority industries. - Create enablement and campaign-support assets such as vertical solution briefs, pitch decks, case studies, and talking points. - Support demand generation and field marketing campaigns with verticalized content and insights. - Incorporate customer proof, market trends, and vertical-specific challenges into Grow solution storytelling. Qualifications - 5+ years of product marketing experience in B2B technology (fintech, identity, fraud, payments, or security strongly preferred). - Experience owning product marketing for a solution portfolio or multiple related products. - Proven ability to operate in both early-stage and scaling environments. - Strong go-to-market execution skills, including launches, enablement, and asset development. - Experience building sales enablement materials. - Experience developing verticalized messaging or industry-specific GTM strategies a strong plus. - Excellent storytelling, writing, and presentation skills. - Highly collaborative, organized, and comfortable operating in a fast-paced, high-growth environment. - Bachelor’s degree required; MBA or equivalent experience a plus. Benefits - Competitive salaries & Bonus Plan (for eligible roles) and Equity Plan. - Modern Health for financial, mental, and physical wellness. - 401(k) Retirement Plan & Match (US Offices) and Local Country Pension (International Offices). - Unlimited Vacation and Flexible hours. - Comprehensive medical benefits for you and your family ❤️. - Emotional & Physical Wellness – Access to wellness services (EAP & Prove Well-Being Reimbursement). - Bottomless snacks & beverages for certain office locations. - Daily GrubHub stipend for lunch if coming into the office (US Offices). - A great place to work and connect with other talented Provers like yourself!

• Partner closely with the B2B Sales Team to understand target segments • Develop and execute quarterly and annual B2B marketing plans aligned to commercial strategy • Lead the development and refinement of Inogen’s B2B value proposition • Design and execute multi-channel demand generation programs to support pipeline growth • Equip sales teams with tools, messaging, and insights needed to effectively engage and convert prospects • Provide regular reporting and insights to Sales and senior leadership

Role Description The Senior Marketing Manager, EMEA is responsible for owning and executing Duetto’s regional marketing strategy across EMEA — driving integrated, high-impact programs that align with revenue goals and accelerate pipeline. This role sits at the intersection of field marketing, demand generation, and sales alignment, requiring both strategic thinking and hands-on execution. The ideal candidate is a collaborative builder who thrives in a high-growth environment, brings genuine passion for the hospitality industry, and is energized by the opportunity to create a scalable regional marketing engine from the ground up. Key Responsibilities - Own and lead the EMEA marketing plan in collaboration with Sales, the Growth Marketing team, and other key stakeholders. - Lead the strategic execution of the EMEA marketing plan, partnering cross-functionally with global teams in events, digital, content, and creative to ensure seamless delivery of high-impact, integrated marketing programs. - Oversee the strategy, promotion, and execution of all owned and third-party events in the EMEA region, ensuring alignment with regional goals and measurable business impact. - Serve as the senior marketing lead for the EMEA sales organization, ensuring tight alignment between marketing initiatives and regional revenue goals. - Take control of the marketing mix within the region to blend leading-edge technology and go-to-market knowledge and expertise to craft compelling digital journeys, effective and highly targeted paid campaigns alongside high-impact field marketing initiatives. - Own ongoing communication with EMEA sales leaders and teams, delivering clear visibility into marketing campaigns, performance metrics, and pipeline impact. - Develop and operationalize scalable processes for repeatable sales and marketing initiatives such as webinars, customer events, and ABM campaigns, driving efficiency and consistency across the region. - Establish and track campaign success metrics and evaluate marketing performance based on outcomes and pre-set KPIs against all marketing activities. - Work across the team to gain a mastery of our target markets and lead the qualification criteria. - Translate global marketing initiatives into projects that are relevant to EMEA markets. - Represent Duetto at industry events. - Perform other related duties as needed to support team and company priorities. Qualifications - 6+ years of experience in B2B SaaS software field marketing or a transferable marketing area. - Experience in a range of marketing disciplines and delivery channels, including digital, design, social, partner, customer, product, and events. - Expert project and budget management capabilities. - Analytical and strategic with the ability to deliver localized marketing plans by region. - Creative both in concepts and ideas, and in approach to business and project management. - Highly organized with strong attention to operational detail. - Excellent written and verbal communication skills. - Solid track record of managing communications across multiple stakeholders and at various levels in an organization. - Proficiency with AI tools (e.g., ChatGPT, Claude, Gemini, Copilot) for content creation, research, campaign ideation, and workflow automation; with an eye toward expanding AI-assisted capabilities as tooling matures. - English required; French, Spanish, German, or Italian language skills a strong asset. Requirements - Experience in the hotel/hospitality industry. - Experience with our marketing tech stack, including HubSpot, Salesforce, Demandbase, and Asana. - Demonstrated experience integrating AI tools into marketing workflows to accelerate output or improve targeting. Benefits - #LI-REMOTE