IMPACT logo
IMPACT

We help companies bring their marketing in-house and improve inefficient sales processes.

Paid Ads Designer

Performance MarketingPerformance MarketingFull TimeRemoteSeniorTeam 51-200H1B SponsorCompany SiteLinkedIn

Location

Connecticut

Posted

7 days ago

Salary

$60K - $70K / year

Seniority

Senior

Bachelor Degree3 yrs expEnglish

Job Description

Paid Ads Designer

IMPACT

• Creative strategy per client. You run the design strategy process for each account — competitor and market research, testing plans, and campaign concepts tied to performance data. • Static ad design. First drafts and full campaign suites for Meta, Google, and LinkedIn. Data-driven creative that's built to convert, not win awards. • Revision cycles. Internal and client feedback rounds, managed to a standard: tight turnarounds, limited rounds, clear rationale when you push back. • The AI production pipeline. You operate and improve our versioning/resizing workflow. When a new tool cuts production time without cutting quality, you test it and systematize it. • Video creative direction. Scripting, storyboards, and creative briefs for video ads. Editing execution is a plus. • Contractor quality control. Offshore and freelance design output goes through you before it ships. If it's not client-ready, it doesn't go out. • Asset hygiene. Working files, final files, and folder structure stay organized and findable. The next person can pick up any account cold.

Job Requirements

  • 3–5 years designing digital ad creative (agency or in-house performance marketing)
  • A portfolio of direct-response work with proven results
  • Deep understanding of branding & digital buyer psychology
  • Advanced proficiency in: Adobe photoshop, Google Business Suite
  • Fluency in Figma
  • Experience with Adobe Premiere Pro & Creatopy / The Brief or a comparable ad production platform is a plus
  • Comfort attending video calls and talking strategy with clients.
  • Meticulous attention to detail (typos, alignment, brand compliance)
  • Strong written communication; you'll explain creative decisions to clients and teammates in writing daily
  • You can take direct feedback, give direct feedback, and hold a quality bar with contractors without drama
  • You’re a voracious learner and consistently focus on your personal development
  • Excellent time management skills

Benefits

  • Health, vision, and dental coverage
  • 401(k) with company match
  • Paid time off and a flexible work schedule
  • Paid parental leave to support your growing family

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