An independent platform for cutting-edge, progressive, legal, and political opinion.
Bilingual Copywriter
Location
Florida
Posted
18 days ago
Salary
0
Seniority
Senior
Job Description
Bilingual Copywriter
The Leaflet
• Support the Creative Pod: Support senior creatives on larger campaign initiatives by adapting and extending copy across additional formats, versions, and placements - in both English and Spanish. • Copy Production: Write and adapt bilingual copy for a variety of channels including social media, email, push notifications, in-app messaging, web, and digital advertising - with a deep understanding of U.S. Hispanic sports culture and audience nuance. • Versioning & Adaptation: Execute multiple copy variations based on campaign briefs or master messaging, ensuring accuracy, consistency, and authentic cultural resonance across all Spanish-language executions. • Transcreation: Go beyond direct translation - transcreate English copy into Spanish that feels native, culturally relevant, and emotionally resonant for U.S. Hispanic sports fans rather than just literally translated. • File Prep & Delivery: Prepare final copy for handoff, including proper formatting, versioning, and organization for various platforms and internal teams. • Quality Assurance: Proof and review copy assets for errors, ensuring every word is on-brand, grammatically sound, culturally appropriate, and compliant with regulatory requirements. • Collaboration: Work closely with designers, project managers, and marketing teams to meet deadlines and deliver cohesive, compelling creative across both languages. • Stay Ahead of Trends: Keep up-to-date with the latest trends in Spanish-language digital marketing, U.S. Hispanic sports culture, and the broader iGaming landscape.
Job Requirements
- 3+ years of experience in copywriting, content writing, or a related creative discipline.
- Native or near-native fluency in both English and Spanish is required - with the ability to write with equal confidence, nuance, and creativity in both languages.
- A strong portfolio demonstrating bilingual or Spanish-language copy across digital, social, and CRM channels - with clear attention to cultural authenticity, brand voice, and audience awareness.
- Deep understanding of U.S. Hispanic culture and sports fandom - including soccer, NFL, NBA, boxing, and beyond.
- Exceptional writing, editing, and proofreading skills in both English and Spanish across a range of channels and formats.
- Familiarity with AP Style as a baseline, with the flexibility to set it aside.
- Proficiency with AI-powered writing and content tools (e.g., ChatGPT, Claude, Jasper, Copy.ai) and AI-enhanced editing tools (e.g., Grammarly Business, Hemingway).
- Comfort using AI to accelerate copy production and generate variations - while maintaining a strong editorial voice, cultural authenticity, and brand standards across both languages.
- Detail-oriented with excellent organizational and time management skills.
- Well-versed in writing for digital platforms - social, email, push, in-app, web, and paid ads.
- Experience working in fast-paced, deadline-driven environments.
- Collaborative mindset with experience working alongside designers, marketers, and product teams to refine creative approaches.
- A passion for sports and the ability to write compellingly about live betting moments, odds, promotions, and game-day energy.
- Experience in iGaming, sports betting, or a similarly regulated industry is a significant advantage.
Benefits
- Flexible vacation allowance.
- Remote or Hybrid Flexibility : Enjoy the flexibility of remote work, with opportunities for in-person collaboration at our Austin headquarters at least twice a year, or a hybrid arrangement.
- Innovative Environment: Join a team that thrives on pushing boundaries.
- Growth Opportunities: As we scale, your role will evolve, providing you with unlimited opportunities for personal and professional growth.
- Diverse and Inclusive: Join a team that values diversity, inclusivity, and embraces varied perspectives.
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