E-commerce Marketing Manager
Location
Malaysia
Posted
10 days ago
Salary
0
Seniority
Senior
Job Description
E-commerce Marketing Manager
Living in a Bubble
• Lead and optimize paid campaigns across Meta, Google, TikTok, and other emerging platforms • Scale profitable acquisition and retargeting funnels (US & AU focus). • Manage full-funnel performance with weekly KPI reporting. • Define and execute strategies that increase brand awareness, community engagement, and brand search volume. • Champion our brand voice within the vanlife and adventure community. • Own marketing KPIs across MER, ROAS, CAC, LTV, AOV, and revenue contribution. • Use GA4, Shopify Analytics, and attribution tools to inform decisions and forecast results. • Collaborate with the content and creative teams on hooks, messaging, UGC concepts, landing pages, and storytelling aligned with the outdoors and vanlife lifestyle. • Improve conversion funnels from acquisition to retention. • Partner with CX and product to elevate the on-site shopping experience. • Manage and allocate marketing budgets for maximum efficiency and return. • Work closely with operations, logistics, and product teams to align campaigns with inventory, launches, and business priorities.
Job Requirements
- 4+ years as a Marketing Manager (or above) in a DTC e-commerce environment
- Hands-on Shopify experience (required)
- Experience managing a team of at least 3 members
- Direct experience marketing to the US market (AU experience is a bonus)
- Proven ability to scale Meta and Google campaigns profitably
- Strong analytical and data interpretation skills
- Comfortable with creative strategy, funnel optimization, and rapid experimentation
- Excellent communication and project leadership skills
- Passion for adventure, travel, or the outdoors is a big plus
Benefits
- Competitive compensation package
- Annual leave + sick leave + biannual performance bonus
- Direct ownership of marketing strategy and creative direction
- Join a fast-growing global brand in a booming outdoor category
- Work with a passionate international team and help shape the future of vanlife gear
Related Guides
Related Categories
Related Job Pages
More Ecommerce Jobs
• Develop, customise, and maintain Shopify store functionality, themes, and features to meet business requirements. • Manage product listings, collections, pricing, images, and website content to ensure accuracy and consistency. • Optimise website performance, responsiveness, SEO foundations, and overall user experience across all devices. • Perform website maintenance, troubleshooting, bug fixes, testing, and technical improvements. • Integrate and customise third-party apps, tools, payment gateways, and Shopify extensions. • Collaborate with marketing, design, sales, and customer service teams to implement campaigns, landing pages, and website updates. • Monitor website analytics, identify improvement opportunities, and stay current with Shopify best practices and emerging technologies.
Role Description We are seeking a Shopify Developer to develop, maintain, and optimise our e-commerce website. The role involves: - Shopify development - Product management - Website performance optimisation - Third-party integrations - Troubleshooting - Collaboration with marketing and design teams to deliver a seamless online shopping experience and support business growth Key responsibilities include: - Develop, customise, and maintain Shopify store functionality, themes, and features to meet business requirements - Manage product listings, collections, pricing, images, and website content to ensure accuracy and consistency - Optimise website performance, responsiveness, SEO foundations, and overall user experience across all devices - Perform website maintenance, troubleshooting, bug fixes, testing, and technical improvements - Integrate and customise third-party apps, tools, payment gateways, and Shopify extensions - Collaborate with marketing, design, sales, and customer service teams to implement campaigns, landing pages, and website updates - Monitor website analytics, identify improvement opportunities, and stay current with Shopify best practices and emerging technologies Qualifications - Bachelor’s degree in Computer Science, Web Development, Information Technology, or a related field is preferred - Minimum 3+ years of web development experience with a strong focus on Shopify development - Proficiency in Shopify, Liquid, HTML, CSS, JavaScript, and related web technologies - Experience with Shopify APIs, third-party integrations, custom functionality, apps, and plugins - Strong understanding of responsive design, website performance, SEO fundamentals, and user experience best practices - Excellent troubleshooting, analytical, and problem-solving skills, with strong attention to detail - Strong communication and project management skills, with the ability to collaborate across teams and manage multiple priorities in a fast-paced