Title: Content Marketing Lead Location: Remote (United States) Department: Marketing Job Description: The Mission: Breathtaking Destinations. Human Expertise. We're not looking for a content writer. We're looking for a Content Strategist and Storytelling Architect who understands how to turn expertise into influence, content into engagement, and engagement into business growth. Your mission is to make UJV the most trusted resource in the travel advisor community. You will create the content engine that educates, inspires, and activates advisors across every stage of their journey, proving that when advisors partner with UJV, they're partnering with the most knowledgeable and trusted experts in luxury travel. You understand that great content doesn't exist to fill a calendar. It exists to build trust, drive action, and create measurable business impact. What You'll Own 1. The Advisor Education Engine You will build and lead UJV's content ecosystem across websites, blogs, destination guides, webinars, thought leadership, email content, and advisor resources. Your goal is to position UJV as the go-to source for luxury travel expertise across Africa, Europe, and the Tropics. 2. Multi-Brand Content Strategy You will own the content strategy for the UJV Master Brand while developing tailored content approaches for UJV Africa, UJV Europe, and UJV Tropics. You'll ensure every piece of content supports regional priorities while reinforcing the broader UJV brand. 3. Editorial Leadership & Content Operations You will own the editorial calendar and content pipeline, ensuring the right content is created, distributed, and optimized at the right time. You'll establish scalable systems and workflows that allow content production to grow alongside the business. 4. Content Performance & Attribution You won't measure success by content volume alone. You'll understand how content influences website traffic, advisor engagement, webinar participation, lead generation, and business growth. You'll connect content performance to measurable outcomes and continuously optimize based on data. 5. AI-Powered Content Innovation We leverage AI to move faster and smarter. You'll integrate AI tools into research, ideation, content production, optimization, and workflow management while ensuring the final output remains human, strategic, and aligned with the UJV brand voice. Who You Are (The "Content Architect" DNA) - The Strategic Storyteller You understand how to transform business priorities into compelling content. You don't create content for content's sake—you create content that educates, engages, and drives action. - The Editorial Leader You have experience owning content strategy, not just content creation. You know how to manage editorial calendars, content pipelines, contributors, and publishing schedules while maintaining quality and consistency. - The Audience Expert You know how to create content that solves real problems and answers real questions. You understand how to build trust through education and how to create resources that audiences genuinely value. - The Data-Driven Marketer You care about performance as much as creativity. You understand attribution, reporting, SEO, engagement metrics, conversion pathways, and how content contributes to the customer journey. - The Cross-Functional Collaborator You thrive working across marketing, sales, product, regional teams, and leadership. You can gather insights from multiple stakeholders and turn them into cohesive, strategic content initiatives. - 5–8 Years of Results You've successfully built, managed, and optimized content programs that support brand awareness, audience engagement, lead generation, and business growth. Technical Must-Haves - Expertise in content strategy development and editorial planning. - Experience owning and managing editorial calendars and content pipelines. - Strong experience with HubSpot or similar marketing automation platforms. - Deep understanding of content attribution, UTM tracking, campaign reporting, and performance measurement. - Experience creating and optimizing content across websites, blogs, email campaigns, webinars, social media, and SEO initiatives. - Strong understanding of SEO content strategy and organic growth principles. - Experience with website CMS platforms, landing page creation, and content publishing workflows. - Exceptional long-form and short-form copywriting skills. - Ability to connect content performance to business outcomes and marketing objectives. - Experience leveraging AI tools to improve content quality, efficiency, research, and production workflows. - Native-level English with exceptional written communication skills and strong editorial judgment. Why You'll Love It Here - Culture First Our people are our priority. You'll be joining a team that values collaboration, innovation, and ownership. - Strategic Ownership You'll own and shape the content strategy behind one of the fastest-growing luxury travel brands in the industry, with the freedom to build systems, processes, and programs that create lasting impact. - Global Impact Your work will influence how thousands of travel advisors learn about, engage with, and sell some of the world's most extraordinary destinations across Africa, Europe, and the Tropics. LatAm-based candidates are welcome to apply. Candidates located outside the United States will be engaged under an independent contractor agreement. You will be responsible for managing your own social security and taxes in accordance with the regulations of your home country. Please take this into consideration before applying.

