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Franki logo
Franki

Construire ensemble les projets les plus ambitieux

Senior Social Media Manager

Social Media ManagerSocial Media ManagerOtherRemoteSeniorTeam 201-500Since 1911H1B No SponsorCompany SiteLinkedIn

Location

California

Posted

113 days ago

Salary

$120K - $150K / year

Seniority

Senior

Bachelor Degree6 yrs expEnglish

Job Description

Senior Social Media Manager

Franki

• Own Franki’s social strategy, including channel strategy, content pillars, and campaign planning • Fully own execution: content creation, publishing, campaigns, and ongoing optimization • Create social-first content, especially short-form video (concepting, scripting, filming, editing) • Lead social campaigns tied to product launches, rewards, seasonal moments, and local culture • Collaborate with creators and internal teams to produce high-quality, on-brand content • Manage posting cadence and content calendar end to end • Own community engagement across platforms (comments, DMs, outbound engagement) • Track performance, identify what’s working, and iterate quickly based on data and trends • Stay ahead of platform trends and move fast on timely opportunities

Job Requirements

  • 5–7 years of experience managing social media for a consumer brand or consumer app
  • Proven ability to grow and engage audiences on Instagram and TikTok
  • Strong creative instincts and hands-on content production skills
  • Experience owning campaigns from idea through execution and analysis
  • Comfortable being on camera and directing others when needed
  • Highly organized, self-directed, and able to manage multiple initiatives at once
  • Clear communicator who can collaborate closely with marketing, product, and creators
  • Based in Southern California (Los Angeles preferred)

Benefits

  • Competitive compensation and benefits
  • High ownership and real impact on a growing product and brand
  • Creative freedom with clear goals and accountability
  • A team focused on building something useful, not just loud

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