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CyberRisk Alliance LLC (CRA) was formed to help security professionals face the obstacles and challenges that threaten their organizational success and prosperity. The organization
VP, Event Content – Strategy
Location
New York
Posted
123 days ago
Salary
$130K - $170K / year
Seniority
Lead
Job Description
VP, Event Content – Strategy
CyberRisk Alliance
• The VP, Event Content & Strategy is the senior executive responsible for defining and delivering CRA’s content strategy across its portfolio of innovative tradeshows and events. • Collaborate with internal and external stakeholders to define the overarching theme and positioning of the conference or event, ensuring a cohesive experiential journey across live, digital and social touchpoints. • Establish and manage effectively advisory boards, ensuring the boards leverage practitioner and executive expertise and support the events’ strategic and business objectives. • Conduct market research, competitive analysis, and analyze industry trends to ensure the chosen theme resonates with the target audience. • Develop a compelling narrative that effectively communicates the event's value proposition and differentiates it from competitors.
Job Requirements
- 10+ years of senior event, content strategy, media, or B2B information leadership experience, with strong preference for cybersecurity or technology markets.
- Proven experience leading experiential live events with integrated digital and social media strategies, including prior experience working in or with agency environments.
- Proven experience managing multi-brand content operations across in-person and digital events, and community platforms.
- Demonstrated success building full-funnel content strategies tied to measurable audience and commercial outcomes across in-person events, virtual experiences, digital platforms and social media channels.
- Strong analytical and operational skills with a track record of using KPIs and audience insights to shape strategy.
- Ability to manage budgets, resources, and multi-disciplinary teams.
- Exceptional storytelling, editorial judgment, and executive communication skills.
- Strategic thinker with a builder’s mindset and the ability to thrive in a fast-paced, growth-oriented environment.
Benefits
- Equal Employment Opportunity
- Professional development opportunities
- Paid time off
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