Campaign Manager
Location
ON + 1 moreAll locations: ON | Canada
Posted
5 days ago
Salary
$60K - $72K / year
Seniority
Mid Level
Job Description
Campaign Manager
War Room
• Manage the setup, trafficking, and day-to-day management of digital advertising campaigns across multiple platforms. • Execute paid search campaigns including account setup, campaign structuring, keyword development, ad copy creation and testing, and bid/budget management. • Ensure campaigns are launched accurately by performing quality assurance (QA) on ads, tracking tags, and data uploads. • Maintain campaign organization and platform setups to ensure operational efficiency. • Monitor campaign pacing, delivery, and performance to ensure campaigns meet client goals. • Analyze campaign performance using reporting and analytics tools to identify optimization opportunities. • Develop and implement optimization recommendations aligned with client objectives. • Perform regular campaign audits to ensure campaigns are running efficiently and accurately. • Pull and prepare campaign reports for internal teams and Account Managers. • Use reporting, analytics, and trend analysis tools to evaluate campaign performance. • Provide insights and recommendations based on campaign data and performance trends. • Act as a technical resource for troubleshooting issues related to creative assets, tracking tags, and platform functionality. • Collaborate closely with Campaign Managers, Account Managers, and Data Analysts to improve campaign performance. • Support the development of junior team members and new team members by sharing knowledge and best practices.
Job Requirements
- 2–4 years of experience in paid media management, either at a digital marketing agency or in an in-house marketing team.
- Experience with digital media planning and buying across multiple channels.
- Certification in Google Analytics, Google Ads, and Facebook/Meta.
- Hands-on experience with Search Ads platforms, including Google Ads, Microsoft Bing, and Yahoo.
- Experience managing $3M+ in annual digital media budgets.
- Working knowledge of Meta Business Manager, Campaign Manager 360 (DCM), and other demand-side platforms.
- Familiarity with media and research tools such as ComScore, eMarketer, or similar platforms.
- Experience with Google Tag Manager, including understanding tags and identifying or troubleshooting tracking issues.
- Advanced Microsoft Excel skills, including Pivot Tables, dashboards, and macros.
- Strong understanding of the digital advertising and ad tech landscape.
Benefits
- Remote work + Summer Hour Fridays
- 3 weeks of annual paid vacation with tenure increases
- Additional paid holiday season break
- Paid sick leave
- Extended Health and Dental benefits + Wellness spending account
- Professional development funding
- Retirement savings matching
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