CyberRisk Alliance

Title: Events Operations Manager Location: New York, NY Department: Events Job Description: Position Title: Event Operations Manager Reports to: Director, Event Operations Location: NYC/Remote We are seeking an experienced Event Operations Manager to join the Event Operations team. The Event Operations Manager will be responsible for sourcing, contracting, planning and executing the assortment of live/digital event formats for the Communities division of CyberRisk Alliance. An ideal candidate would have experience in event management and coordination, customer service and financial tracking. Reporting to the Director, Event Operations, the individual will work with sales, operations, executive directors, content, and other various parts of the business to deliver the highest level of precision and planning for our live and digital event portfolio. A successful candidate will be proactive, highly organized, and enthusiastic with excellent communication skills. A “can-do” attitude is a must. Responsibilities: - Lead end-to-end planning and delivery of regional events (in-person) ensuring alignment with organizational goals and audience needs. - Develop and manage detailed project plans, timelines, and budgets for each event; ensure milestones and deadlines are consistently met. - Source, negotiate, and manage relationships with venues, vendors, sponsors, and external partners to deliver high-quality event experiences. - Work cross-functionally with marketing, sales, content, and leadership teams to define event objectives, messaging, and success metrics. - Own event budgets, track expenses, and optimize spend while maintaining quality and ROI. - Oversee on-site operations, including setup, registration, staffing, and troubleshooting to ensure seamless execution. - Design and deliver engaging, high-quality attendee experiences that drive satisfaction and brand value. - Measure event success using KPIs (attendance, engagement, pipeline, etc.) and provide post-event analysis and recommendations. - Continuously refine event processes, tools, and best practices to improve efficiency and scalability across regional programs. - Frequency of travel: up to 25% annually Qualifications: - 3+ years of previous event management and production experience - Experience in managing hotel BEOs, contracts, room blocks and audio-visual orders - Experience in venue contract negotiation a plus - Demonstrated ability to work independently with a high level of efficiency - Self-motivated, strategic thinker with a collaborative, solution-oriented approach - Experience in Swoogo and Salesforce is a plus - Exceptional organizational, project, and time management skills with a strong attention to detail - Proficiency in the MS Office suite (Word, Excel and Power Point) - Knowledge of and interest in information security markets desired - Strong oral and written communication skills, and executive presence - Able to lift up to 20 lbs - Ability to travel periodically throughout the year to support onsite events operations Job Information (NYC) For individuals assigned and/or hired to work in New York City, CRA is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to New York City and takes into account numerous factors that are considered in making compensation decisions including but not limited to a candidates' qualifications, skills, competencies, experience and location. A reasonable estimate of the current range is $65,000 to $70,000, which does not include other compensation benefits package. Equal Employment Opportunity CyberRisk Alliance is committed to equal employment and advancement opportunity for all employees and candidates for employment without regard to race, color, ancestry, national origin, religious creed, gender, physical or mental disability, veteran status, sexual orientation, age or marital status in accordance with the applicable laws and regulations. About CyberRisk Alliance CyberRisk Alliance provides business intelligence that helps the cybersecurity ecosystem connect, share knowledge, accelerate careers, and make smarter and faster decisions. Through our trusted information brands, network of experts, and innovative events we provide cybersecurity professionals with actionable insights and act as a powerful extension of cybersecurity marketing teams. Our brands include SC Media, the Official Cybersecurity Summits, TECHEXPO Top Secret. Security Weekly, InfoSec World, Identiverse, Cybersecurity Collaboration Forum, Cybersecurity Collaborative, ChannelE2E, MSSP Alert, LaunchTech Communications, Execweb and ChannelPro Network. More information is available at CyberRiskAlliance.com.

