• Provides clear vision & direction to teams enabling them to work cohesively across departments, locations divisions and platforms. • Oversees and coordinates multiple design and estimating teams, Specialized Estimating, EWP, Architectural Design, In Plant Quality Control, structural design and BIM processes where applicable. • Identifies innovative ideas by attending industry related events, reviewing publications and announcements; tracks individual & team contributors and their accomplishments/best practices. • Ownership of the Market Design & Estimating groups, roadmaps, design standards & related workflows. • Works with vendor partner(s) leadership teams on current & future development needs. • Develops SOW for various strategic initiatives with tech support from applications manager & IT. • Collaborates with internal Business Support Systems & Manufacturing teams to align technology and supporting solutions/features. • Partners with cross-functional teams to develop and drive strategies and critical initiatives supporting market growth & opportunity. • Supports Design Managers in developing and maintaining In Plant Quality control, along with best-in-class design/estimating workflows that ensure the next level customer experience. • Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations. • Enhances organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments. • Develops negotiating strategies and positions by studying integration of new venture with company strategies and operations; examining risks and potentials; estimating partners' needs and goals. • Analyzes market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending equity investments. • Protects organization's value by keeping information confidential.

• Design and iterate on core strategy mechanics: exploration, resource economies, tech progression, and combat systems • Balance progression curves, difficulty scaling, and reward structures for mobile sessions • Create clear design documentation, flowcharts, wireframes, and system specifications • Prototype mechanics (paper or in-engine) to validate design hypotheses • Collaborate with Engineering and Art to implement and polish features • Partner with LiveOps and Analytics to define KPIs and design A/B tests • Analyze player data and feedback to optimize mechanics, economy, and monetization • Support QA with scenario testing and balance validation • Mentor junior designers through design reviews, feedback sessions, and documentation standards • Lead design discussions and advocate for player-first solutions across disciplines • Drive design quality and consistency across features, establishing best practices for the team

• Design UGC creator portfolios in Canva using approved structures and layouts • Build portfolios that clearly showcase: Creator overview & niche positioning, UGC examples (photo + video), Metrics & past results (when provided), Case studies (mandatory section), Brand logos / collaborations (if available), Contact / booking CTA • Ensure each portfolio is clean, modern, and optimized for brand decision-makers • Create fully shareable Canva Site or Canva PDF portfolios • Create fully shareable branding assets on Canva for Creator • Maintain organized Canva files so portfolios can be duplicated, edited, and updated efficiently • Communicate with the team via Slack and accept and implement feedback efficiently

• Assure quality creative across multiple channels while meeting accessibility, SEO, brand standards & development requirements • Mastery of client presentations & non-creative communication • Commanding presence that inspires trust, collaboration & inspiration • Demonstrate comprehensive knowledge of aspects of marketing, including customer journeys and messaging hierarchies across channels (email, DM, in-app, landing pages/microsites, social, digital display and physical) • Collaborate with cross-functional teams to develop and execute creative that exceeds client and user expectations • Cultivate strong relationships with senior clients to help drive organic growth and foster long-term partnerships • User centric approach to creative & design, ensuring user research is executed delivering actionable insights • Well versed in UI, UX, & content creation for digital experiences • Collaborate with cross-functional teams in designing, planning, & facilitating experience workshops • Ensure consistent brand representation across all creative, including print, social, video, digital, & out-of-home • Oversee the development of compelling and impactful campaigns that resonate with the target audience • Work closely with copywriters, art directors, and designers to ensure brand consistency and creative excellence • Stay up-to-date with industry trends and best practices to drive innovation and deliver effective creative • Ability to engage audiences using sketches, blueprints, and prototypes to gather feedback • Sound knowledge of the digital landscape & understanding of technical requirements • Sound knowledge of brand development and design • Ability to multitask several projects and appropriately meet deadlines • Professional and personal integrity