• Support a rolling portfolio of hotel openings and conversions at any given time. • Assist the Manager in maintaining project plans, trackers, timelines, and status reports to ensure timely execution across functions. • Support marketing budget tracking, invoice coordination, and forecast updates within approved budget. • Coordinate with agency partners and internal teams to support digital media plan development, campaign trafficking, creative delivery, and reporting needs. • Support recommended strategies and tactics that align with hotel segmentation and brand positioning within the market. • Assist in activating paid, owned, and earned media tactics to drive awareness, engagement, and bookings pre- and post-opening. • Support creative development, content production, asset collection, photography uploads, coordination, routing, and readiness for opening and conversion campaigns. • Conduct audits of digital assets, online listings, 3rd part platforms (OTAs) campaign materials, Hyatt.com content, creative deliverables, and internal process documentation to ensure accuracy and consistency. • Help maintain internal processes, tools, templates, and documentation that support global openings and conversion workflows. • Support campaign reporting, data collection, analysis, and optimization recommendations based on performance and business objectives. • Provide accurate and timely updates to hotel teams, commercial leads, agency partners, and internal stakeholders. • Translate campaign performance and audit findings into actionable insights that support campaign optimization and process improvement. • Identify key learnings from openings and conversions to inform future go-to-market planning and internal best practices. • Ability to travel up to 10%.

• Manage a rolling portfolio of hotel openings and conversions at any given time. • Maintain project plans, trackers, and status reports to ensure timely execution across functions. • Maintain marketing budget and forecasts within approved budget. • Work with agency partners to develop digital media plan recommendations, implement media plans, and monitor campaign performance. • Provide recommended strategies and tactics that align with hotels segmentation and brand positioning within the market. • Activate paid, owned, and earned media tactics to drive awareness, engagement, and bookings pre- and post-opening. • Support global digital marketing and media initiatives through campaign execution, reporting, analysis, and optimization recommendations. • Oversee creative development, content production, and asset readiness for opening and conversion campaigns. • Provide recommended campaign optimizations based on data, media performance, and business objectives. • Provide accurate and timely campaign reporting to hotel teams, commercial leads, and ownership groups. • Translate performance metrics into actionable insights that drive campaign optimization, media efficiency, and strategic pivots. • Identify key learnings from each opening and conversion to inform future go-to-market planning. • Ability to travel up to 15%.

Role Description SCCD Training is seeking a talented and results-driven Freelance Digital Marketer to support our marketing efforts in promoting teacher training and recruitment services. This freelance role offers flexibility and the opportunity to work with a dynamic education-focused organisation dedicated to connecting talented individuals with rewarding teaching careers. - Must have ability to lead generate through various marketing channels. - Develop, implement, and manage digital marketing campaigns across multiple platforms including social media, email, and paid advertising. - Create engaging content tailored to target audiences to increase brand awareness and attract potential trainees and schools. - Analyse campaign performance using analytics tools and provide actionable insights to optimise marketing activities. - Collaborate with the internal team to align marketing strategies with SCCD Training’s recruitment and business development goals. - Maintain and update the company website and social media channels to ensure current and relevant information. - Stay up to date with digital marketing trends and best practices to keep campaigns innovative and effective. Qualifications - Proven experience as a Digital Marketer, preferably with experience in the education or recruitment sectors. - Strong knowledge of digital marketing tools and platforms, including Google Ads, Facebook Ads, SEO, email marketing, and analytics software. - Excellent written and verbal communication skills to craft compelling marketing messages. - Ability to manage multiple projects independently while meeting deadlines. - Creative mindset with strong attention to detail and data-driven decision-making skills. - Self-motivated and able to work remotely with minimal supervision.

Role Description The Director of Field Marketing will lead the U.S. field marketing strategy and execution across Oncology for the pharmaceutical diagnostics (PDx) segment. This leader will drive regional demand generation, deliver on-label product related education, coordinate go-to-market execution with sales, and tailor national marketing strategies to local market dynamics. Reporting to the Head of Marketing, this role will manage a team of Regional Field Marketing Managers and engage with Sales, Market Access and Commercial Operations, and Compliance. Key Responsibilities - Manage and mentor a team of Regional Field Marketing Managers to deliver consistent, high-quality regional marketing execution and performance outcomes. - Plan and lead execution of regional/local demand generation initiatives including awareness campaigns and educational programming that address clinical understanding and key clinical barriers or enablers in collaboration with the regional advocacy team. - Partner with sales leadership to develop compliant territory specific go-to-market plans and customer activation activities ensuring aligned goals, appropriate messaging, and resource allocation. - Design and track KPIs for regional marketing execution including lead generation, campaign response, referring physician attendance, and site conversion metrics. - Collaborate with Marketing Franchise team and Marketing Centers of Excellence (Content, Digital, Events, MarCom) to develop and deploy tailored marketing messaging and field kits based on regional/local customer and market insights. - Integrate clinical “voice of field” into brand and GTM strategy through compliant and structured field insights reporting and active participation in brand and strategic planning, QBRs, and launch team meetings. - Work with Regulatory, Legal and Compliance stakeholders to ensure appropriate design and execution of all field marketing activities including content, programs, local trade shows, clinical education meetings, peer-to-peer meetings, and speaker engagements. - Coordinate presence at key regional and local events in collaboration with events and franchise teams ensuring national/regional marketing strategies are being supported locally. - Cross-Functional Collaboration: Refer customer questions and requests as appropriate to medical affairs, market access, and product development teams in line with company policies to maintain appropriate separation of duties. - Will own national level metrics for local activities, educational activities, and demand generation goals. Key Capabilities - Strong sales and marketing expertise in pharmaceutical diagnostics or MedTech supporting therapeutic enterprise-scale program activation. - Deep knowledge of B2B2C healthcare models, preferably with experience in radiology, or relevant MedTech or pharmaceutical diagnostic categories. - Strong sense for customer familiarity and a willingness to spend time in the field and translate voice of field and customer into strategic marketing initiatives. - Strong sales coaching background with a focus on consistently high performance in a positive culture. - Ability to manage competing priorities for a complex team. - ROMS and ROI for marketing events, market activation, and demand generation. - Change management and team scaling. Qualifications - Bachelor’s degree in science, Social Sciences, Marketing, Business, or a related field; MBA or advanced degree preferred. - 10+ years of pharmaceutical marketing experience, including product launch and brand management. - Experience launching complex pharmaceutical diagnostics, MedTech, or capital/clinical programs in provider settings. - Strong moral character with significant ethical leadership experience in managing teams and appropriate cross-functional collaboration. - Strong strategic thinking, financial acumen, and excellent communication skills. - Ability to manage complex projects with multiple stakeholders in a fast-paced environment. - Demonstrated ability to work in matrixed organizations with success increasing levels of responsibility. - Willingness to travel 50% of the time. Benefits - Great work environment. - Professional development. - Challenging careers. - Competitive compensation. Company Description GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable). While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees. Relocation Assistance Provided: No