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Senior Copywriter
Location
United Kingdom
Posted
18 days ago
Salary
0
Seniority
Senior
Job Description
Senior Copywriter
Reedsy
• Develop a consistent tone of voice for Reedsy across multiple channels; • Own and evolve our brand guidelines; • Help onboard writers to ensure consistency across every channel; • Write copy for our landing pages, lead magnets, email campaigns, newsletters and social media posts; • Come up with new creative ideas to convert our traffic; • Review copy performance (open rates, click-through, conversions) and use those learnings to sharpen future work; • Work closely with a team of content creators (writers, illustrators, animators, and YouTubers) on ad and modal copy, graphic assets, storyboards and video scripts; • Bring a high standard to your own copy and honest, useful feedback to everyone else's.
Job Requirements
- Native-level English speaker
- Experience creating conversion copy for large-scale campaigns at a fast-growth startup
- A varied portfolio of copy, from short form to long form
- Ability to write with range, from playful campaign headlines to technical writing concepts
- Proven experience shaping brand guidelines and tone of voice
- Familiarity with the publishing industry and writing craft concepts
- Experience with email marketing, conversion optimization and A/B testing
- Familiarity with Google Analytics and other analytics tools
Benefits
- Remote work
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