• Create engaging social media content for all three brands. • Develop slide posts, graphics, and visual storytelling content. • Write captions, social media posts, blog articles, and website content. • Identify and capture moments, projects, and stories that can be shared online. • Support the day-to-day management of social media platforms. • Schedule and publish content across relevant channels. • Monitor engagement and respond to comments and messages professionally. • Help grow online communities and increase audience engagement. • Help maintain a consistent brand presence across all platforms. • Contribute creative ideas for campaigns, launches, and brand awareness initiatives. • Support the development of marketing materials and promotional content.

WHO WE ARE Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com. THE ROLE The Senior Paid Social Manager is a full-time position responsible for managing end-to-end paid social ad campaigns for Zeta clients. This role offers exposure to all aspects of paid social, with a primary focus on large Meta, TikTok, Pinterest, and Snapchat ad campaigns. Responsibilities include campaign setup, optimization, and analysis across multiple ad platforms. You will leverage your knowledge of paid media to position campaigns for success and find creative solutions to problems. You will be entrusted with a large amount of discretion to make informed ad management decisions as you see fit, rooted in your knowledge of the social marketing ecosystem. This position reports to a Vice President in the Media Activation division, which oversees paid media for advertisers across Zeta’s business units. Depending on your location, this role could be hybrid (NYC, Nashville, LA, San Francisco, Miami) or remote. Responsibilities: - Build and manage paid social campaigns in alignment with media plans - Act as the primary contact and media expert for clients representing your assigned accounts - Make swift optimizations to ensure optimal pacing and performance - Provide clients with actionable insights and recommendations based on campaign goals and best practices - Leverage Zeta’s Data Cloud to identify and target additional audiences for scale Requirements: - 2+ year of hands-on experience with Meta Ads Manager - Experience with TikTok, Snapchat, and other Paid Social platforms is a plus, but not required - Deep understanding of paid media mechanics, including pixel implementation, KPI optimization, audience targeting, and bid/budget management - Strong written and verbal communication skills. You should speak with authority and feel confident in your ability to convey nuance. - Strong quantitative skills with meticulous attention to detail - BA/BS degree, including quantitative coursework (exceptions will be made for experienced candidates) BENEFITS & PERKS - Unlimited PTO - Excellent medical, dental, and vision coverage - Employee Equity and Stock Purchase Plan - Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! SALARY RANGE The salary range for this role is $60,000.00 - $98,000.00, depending on location and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases #LI-MR1 #LI-REMOTE

• Independently scale our Meta campaigns with a clear focus on profitable new-customer acquisition • Passionately analyze the entire funnel from the first ad click to checkout and identify concrete optimization levers • Develop and optimize scalable direct-response funnels with a strong focus on long-form formats such as VSLs • Strategically evolve our creative strategy beyond static ads and UGC • Collaborate closely with direct-response copy, creative strategy, and CRO • Build and refine a structured creative-testing framework

Role Description As a Growth Specialist, you will: - Build Netguru's brand visibility in video - own Netguru's short-form video presence on TikTok, Instagram Reels, and YouTube Shorts, from concept to publish. - Turn our case studies, team expertise, and technical topics into content people actually watch. - Use AI tools (eg. Runway, HeyGen, ElevenLabs, CapCut AI) as a core part of your production workflow - not as a bonus. - Work closely with marketing, brand, and growth to make video pull its weight in the funnel. Qualifications - 2+ years creating and editing short-form video, with a portfolio that shows real growth on at least one channel. - Comfortable on camera — you've filmed yourself before and it doesn't show. - Proficient in tools like CapCut, Canva, Premiere Pro, or After Effects; you don't need a production team to ship polished content. - Hands-on with AI video tools — generative video, AI editing, synthetic voiceover. - Organized enough to manage your own workload, deadlines, and a small budget. - Fluent in Polish and English. Requirements - Experience making B2B or tech content feel human and watchable (nice to have). - Motion graphics basics (nice to have). - Podcast or webinar video production and repurposing (nice to have). - Any relevant certification (eg. HubSpot Content Marketing) (nice to have). Benefits - Access to the WorkSmile platform offering benefits adapted to your preferences. - 175 PLN monthly lump sum (ryczałt) for remote employees. - Various internal initiatives: webinars, knowledge sharing sessions. Recruitment Process - First, you'll meet with one of our recruiters to get to know each other better. - If everything goes well, you'll have the opportunity to meet with the Hiring Manager for a technical/manager's interview. - If you need any disability-related adaptation at any step of the recruitment process – simply let the recruiter know! We'd be happy to help.