Role Description As the Director of Paid Search, you’ll be the strategic and operational authority for CTC’s Google Ads practice. You own the outcomes — account performance, client relationships, team development, and the build-out of AI-powered automation across Google Search, Shopping, and Performance Max. - Work closely with Growth Strategists, Creative Team, and Data Analysts to turn forecasts into revenue. - Set the standard for resolving challenges, defining the escalation path, and holding your team accountable. - Own CTC's paid search playbooks and best practices, commissioning and evolving them to reflect world-class Google Ads performance. Qualifications - Demonstrated track record managing $2M+ in annual Google Ads spend across Search, Shopping, and Performance Max. - Deep, hands-on command of Google Ads. - Expert-level understanding of Google Shopping feed architecture. - Meaningful experience with Performance Max. - Direct people management experience. - Practical experience with AI tools, specifically using LLMs like Claude. - Executive-level communication skills. - DTC or performance marketing agency background strongly preferred. - Strong analytical foundation. Requirements - Own the executive-level relationship with a portfolio of CTC’s most strategic clients. - Lead quarterly business reviews (QBRs) that connect paid search outcomes to broader revenue goals. - Proactively identify risks to account health and address them before they surface as problems. - Frame strategy recommendations in business terms. - Design and own end-to-end automation workflows for Google Shopping feed optimization. - Build Claude-powered pipelines that analyze Google Ads account data. - Develop automated ad copy generation and testing workflows using Claude. - Integrate Claude-driven insights into client reporting workflows. - Partner with engineering and operations to productize effective automation workflows. - Define evaluation criteria for AI-generated outputs. - Educate and upskill the broader team on AI automation capabilities. Benefits - Six-figure compensation. - Flexible Time Off policy for rest, travel, and personal priorities. - Fully remote work with the ability to pick your schedule. - Regular 1:1 feedback sessions and measurable quality benchmarks for personal growth. - Recognition and rewards for exceptional work. - Weekly check-ins for accountability and engagement with new opportunities.

Role Description Tenemos una oportunidad para vos, estamos buscando un/a Rider Performance Specialist para sumarse a nuestro equipo regional de Logística en Buenos Aires, Argentina. ¿Qué desafíos te esperan? - Monitorear y analizar los indicadores clave (KPIs) de performance y riesgo logístico asociados a la modalidad de efectivo (Cash on Delivery) en los 15 mercados de LATAM. - Diseñar y estructurar nuevos indicadores regionales que aseguren la consistencia operativa y financiera, detectando desvíos y oportunidades de mejora continua. - Liderar iniciativas de mejora de punta a punta: desde el diagnóstico de causas raíz y el diseño de la estrategia, hasta la implementación y medición de su impacto. - Colaborar de forma transversal con los equipos locales de cada país, actuando como referente regional para definir líneas de acción y escalar buenas prácticas. - Elaborar dashboards y automatizar reportes analíticos para asegurar una visibilidad clara de la operación a los diferentes líderes de la organización. Qualifications - Formación profesional en Ciencia de Datos, Ingeniería Industrial, Economía, Administración de Empresas o carreras afines. - Experiencia laboral previa en roles de análisis de datos, performance, operaciones, consultoría estratégica o gestión de proyectos complejos. - Manejo avanzado de SQL y herramientas de visualización de datos (como Looker, Tableau o similares) para estructurar datasets y validar hipótesis. - Dominio avanzado de Excel y herramientas de analítica (se valorarán conocimientos en Python o R). - Nivel de idioma inglés avanzado (oral y escrito), excluyente para la interacción diaria con equipos globales. Benefits - Crear valor para un gran ecosistema de negocio. - Jugar en equipo, siempre: Pensar soluciones y construir colaborativamente, con buena energía. - Moverte a la velocidad de tus ideas y emprender. - Aprender, desarrollarte y reinventarte: Permitirte equivocarte, aprender haciendo, iterar y adaptarte a los cambios. - Generar impacto positivo en las personas y el planeta. - Trabajar de otra manera, en #ModoPeYa: no importa el tiempo ni el lugar desde donde trabajas, lo que importa es la agilidad con la que tomas decisiones, la flexibilidad para adaptarte y los resultados que alcanzas en equipo.

• Understanding the nuances of managing multiple contracts, including the need for confidentiality and sensitivity regarding information shared between different organizations. • Manage 4-6 concurrent projects, keeping multiple stakeholders and contractors aligned on timelines and deliverables • Own project calendars and timelines using Google Sheets and Google Calendar, tracking complex integrated campaigns with multiple components (video, social, digital, radio, activations, influencer partnerships, etc.) • Coordinate between internal teams, leadership, and external contractors to ensure clarity on deadlines, dependencies, and project phases • Work with leadership to establish realistic deadlines that account for the creative process and internal workflows • Maintain organized project tracking systems and ensure all deliverables and communications are easily accessible • Organizing and optimizing schedules, including coordinating meetings, managing time effectively, and ensuring that calendar aligns with commitments across various contracts. • Familiarity with various tools and platforms, such as Slack, Google Docs, and AI applications like ChatGPT, to enhance productivity and streamline processes. • The ability to adjust to changing circumstances, manage unexpected challenges, and find solutions to logistical issues, particularly in a busy family environment • Capable of creating high-quality Standard Operating Procedures (SOPs)

• Serve as the primary point of contact for assigned clients. • Lead recurring calls with franchisors and franchisees to discuss campaign performance, goals, and opportunities. • Present PPC performance reports and insights to non-technical stakeholders. • Build and maintain strong client relationships to drive customer satisfaction and retention. • Translate client objectives, feedback, and business needs into clear briefs for the media buying team. • Identify and escalate potential account concerns, including wasted spend, intent mismatches, conversion tracking issues, and performance risks. • Coordinate with internal teams to ensure client expectations and campaign strategies remain aligned. • Document client meetings, action items, and account updates within the CRM. • Ensure timely follow-up on client requests and maintain a high level of customer service