Role Description Reporting directly to the Senior Manager of Content Services, the Content Services Student is a specialist responsible for developing, creating, and executing multimedia content for both web and social. They are well-versed in a variety of content-creation techniques to effectively tell stories and capture moments pertinent to Hockey Canada programs and initiatives. - Execute digital and social media coverage, including Hockey Canada Foundation, Team Canada, domestic and international events, and grassroots programming. - Contributing producer for the Hockey Canada content team, including written and video content such as: - Hockey Canada features - Team Canada features - Domestic and international event coverage - Hockey Canada Foundation - Partner content - Member content - Work alongside Creative Services in the development and design of video by capturing, editing, and posting short-form videos (e.g., TikTok, Instagram Reels, and YouTube Shorts) on Hockey Canada’s channels. - Execute social media campaigns, including but not limited to: - #HCSkillsCoach - NHL/NHLPA First Shift - BFL Women In Coaching Award - Days of Recognition - UGC content - Execute sponsorship, marketing, brand, community, corporate communications, and human resources content via digital and social media. - Utilize Hockey Canada’s brand voice, graphical look and feel, and tone in social and digital content. - Work collaboratively with the Hockey Canada content team to brainstorm and produce engaging social media content at Team Canada camps and international and domestic events. - Review archival content (e.g., photos, videos) for opportunities to produce new content pieces for social media and the website. - Monitor and research best practices, social media trends, technologies, networks, and applications to constantly update and evolve Hockey Canada and the Hockey Canada Foundation’s comprehensive social media strategy. Qualifications - Post-secondary education in Journalism, Communications, Marketing, New Media, or a related field. - Experience developing content for all forms of social media. - Strong understanding of the current social media landscape, including creating and strategizing organic content for TikTok, Instagram, X, Facebook, and other emerging platforms. - Exceptional written and verbal communication skills, including writing social media copy, feature stories, and marketing content. Published work in a major publication, notable website, or newspaper is an asset. - Experience in graphic design, video production, and editing, and using Adobe Creative Cloud software (Photoshop and Premiere Pro) is an asset. - Experience using social media management systems and content management systems is an asset. - Passionate about a career in the sports and entertainment industry. - Demonstrated attention to detail and proofreading skills. - Expects the highest-quality performance from self and others. - Strategic thinker and creative storyteller with excellent interpersonal skills. - High level of poise and professionalism. - Ability to prioritize workload and solve problems quickly. - Results-driven with the ability to set and deliver on priorities. - Self-motivated with the ability to work in a team environment. - Bilingualism (English/French) is an asset. - Satisfactory Criminal Record Check, including Vulnerable Sector Verification. Requirements - Ability to work staggered hours, evenings, and weekends as necessary. - Physical demands – minimal (camera lifting, holding mic in media scrums). Application Deadline June 15, 2026

• Write and maintain high-quality product documentation and guides • Write blog posts focused on AI Models, inference, performance, and product use cases • Update and improve website copy, including landing pages, feature pages, and product descriptions • Create walkthrough videos of our products and other related AI tools • Ensure content is clear, accurate, and aligned with the product narrative • Create and manage a structured content calendar aligned with growth goals • Identify opportunities where content can drive user acquisition, activation, and education • Learn how content contributes to funnels, conversion, and product adoption • Utilize internal tools to research topics, plan content, and build a content strategy • Collaborate with internal teams to translate complex technical ideas into simple, compelling stories

• Own and drive key product metrics for trial conversion and retention: 1st renewal rate, 1st workout rating, welcome workout completion, workout-to-workout conversion, 6-week plan completion, trial-to-paid CR • Own the coach persona end-to-end. Define how the coach speaks, when she shows up (workout, chat, educational content, CRM, push), and what coach remembers about the user • Run a fast experimentation loop. Generate, prioritize, ship, and read new content hypotheses across welcome workout, weekly drops, coach chat, educational content, and CRM • Own user-coach chat as a first-class product surface. Define the conversation system (AI, human-in-the-loop, or hybrid), the tone of voice, and the experiments that move chat → next workout and chat → retention • Define the topic roadmap and 6-week block structure together with the SME Content Methodologist • Design programs at the workout, week, and 6-week block level (welcome workout, weekly intent, regression and progression rules) in partnership with the SME and external master trainers per discipline • Evolve the in-product programming experience: how the user discovers a program, lands on a workout, gets feedback, and is nudged back tomorrow • Drive cross-feature conversion: workout → chat, workout → educational content, chat → next workout, and any new content type we ship • Scale topics together with the Content Producer, balancing production speed, cost-per-topic, and content quality across studio shoots and AI-generated content • Commit to a quarterly production cadence with the Content Producer (topics, formats, delivery dates) and adjust based on what experiments tell you • Analyze product data directly to find retention and engagement opportunities