We are a data-centric, omnichannel, marketing services agency.
Associate SEO Director
Location
United States
Posted
7 days ago
Salary
$100K / year
Seniority
Lead
Job Description
Associate SEO Director
Amsive
• Oversee, advise, or assist in management of key accounts by building client relationships and managing project delivery as needed to ensure client retention and/or expansion. • Support business development team on RFP’s, provide strategy PowerPoint presentations, and written proposals as needed. • Support Account Directors and Strategists on upsells, program expansions, account cross-sells, or addendums for existing clients. • Provide guidance through strategic and tactical input to team members for successful execution of SEO program or projects. • Analyze performance data and help develop key insights for quarterly and annual business reviews for key accounts. • Work closely with Account Directors and Strategists for SEO strategy alignment with client goals. • Work closely with our Director of AEO/GEO to implement AI search (Answer Engine and Generative Engine Optimization) recommendations alongside SEO strategy; while this role's primary focus is SEO, you will partner closely with our AI search practice to deliver well-rounded organic results for clients. • Work closely with Business Development and Sales in developing SEO program or project plans and scope definitions. • Support execution of strategies as needed for SEO clients. • Review proposals and SOWs to ensure technology fees and resource hours are accurately scoped before Channel Director(s) approval and delivery to clients. • Ensure accurate account resource time tracking across the organic services Channel; review tracked resource hours to ensure that execution time is within the expected ranges and recommend scope updates as needed. • Directly manage 2+ SEO strategists of varying levels (associate-senior) and oversee the respective teams reporting to those strategists. • Work with team members to develop basic, intermediate, and advanced SEO knowledge with the goal of advancing staff 1-2 levels within 2 years; inspire a love of SEO and digital marketing in all SEO team members. • Develop and curate training curriculum and materials in partnership with other Associate Directors and Channel Director(s) to support organic services and education of SEO team members of all levels in all areas of SEO. • Ensure existing organic training curriculum and materials are examined semi-annually and updated as needed, in partnership with Channel Director(s).
Job Requirements
- 7+ years of experience in organic search engine marketing, agency experience preferred
- Expert ability to plan and execute strategically to drive growth for both our clients and the company
- Proven team leadership and management experience with ability to grow direct reports
- Excellent interpersonal skills with ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork and positive attitudes
- Strong project management and organization skills, ability to prioritize and manage multiple teams and projects
- Excellent verbal and written communication skills, with proven ability to speak and write persuasively in marketing and interpersonal contexts, including in pitches and c-suite meetings
- Strong proficiency in the Microsoft Office Suite: particularly Excel and PowerPoint
- Expert knowledge of standard and enterprise SEO tools, including GA4, Google Search Console, enterprise crawlers such as Botify, Screaming Frog, Content King, Moz (including STAT), Conductor Searchlight and/or BrightEdge, SEMrush, Ahrefs, etc.
- Proficiency in HTML preferred
Benefits
- Paid time off that includes Unlimited Vacation Time, Annual Sick Days, Mental Health Days, and Holidays
- Dental, Vision, and Health Insurance
- 401(k) with a company match program
- Paid Parental Leave
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Role Description This is a remote position. We Abhyaz (MTAB Technology Centre Pvt. Ltd) are looking for a passionate and dedicated individual to join us as a SEO Marketing Intern. Core Functional Responsibilities: - Auditing existing websites - Competitive research and benchmarking - Content optimization - On page optimization - Link building outreach - Analysing data to identify trends and making recommendations to optimize the trends General Responsibilities: - Monitoring Industrial changes - Understand the products and services provided by company - Maintaining healthy relations with clients and customers - Adhering to company policies, rules and regulations Hiring Process - Step 1: Job Postings on our Career page - Tuesday - Step 2: Call for Registration and Enrollment - Wednesday - Step 3: Initiating Portfolio Submissions - Thursday - Step 4: Evaluation Process ends on Abhyaz platform - Friday - Step 5: Interview & Job offer - Saturday - Step 6: Onboard – Accept our Job Offer and onboard - Monday *Please note: candidates are requested to fill out all the fields in the application form and not to use the easy apply option! Do follow us on Linkedin / Twitter / Facebook / Instagram Requirements - Verbal and written communication skills - Good problem-solving skills - Understanding