• Create and publish social-first content, including short-form videos, photo galleries, graphics, and captions across HOT ROD social platforms • Capture, edit, and produce engaging photo and video content using industry-standard multimedia tools • Attend automotive events, races, and industry gatherings to deliver real-time social coverage and create compelling on-site content • Collaborate with editorial, marketing, and audience development teams to execute social campaigns supporting HOT ROD initiatives, branded partnerships, and key industry events • Monitor emerging social media trends, platform updates, and audience engagement strategies to maximize content performance • Analyze social performance metrics and contribute to reporting efforts, providing actionable insights on audience growth and engagement • Maintain HOT ROD's distinctive voice, editorial standards, and leadership position within the automotive media landscape • Identify opportunities to grow audience engagement and strengthen community connections across social channels

Role Description Paid social is one of our fastest-growing acquisition channels — and we need someone who knows it inside and out. As our Social Media Ads Manager, you'll own NoGigiddy's paid campaigns on Meta, TikTok Ads, and Pinterest, driving high-quality traffic at efficient costs. No degree required — your track record and results do the talking. Responsibilities - Plan, build, and manage paid social campaigns across Meta, TikTok Ads, and Pinterest - Write ad copy and brief the creative team on winning ad concepts - Set up pixel tracking, conversion events, and attribution correctly - Optimize campaigns daily for CPA, CTR, and ROAS - Conduct audience testing — lookalikes, interest targeting, retargeting - Run creative A/B tests to find winning angles - Report weekly on spend efficiency and recommendations for scaling or cutting Qualifications - No degree required - Hands-on experience running paid social campaigns - Deep familiarity with Meta Ads Manager — TikTok Ads experience is a strong plus - Understanding of pixel setup, custom conversions, and attribution windows - Data-literate — you can read a dashboard and make decisions quickly - Creative eye for what performs — strong ad creative matters Benefits - Hourly pay of $19–$28/hr - Fully remote - Direct budget ownership with performance upside - Growth path into performance marketing lead - Access to the full NoGigiddy earning opportunity network Company Description NoGigiddy is a digital platform built for gig workers, side hustlers, and anyone building an income outside the traditional 9-to-5. We connect our community with real earning opportunities — remote jobs, surveys, gig platforms, and financial tools — all in one place, free to access, no gatekeeping. We built what we wish had existed, and we hire people who actually get it.

Role Description The Social Media Advertising Strategist will be responsible for developing, executing, and optimizing both organic and paid social media campaigns for multiple eye care clients. This role combines strategic planning, content development, audience targeting, advertising management, and performance analysis to increase brand awareness, patient engagement, and lead generation. The ideal candidate thrives in a fast-paced agency environment, enjoys working with multiple client accounts, and possesses a strong understanding of social media advertising platforms, campaign optimization, and digital marketing strategy. Key Responsibilities - Social Media Strategy & Campaign Management - Develop and execute data-driven social media strategies focused on audience growth, engagement, brand awareness, patient acquisition, and lead generation. - Manage organic and paid social media campaigns across Facebook, Instagram, LinkedIn, TikTok, and X (Twitter). - Create and maintain engaging content calendars aligned with client goals and marketing initiatives. - Identify opportunities to improve campaign performance through audience insights, platform trends, and competitive analysis. - Manage multiple client accounts while maintaining exceptional quality and attention to detail. - Paid Social Advertising - Plan, launch, monitor, and optimize paid social advertising campaigns using Meta Ads Manager, LinkedIn Campaign Manager, and other relevant advertising platforms. - Manage advertising budgets and bidding strategies to maximize campaign performance and return on investment. - Monitor and report on key performance indicators (KPIs), including: - Reach and impressions - Engagement rates - Click-through rate (CTR) - Cost per lead (CPL) - Conversion rates - Return on ad spend (ROAS) - Conduct A/B testing on creative assets, ad copy, audience targeting, campaign objectives, and landing page experiences to continuously improve results. - Content Development & Brand Compliance - Create patient-focused, educational, and engaging social media content that aligns with client goals and brand standards. - Ensure all content adheres to healthcare marketing best practices and client brand guidelines. - Collaborate with internal teams to develop compelling visual and written assets that support campaign objectives. - Performance Analysis & Optimization - Analyze campaign performance and identify opportunities for continuous improvement. - Provide actionable recommendations based on campaign data and industry best practices. - Stay current with social media trends, platform updates, advertising innovations, and algorithm changes. - Prepare and communicate performance insights and recommendations to internal stakeholders. - Collaboration & Innovation - Partner with cross-functional teams including design, content, strategy, and account management to deliver successful campaigns. - Contribute ideas and recommendations for expanding EyeCarePro's social media advertising capabilities. - Embrace AI-powered tools, automation, and emerging technologies to improve campaign performance, efficiency, and scalability. Qualifications - 3–5 years of experience in digital marketing, social media management, or paid advertising. - Minimum 2 years of hands-on experience managing social media accounts and digital marketing campaigns. - Proven experience creating, managing, and optimizing paid social media advertising campaigns. - Strong knowledge of Facebook, Instagram, LinkedIn, TikTok, and X (Twitter) advertising platforms. - Experience using social media management and scheduling tools such as Publer or similar platforms. - Experience managing multiple clients, preferably in an agency environment. - Strong understanding of social media trends, algorithms, and platform best practices. - Excellent written and verbal communication skills. - Strong analytical and problem-solving abilities. - Exceptional organizational skills and attention to detail. - Creative thinker with a results-oriented mindset. Preferred Qualifications - Experience marketing healthcare, medical, or professional service businesses. - Experience with marketing automation and CRM platforms. - Familiarity with lead generation and conversion-focused marketing strategies. - Experience using analytics and reporting tools to measure campaign performance. - Experience leveraging AI tools to support content creation, audience research, campaign optimization, and workflow efficiency. Work Requirements - 100% Remote (Work from Anywhere) - Candidates must have: - Personal computer and essential equipment. - Reliable high-speed internet connection. - Quiet, professional work environment. - Backup power solution for load-shedding or power interruptions (where applicable). Perks & Benefits - Competitive salary. - Paid time off. - Fully remote, flexible work culture. - Professional development and training opportunities. - Collaborative and supportive marketing team. - Opportunity to work with cutting-edge AI and marketing technologies. - Be part of a fast-growing, mission-driven company making a meaningful impact in healthcare marketing. How to Apply To apply, please submit your resume along with responses to our short set of screening questions. Note: If you do not hear from us within two weeks of your application, please consider your application unsuccessful.

• Manage and grow the company’s presence across Instagram, TikTok, LinkedIn, YouTube, and Facebook • Edit and repurpose video content (long-form and short-form) for each platform • Design on-brand graphics, templates, and visual assets using Canva • Write captions, hooks, and post copy in the company's voice • Build, manage, and send monthly EDMs via Mailchimp, including template design • Develop and maintain a content calendar with proactive scheduling • Cut down long-form podcast/YouTube content into short-form clips for social distribution • Create SOPs for recurring content workflows to build consistency and efficiency • Monitor platform analytics and report on content performance • Stay ahead of social media trends and bring new ideas to the team