Position Title: Director, Community Marketing Reports to: VP of Demand Generation & Analytics Location: NYC or Remote CyberRisk Alliance (CRA) is the nation’s fastest-growing business intelligence platform dedicated to cybersecurity and digital risk professionals. At the heart of CRA is a thriving community of cybersecurity leaders who share knowledge, collaborate with peers, and accelerate innovation across the industry. CRA is seeking a Director of Community Marketing to lead growth, engagement, and member experience for the CyberRisk Collaborative (CRC). This role will scale a high-value membership community of cybersecurity leaders while driving measurable growth, engagement, and revenue across CRA’s events, digital products, and paid services. CRC’s mission is to strengthen the cybersecurity workforce by accelerating leadership development, facilitating access to innovation, and empowering the C-suite with trusted peerdeveloped insights and solutions. This leader will build and execute strategies that attract and retain cybersecurity executives and rising leaders across both public and private sectors. The role will work closely with membership operations, marketing, content, and events teams to deliver a premium member experience and expand the impact of CRA’s community platform. The ideal candidate is both a builder and operator with deep experience growing professional communities or membership programs. They bring a product mindset, strong data orientation, and a passion for creating programs that deliver meaningful value for executive audiences. Responsibilities: - Drive Membership Growth- Lead CRC’s member acquisition strategy and grow the community across cybersecurity leaders, including C-suite executives, VPs, directors, and emerging leaders. Build and optimize acquisition funnels, onboarding experiences, and engagement programs that increase activation and long-term retention - Strengthen CRC’s Value Proposition- Continuously refine CRC’s positioning to ensure clear differentiation and strong relevance to enterprise cybersecurity leaders. Develop programming strategies that drive recurring engagement through digital content, peer forums, and virtual events. - Increase Member Value and Revenue Contribution- Develop structured pathways that connect members to CRA’s broader offerings, including digital solutions, national programs, and paid services. Lead pricing and packaging strategies, membership tiers, benefits, and renewal frameworks to grow lifetime member value. - Scale the CRC Partner Program- Design and grow a sponsor partner framework that delivers measurable value for sponsors while preserving the independence and peer-driven nature of the community. - Convert Event Audiences into Members- Develop strategies to convert qualified Official Cybersecurity Summit attendees into CRC members, strengthening the connection between CRA’s event portfolio and its year-round community. - Own Digital Community Experiences- Manage CRC’s digital community products and virtual event experiences to ensure a seamless, premium experience for members. - Build the CRC Member Platform- Oversee development of a modern member portal that supports collaboration, gated content, and integrated community benefits. - Lead Brand and Community Expansion- Guide the continued evolution of the CRC brand, including integration with the Official Cybersecurity Summit and new initiatives such as Emerging Leaders and Women in Cyber programs. - Drive Data and Performance Measurement- Develop dashboards, reporting frameworks, and KPIs that measure growth, engagement, retention, and revenue contribution - Collaborate Across the Organization- Partner with marketing, sales, content, digital, and events teams to align messaging, campaigns, and lifecycle marketing strategies. Work closely with membership operations to ensure consistent member engagement and operational excellence. Qualifications: - Proven experience growing and managing a membership product, subscription product, or community-driven platform - Demonstrated ability to design and execute engagement programs that drive retention and repeat participation - Experience owning digital experiences and working across teams to improve product performance and member satisfaction - Strong understanding of subscription fundamentals, including trial/renewal mechanics, retention levers, and lifecycle journeys - Experience with pricing strategy and modeling (membership tiers, benefits packaging, conversion levers, and incentives) - Strong project management and cross-functional leadership skills - Data-driven approach with experience defining KPIs and using performance insights to guide strategy - Excellent communication skills and comfort engaging senior executive audience Preferred Experiences: - Experience growing digital membership, community, or subscription-based programs - Strong understanding of executive-level audiences and engagement strategies - Experience driving community growth, retention, and monetization - Data-driven mindset with experience using metrics and dashboards to guide strategy - Ability to collaborate across marketing, sales, content, and product teams - Passion for building communities that deliver real professional value - The ideal candidate leads with humility, empathy, kindness, and compassion, values that are core to the Communities platform Job Information (NYC) For individuals assigned and/or hired to work in New York City, CRA is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to New York City and takes into account numerous factors that are considered in making compensation decisions including but not limited to a candidates' qualifications, skills, competencies, experience and location. A reasonable estimate of the current range is $100,000 to $120,000, which does not include other compensation benefits package. Equal Employment Opportunity CyberRisk Alliance is committed to equal employment and advancement opportunity for all employees and candidates for employment without regard to race, color, ancestry, national origin, religious creed, gender, physical or mental disability, veteran status, sexual orientation, age, or marital status in accordance with the applicable laws and regulations. About CyberRisk Alliance CyberRisk Alliance provides business intelligence that helps the cybersecurity ecosystem connect, share knowledge, accelerate careers, and make smarter and faster decisions. Through our trusted information brands, network of experts, and innovative events we provide cybersecurity professionals with actionable insights and act as a powerful extension of cybersecurity marketing teams. Our brands include SC Media, the Official Cybersecurity Summits, TECHEXPO Top Secret. Security Weekly, InfoSec World, Identiverse, Cybersecurity Collaboration Forum, Cybersecurity Collaborative, ChannelE2E, MSSP Alert, LaunchTech Communications, Execweb and ChannelPro Network. Learn more at www.cyberriskalliance.com.