of SEO practices and tools - Online engagement - Need adequate resources (Laptop/desktop with good WI-FI connection) Benefits - Learn On-Demand SaaS Tools: Gain hands-on experience with industry-standard tools like Moodle and Zoho One, enhancing your tech skills. - Out-of-the-Box Work: Engage in innovative projects that go beyond your primary job role, broadening your skill set. - Remote Opportunities: Enjoy the flexibility of working from anywhere, making it convenient to balance other commitments. - Diverse Project Experience: Work on internal projects as well as real client assignments, providing a well-rounded professional experience. - Online Portfolio Building: Develop a strong online portfolio showcasing your work, which can be invaluable for future job applications. - Flexible Timing: Benefit from flexible working hours, allowing you to manage your time effectively and maintain a healthy work-life balance. *Terms & Conditions apply
SEO Strategist
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• Develop and implement comprehensive 12-month SEO strategies for assigned clients. • Conduct bi-annual quality assurance reviews for all client accounts. • Maintain regular client-facing calls to communicate strategy, progress, and results. • Drive client retention as a primary performance metric and KPI for bonus consideration. • Monitor client budgets to maximize ROI and ensure profitability. • Research and analyze competitor sites to identify opportunities and threats. • Build comprehensive SEO audits and prioritize recommendations based on impact versus effort. • Proactively test new strategies and tactics, monitoring performance to identify what drives success. • Develop and implement strategies following industry best practices. • Create content strategies using full-funnel approaches and content clustering techniques. • Lead off-site optimization initiatives, including local SEO and link-building efforts. • Track and analyze key performance metrics to evaluate campaign success. • Develop and implement analytical tracking solutions aligned with client KPIs. • Identify and resolve account issues that create roadblocks to achieving SEO goals. • Prepare presentation-style reports and present findings to clients as needed. • Continuously optimize account activities to achieve business goals. • Document successes and create case studies to showcase campaign wins. • Lead and mentor a team of SEO specialists and analysts. • Support skill development and training initiatives to maintain high-performing team outputs. • Monitor project budgets and campaign profitability.
• Mapear as necessidades e propor / estruturar os Datamarts de acordo com as melhores práticas; • Avaliar e utilizar potenciais fontes de dados da empresa (interna e externa); • Mapear os processos da companhia e propor/construir dashboards e indicadores de negócio; • Responsável pela construção de dashboard em ferramentas como Data Studio, Power BI e similares. • Conduzir pesquisas e análises de palavras-chave de acordo com as estratégias do cliente; • Propor melhorias e otimizar dashboards em diferentes dispositivos (desktop, mobile e tablet); • Participar no desenvolvimento de políticas e processos para coleta e análise de dados; • Ministrar treinamentos sobre o uso de dashboards e ferramentas de BI para clientes internos e externos; • Responsável pelos processos de criação e manutenção de bases unificadas (Data Lake, Data Warehouse e similares); • Responsável por projetos de arquitetura de BI e processos avançados de extração e tratamento de informações; • Responsável por projetos baseados em análise preditiva, big data, cruzamento de clientes e estatísticos em geral; • Responsável pelo levantamento e análise de requisitos; • Responsável por promover estudos mercadológicos para as diversas áreas da empresa.
• Develop and execute comprehensive SEO strategies to improve organic search rankings and drive traffic • Conduct thorough keyword research and analysis to identify opportunities and optimize content • Implement on-page SEO best practices, including optimizing meta tags, headers, URLs, and content • Perform technical SEO audits and recommend solutions to improve website performance, crawlability, and indexing • Collaborate with the content team to create and optimize high-quality, SEO-friendly content • Develop and execute link-building strategies to improve domain authority and search engine rankings • Monitor, analyze, and report on SEO performance using tools such as Google Analytics, Search Console, and other SEO tools • Conduct competitive analysis to identify strengths, weaknesses, and opportunities in the market • Keep abreast of the latest SEO trends, search engine algorithm updates, and industry best practices • Adhere to company policies and procedures • Meet or exceed performance targets for related KPIs • Continuously improve knowledge of products, services, and processes by participating in training programs and continuous learning modules • Collaborate with other departments as needed • Maintain a positive, empathetic, and professional attitude toward customers and colleagues at all times • Perform other duties as assigned
