• Create high-quality technical content including demo videos, walkthroughs, solution briefs, one-pagers, technical papers, technical use cases, blogs, presentations and other assets that clearly demonstrate product value and practical application • Develop and maintain end-to-end demo environments, datasets, and workflows that showcase Autodesk Tandem in real-world AECO scenarios • Translate messaging and positioning into tangible, technically credible assets that support product launches and go-to-market initiatives • Collaborate with product and engineering teams by participating in alpha and beta programs, incorporating new features into demo environments , content, and provide structured feedback to improve product readiness • Work with product, engineering, and customer success teams to ensure demos and content accurately reflect real customer workflows, challenges, and industry requirements • Design and refine talk tracks and technical storytelling that can be leveraged in customer conversations, sales enablement, and strategic deals

• Lead the development and execution of marketing strategies for newly onboarded communities. • Evaluate existing marketing efforts from prior management companies and recommend improvements to digital presence, brand positioning, and lead generation. • Partner with operational leadership to ensure marketing strategies align with occupancy goals and ownership expectations. • Oversee the setup and coordination of marketing assets including logos, photography, domains, websites, and other digital platforms during onboarding. • Oversee the setup, optimization, and auditing of Internet Listing Services (ILS) including Apartments.com, Zillow, Apartment List, and similar platforms. • Ensure accurate property listings across ILS platforms, Google Business Profiles, and social media channels. • Collaborate with internal digital marketing teams to launch and optimize campaigns including PPC, Performance Max, retargeting, and paid social. • Monitor marketing performance to ensure communities remain competitive within their markets. • Coordinate with internal design teams and vendors to implement or refresh community branding including logos, photography, websites, signage, and marketing collateral. • Ensure brand consistency across all marketing platforms during the transition process. • Support rebranding initiatives related to property repositioning, renovations, or name changes. • Serve as the primary marketing advisor for communities during the transition period. • Lead marketing discussions with operational leadership, internal stakeholders, and ownership groups, presenting recommendations clearly and confidently. • Collaborate cross-functionally with operations teams, marketing departments, and external partners to support successful transitions. • Manage multiple concurrent property transitions while maintaining organization and adherence to established timelines. • Ensure all marketing platforms, digital assets, and branding elements are properly implemented during onboarding. • Support team goals related to transition efficiency, including maintaining established timeline benchmarks. • Provide leadership, mentorship, and support to Marketing Transitions Associates. • Foster a collaborative team environment focused on innovation, problem-solving, and continuous improvement. • Analyze marketing performance data, lead trends, and leasing metrics to inform strategic recommendations. • Identify opportunities to improve lead generation, digital visibility, and marketing efficiency. • Evaluate new marketing tools and strategies that enhance transition performance.

• Serve as the primary marketing point of contact for partners and distributors across APJ • Deliver marketing enablement and trainings for partners and their sales teams • Plan, budget, and track execution of MDF-funded activities, with regular ROI reporting • Drive adoption of joint marketing programs with partners • Plan and execute demand generation programs across digital, events, and content - with clear pipeline targets • Develop new customer case studies and video testimonials in partnership with sales • Act as the regional marketing liaison for the sales team and suppliers • Lead and develop a team of two field marketers based in India and Japan, setting priorities and coaching for growth

Our Purpose Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential. Title and Summary Director, Consumer Marketing Overview The Consumer Marketing Director - Brazil is responsible for leading the development and execution of consumer marketing strategies and plans that strengthen brand leadership, drive preference, and deepen engagement with cardholders. This role focuses on translating Mastercard's business strategy into high-impact advertising campaigns, brand activations, and differentiated consumer experiences, leveraging sponsorships, partnerships and connection to culture as tools to reinforce brand relevance and drive business outcomes in the Brazilian market. Responsibilities: • Lead consumer marketing strategy for Brazil, aligned with regional, global, and business priorities, strengthening Mastercard's brand leadership through culturally relevant campaigns and integrated consumer journeys that drive brand equity, consumer engagement, and business results. Leverage data, consumer insights, and market analysis to inform strategies and recommend the most effective course of action. • Oversee the end-to-end development of integrated advertising campaigns and activations, ensuring consistent brand storytelling and strong commercial impact. Partner closely with Product and Business teams, using performance metrics, consumer insights, and campaign analysis to optimize creative development, media strategy, and go-to-market execution across channels. Manage agencies and partners to foster innovation, creativity, and operational excellence. • Maximize sponsorship platforms such as CONMEBOL Libertadores, UEFA competitions, and McLaren by translating global partnerships into locally relevant campaigns and experiences. Use audience insights, performance analysis, and business objectives to shape scalable, high-impact activation plans. • Lead Mastercard's consumer social media strategy and governance in Brazil, ensuring a consistent brand voice, cultural relevance, and strong consumer engagement. Leverage social listening, performance metrics, and data-driven insights to continuously optimize content, campaigns, and interactions across digital and social platforms. • Guide CRM strategy and execution, ensuring marketing initiatives are integrated into the broader customer journey and aligned with business priorities. Use data, segmentation, consumer insights, and performance analysis to improve targeting, engagement, usage, and brand affinity among cardholders. • Lead and develop a high-performing marketing team, fostering a culture of innovation, creativity, collaboration, and accountability. Act as a strategic partner to Product, Business Development, and Partnerships teams, using strong analytical and strategic thinking skills to support decision-making, influence stakeholders, and keep leadership aligned on priorities and business outcomes. Required Skills & Qualifications: - Extensive experience leading large-scale integrated advertising campaigns across brand and product marketing, with a strong track record of managing creative, media, digital, PR, and social agencies to deliver impactful business and brand results. - Proven ability to develop innovative, culturally relevant, and PR-worthy marketing initiatives that generate consumer engagement, earned media, and brand differentiation. - Strong strategic marketing expertise, with the ability to connect brand-building initiatives to business priorities, commercial objectives, and measurable outcomes. - Highly skilled at navigating complex matrix organizations, influencing senior stakeholders, and building strong cross-functional partnerships across local, regional, and global teams. - Solid experience leading and developing high-performing teams, fostering a culture of collaboration, innovation, accountability, and continuous growth. - Strong analytical and data-driven mindset, with experience leveraging consumer insights, market intelligence, performance metrics, and business analysis to shape strategies and optimize decision-making. - Excellent communication, presentation, and storytelling skills, with the ability to influence diverse audiences and articulate compelling marketing narratives. - Experience managing multiple high-priority projects simultaneously in fast-paced, highly collaborative environments. - Strong business acumen and ability to balance creativity with commercial impact, operational excellence, and executional rigor. Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: - Abide by Mastercard's security policies and practices; - Ensure the confidentiality and integrity of the information being accessed; - Report any suspected information security violation or breach, and - Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.