Position Title: Demand Generation Campaign Manager Reports to: Director, Demand Generation Location: NYC or Remote We have an exciting opportunity for a strategic, detail-oriented, and driven Demand Generation Campaign Manager to play a key role within CRA’s Audience organization. This role sits at the center of our demand generation engine and will own campaigns from initial planning through execution, optimization, and post-campaign analysis. Reporting to the Director of Demand Generation, this individual will collaborate closely with cross-functional teams to deliver high-performing demand generation programs for leading cybersecurity clients. The ideal candidate is a self-starter who thrives in a fast-paced environment and understands how to balance execution with optimization to drive qualified pipeline. This role will have visibility into the full lifecycle of CRA’s demand generation campaigns, including webinars, content syndication, virtual events, and integrated multi-channel programs designed to engage cybersecurity decision-makers Responsibilities: - Own the strategy, execution, and optimization of end-to-end demand generation campaigns across CRA’s cybersecurity portfolio - Manage multi-channel campaign execution including email, landing pages, social promotion, content syndication, and partner amplification - Oversee day-to-day campaign management including timelines, asset coordination, deployment schedules, QA, and delivery - Collaborate closely with Customer Success and Sales teams to ensure alignment on messaging, targeting, and client objectives - Partner with marketing operations and designers to develop compelling, performance-driven campaigns tailored to cybersecurity audiences - Work cross-functionally to help define targeting criteria, testing strategies (A/B testing), and performance benchmarks across campaigns - Manage social media execution for demand generation programs, ensuring alignment with campaign goals and audience intent - Monitor and optimize key performance metrics including conversion rates, engagement, and ROI - Deliver post-campaign reporting and insights, translating performance data into actionable recommendations for future programs - Support continuous improvement initiatives across campaign workflows, turnaround times, and scalability Qualifications: - 3+ years of experience in B2B demand generation or campaign management, preferably in cybersecurity, technology, SaaS, or media - •3–5 years of overall marketing experience, with a strong focus on demand generation, campaign execution, and performance optimization - •Proven experience managing webinars, virtual events, and/or content syndication programs using a multi-channel approach - •Hands-on experience with email marketing, landing page optimization, A/B testing, and campaign analytics - Familiarity with marketing automation platforms such as Marketo (preferred), Eloqua, HubSpot, or similar - Experience working with audience segmentation, ICP targeting, and lead qualification frameworks - Strong copy instincts with the ability to guide messaging and positioning (hands-on copywriting experience a plus) - Highly organized with strong attention to detail and the ability to manage multiple campaigns simultaneously - Comfortable working in a fast-paced, deadline-driven environment - Experience collaborating with internal stakeholders and external vendors - Client-facing experience is a plus Job Information (NYC) For individuals assigned and/or hired to work in New York City, CRA is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to New York City and takes into account numerous factors that are considered in making compensation decisions including but not limited to a candidates' qualifications, skills, competencies, experience and location. A reasonable estimate of the current range is $70,000 to $80,000, which does not include other compensation benefits package. Equal Employment Opportunity CyberRisk Alliance is committed to equal employment and advancement opportunity for all employees and candidates for employment without regard to race, color, ancestry, national origin, religious creed, gender, physical or mental disability, veteran status, sexual orientation, age, or marital status in accordance with the applicable laws and regulations. About CyberRisk Alliance CyberRisk Alliance provides business intelligence that helps the cybersecurity ecosystem connect, share knowledge, accelerate careers, and make smarter and faster decisions. Through our trusted information brands, network of experts, and innovative events we provide cybersecurity professionals with actionable insights and act as a powerful extension of cybersecurity marketing teams. Our brands include SC Media, the Official Cybersecurity Summits, TECHEXPO Top Secret. Security Weekly, InfoSec World, Identiverse, Cybersecurity Collaboration Forum, Cybersecurity Collaborative, ChannelE2E, MSSP Alert, LaunchTech Communications, Execweb and ChannelPro Network. Learn more at www.cyberriskalliance.com.

