• Design and build Claude skills, MCP integrations, and automated pipelines that transform internal knowledge into publication-ready docs with minimal manual intervention. • Act as the final reviewer for content produced by AI-assisted workflows and engineers, maintaining a high bar for technical accuracy and polish. • Define content structures and metadata standards that ensure our documentation is agent-consumable and machine-parseable. • Train and support engineers and PMs to document their own features using the tools and frameworks you create. • Partner closely with Engineering and Product teams to ensure new features ship with documentation-ready context. • Build automated loops to identify content gaps and outdated docs, using metrics to track quality and documentation satisfaction. • Work with Developer Advocates to refine tutorials, blog posts, and SDK documentation for high-visibility releases.

• Design, document, and run the Content Waterfall System - turning every long-form video into platform-native short-form content and social posts • Own the organic content calendar and publishing cadence across all channels • Manage the video editing team day-to-day - review all cuts for quality, pacing, hooks, and brand alignment • Run the weekly editor meeting; hold the team to deadlines and quality standards • Own thumbnail and title testing strategy in collaboration with Head of Marketing - drive CTR improvement across YouTube and social • Track organic performance and deliver weekly reports; iterate based on data • Create SOPs and repeatable workflows for content production and editing • Work closely with the Paid team to share winning hooks, themes, and messaging • Support the rollout of additional channels (LinkedIn, blog, podcast) as the brand scales • Monitor and maintain brand reputation across key content and community platforms.

• Develop a sharp content strategy aligned with business goals • Grow the brand into the destination for modern GTM wisdom • Create content that educates without being boring • Translate complex sales tech concepts into easily digestible content • Collaborate with Demand Gen, PMM, and Sales to make impactful content • Scale the content machine with AI tools • Optimize by tracking performance to improve content output • Take risks and stand out in content creation

Role Description This is not a social media specialist role. This is a content operations role. - You won't just execute - you'll set the strategy for how we distribute, test, and scale content across every platform. - You'll own the entire production pipeline - from raw footage to published output across Instagram, YouTube, TikTok, and beyond. - You'll manage our video editing team of 5 people, build the systems that make great content repeatable, and ensure every long-form video becomes pieces of platform-native content. - You'll report directly to the Head of Marketing and work closely with the Paid team to share what's working across channels. What You'll Own - