Content Optimisation Specialist Location: Heatherton Australia Job Description: About the Opportunity We're looking for a Content Optimisation Specialist to join our Digital Marketing team in a hands‑on role where you'll shape how customers discover, engage with and trust our content across Mitre 10 and Home Timber & Hardware websites. You'll work at the intersection of content, search and customer behaviour - optimising everything from category and product pages to editorial content to drive visibility, engagement and conversion. It's an exciting opportunity to deepen your expertise across SEO, GEO and emerging AI‑driven search, while partnering closely with Marketing, Digital and Merchandise teams to make a measurable commercial impact. This role is based in our Heatherton National Support office, with a hybrid arrangement with 3 days in the office and 2 days working from home. What you'll be doing - Optimising on‑site content to improve search visibility, engagement and organic growth - Analysing customer search behaviour using enterprise keyword and analytics tools - Leading keyword research strategies across SEO, GEO and AEO - Developing content strategies for key growth categories and campaigns - Improving site structure, internal linking and page hierarchy to enhance UX/UI - Collaborating with Marketing and Merchandise teams to inform content development - Monitoring performance and sharing insights to guide continuous improvement You're likely a match if you have - Experience in content development or long‑form copywriting - Hands‑on experience with SEO practices and search optimisation techniques is advantageous - Strong understanding of how customers search and consume digital content - Experience using CMS platforms (e.g. Contentful, Contentstack, AEM) - Exposure to SEO and research tools such as SEMrush or BrightEdge - Strong commercial mindset with attention to detail and stakeholder skills What's on offer We're proud to offer a workplace that supports your well‑being, growth, and belonging: ️ Extra Leave: Enjoy a 5th week of annual leave, 2 well‑being days, plus 1 volunteer day annually Career Growth: Endless learning and development opportunities Parental Leave: 12 weeks of gender‑neutral paid leave for primary carers Inclusive Culture: Bronze Employer for LGBTQ Inclusion ️ Neutral Pay Gap: Gender pay gap under 5% (WGEA 2024-2025) Mental Health: Gold accreditation by Mental Health Australia Flexibility: Flex Ready and Family Friendly Workplace accredited About Us At Total Tools & Hardware Group (Part of Metcash), we're more than just a group of hardware and tool retailers - we're a national network helping build stronger communities. Backed by trusted brands like Mitre 10, Total Tools, and Home Timber & Hardware, we support independently owned, joint venture, and company‑owned stores across Australia. With a strong focus on local ownership and expert advice, we give tradies, builders, and DIYers the edge they need to tackle any job - big or small. Whether it's trade‑quality tools from Total Tools or reliable hardware from Mitre 10 and HTH, TTHG is the powerhouse behind the stores that keep Australia building. This role is being managed directly by our internal Talent Acquisition team. We respectfully request that recruitment agencies do not submit profiles or make contact regarding this opportunity. #INHT #LI-SC1

• Support day-to-day social content production and editing • Edit short-form social videos for platforms including LinkedIn, X, Instagram, and YouTube • Assist with podcast production, editing, formatting, and publishing workflows • Create light motion graphics and social-first visual assets • Produce captions, cutdowns, and platform-specific content variations • Support content planning and creative brainstorming sessions • Assist with on-site filming and content capture at events and activations • Coordinate shoots, schedules, gear prep, and production logistics • Organize and maintain media libraries and project files • Help ensure content aligns with CrowdStrike brand and social standards • Stay current on social content trends, formats, and platform best practices

• Edit and post weekly 1-hour music mixes to the main YouTube channel using native material • Create and post 2–3 reels per day to the main channel using native and sourced/reposted content • Manage 2 burner channels: create and post 6 reels per day using reposted and sourced content • Produce one high-quality, visually polished video essay edit per month • Clip video essays into short-form content for YouTube Shorts and reels • Post one video essay per week, dubbed in multiple languages, to the YouTube channel • Post 2 reels per day of clipped native content to the channel • Create and post content to editorial burner accounts on Instagram and X using provided templates and brand guidelines • Maintain a cadence of 6 posts per day across 3 accounts covering news in tech, pop culture, and music • Manage scheduling, posting, and channel operations across all assigned platforms independently • Source and curate repostable content appropriate to each brand’s voice and audience • Maintain consistent output quality and posting cadence without client-side oversight • Perform other content and channel duties as assigned

Join our Team About this opportunity: We welcome you to an exciting role as a Network Engineer at Ericsson. In this position, you will be afforded the chance to perform extensive analysis, audit, optimize, and design variances of telecom networks. The scope of the role is vast, involving diverse areas such as RAN, Transport, Core, OM, and Services Networks. As the chosen candidate, you will have the opportunity to be involved in the entire process, ranging from early engagement and pre-sales of services and networks to service delivery and acceptance. What you will do:- Execute scope-based deliveries.- Automate recurrent processes for enhanced efficiency.- Assess and maintain telecom networks.- Optimize network performance based on technical evaluations.- Collaborate closely with functional teams to ensure service delivery and acceptance.- Participate actively in early engagement and pre-sales of services and networks. The skills you bring:- Overall understanding of Automation?.