e-commerce environment Benefits - Work from home - Monday to Friday 9AM to 6PM AEST / AEDT (adjustments will be made for daylight saving time) - HMO with 2 free dependents and medical reimbursements - Government-mandated benefits - Opportunities to work with leading companies in Australia and beyond - Training programmes for career development - Engaging company outings, team activities, and wellness sessions - Supportive, inclusive culture - Dedicated managers focused on your growth and success Company Description Twoconnect connects highly skilled Filipino professionals with established companies in Australia, New Zealand, the United States, the United Kingdom, and Europe, providing direct access to global careers and long-term opportunities. We offer competitive pay and benefits, additional entitlements, and structured career development programs that make employment both financially rewarding and professionally sustainable. Our industry-leading retention rate demonstrates our commitment to a people-first culture that prioritizes stability, growth, and genuine care for every employee. Twoconnect is an equal opportunity employer. We value cultural diversity and foster an inclusive workplace where every employee is respected and supported as part of a growing global team. 🔗 Learn more about us through our official pages: - Website: twoconnect.com.au - Careers: apply.workable.com/twoconnect-careers - LinkedIn: linkedin.com/company/twoconnectau - Facebook: facebook.com/2woconnect - Instagram: instagram.com/twoconnect_
Email, SMS & Web Copywriter – eCommerce, DTC
PairedConnecting Companies with the Best Global Talent #LETSGETPAIRED
• Write high-converting email campaigns and automated flows in Klaviyo • Create engaging SMS campaigns and customer journeys • Develop retention-focused messaging that increases customer lifetime value • Collaborate with strategists and marketers to optimize campaign performance • Continuously test and iterate copy based on performance data • Write landing page copy that drives conversions • Create compelling product page copy for eCommerce brands • Support website copy projects and optimization initiatives • Collaborate with designers and CRO specialists to improve customer experience
eCommerce Shopify Assistant
Virtual Staff 365Our client is a respected real estate business in Australia, known for delivering professional property services with integrity and accuracy.
Role Description Our client is an established online children’s boutique and toy store that has been successfully operating for around 15 years. They cater to a diverse client base, including parents, grandparents, schools, preschools, and allied health professionals. They are now seeking to hire an eCommerce Shopify Assistant to manage and update product listings across their online stores. This role is vital for maintaining clean product data, optimising website presentation, and providing top-tier customer email and chat support. - Manage and update product listings within Shopify across two online stores - Clean and standardise product data, including weights, descriptions, images, and variants - Create and optimise product listings with accurate meta titles and descriptions - Prepare and execute bulk product uploads via spreadsheets and CSV files - Support ongoing product uploads from new supplier inventory and liaise with suppliers for details - Identify and resolve duplicate or inconsistent listings across both websites - Respond to customer emails and handle online chat support within required timeframes - Resize and optimise product images for website use while creating SEO-friendly alt text - Monitor website listings for errors, missing information, or out-of-stock issues - Assist with category organisation, website merchandising, and seasonal product updates - Upload and organise invoices or stock documentation - Assist with basic competitor and pricing research alongside general eCommerce tasks Qualifications - Minimum of 2 years of experience using Shopify in a similar eCommerce role - Strong attention to detail and consistency in product formatting - Excellent written and verbal English skills with a warm, friendly communication style - Intermediate proficiency using spreadsheets and managing CSV files for bulk data uploads - Basic understanding of SEO principles including meta descriptions and image alt tags - Experience with Canva or basic image editing tools for resizing and website optimisation - Ability to work independently, follow established procedures, and show a collaborative attitude Requirements - Nice-to-Have Skills - Experience working with children's retail, boutique, or toy brands - Prior experience utilizing ChatGPT or AI tools for content assistance - Experience managing multi-store Shopify environments Benefits - Permanent work-from-home set-up - Dayshift (Australian business hours) - Full-time job - HMO - Annual leave - 13th-month pay - With Government Mandated Benefits