• Own the strategy, execution, and optimization of end-to-end demand generation campaigns across CRA’s cybersecurity portfolio • Manage multi-channel campaign execution including email, landing pages, social promotion, content syndication, and partner amplification • Oversee day-to-day campaign management including timelines, asset coordination, deployment schedules, QA, and delivery • Collaborate closely with Customer Success and Sales teams to ensure alignment on messaging, targeting, and client objectives • Partner with marketing operations and designers to develop compelling, performance-driven campaigns tailored to cybersecurity audiences • Work cross-functionally to help define targeting criteria, testing strategies (A/B testing), and performance benchmarks across campaigns • Manage social media execution for demand generation programs, ensuring alignment with campaign goals and audience intent • Monitor and optimize key performance metrics including conversion rates, engagement, and ROI • Deliver post-campaign reporting and insights, translating performance data into actionable recommendations for future programs • Support continuous improvement initiatives across campaign workflows, turnaround times, and scalability

• Own the end-to-end attendee journey for the 1:1 Meetings program, including recruitment support, onboarding, scheduling, and post-event follow-up • Develop and refine standard operating procedures (SOPs) for the program to ensure scalability across the CRA event portfolio • Collaborate with internal Sales and Marketing teams to ensure meeting targets are met and attendee personas align with sponsor needs • Manage the "tech stack" for the program, including registration platforms, mobile event apps, and specialized 1:1 matchmaking software (e.g., Grip) • Ensure data integrity across all platforms to facilitate accurate meeting schedules and reporting • Create and manage communication flows (emails, push notifications, calendar invites) to maximize meeting "show rates" • Lead the onsite delivery of the 1:1 program, serving as the "face" of the experience for VIP attendees and sponsors • Manage onsite help desks, meeting zones, and check-in logistics • Track and report on program KPIs, including participation rates, meeting completion rates, and satisfaction scores (NPS)

• The VP, Event Content & Strategy is the senior executive responsible for defining and delivering CRA’s content strategy across its portfolio of innovative tradeshows and events. • Collaborate with internal and external stakeholders to define the overarching theme and positioning of the conference or event, ensuring a cohesive experiential journey across live, digital and social touchpoints. • Establish and manage effectively advisory boards, ensuring the boards leverage practitioner and executive expertise and support the events’ strategic and business objectives. • Conduct market research, competitive analysis, and analyze industry trends to ensure the chosen theme resonates with the target audience. • Develop a compelling narrative that effectively communicates the event's value proposition and differentiates it from competitors.

• Audience Segmentation and Targeting • Outreach Strategy and Execution • Lead Generation and Qualification • Sales Pipeline and Opportunity Management • Relationship Building and Market Presence • Solution Positioning and Deal Support • Performance Reporting and Continuous Improvement • Market Intelligence and Feedback Loop • Other duties as assigned.

• Event Marketing Execution: Plan and execute integrated marketing campaigns to drive awareness, registrations, and engagement for large-scale conferences, virtual events, and hybrid programs. • Large Conference Marketing Support: Own day-to-day marketing execution for assigned flagship events, including audience acquisition, email marketing, paid media coordination, content promotion, and sponsorship marketing support. • Virtual Event Marketing: Execute marketing strategies for webinars, virtual summits, and hybrid events, optimizing digital channels such as email, paid media, SEO, and social media to drive registrations and attendance. • Cross-Functional Collaboration: Partner with sales, product marketing, content, and creative teams to align event messaging, promotional assets, and lead-generation efforts. • Campaign Optimization & Reporting: Track performance metrics, analyze campaign results, and recommend optimizations to improve registration performance, engagement, and ROI. • Audience Segmentation & Personalization: Support segmentation and targeting strategies to improve campaign relevance and performance across event audiences. • Brand Alignment & Messaging: Ensure all event marketing aligns with brand standards and supports thought leadership positioning through compelling event narratives and storytelling. • Vendor & Platform Coordination: Work with external vendors, digital agencies, and internal teams to support campaign execution and platform management. • Project Management: Manage timelines, workflows, and deliverables across multiple events simultaneously, particularly during peak event seasons. • Event Support: Provide on-site or virtual support for events as needed to ensure marketing execution aligns with attendee experience goals.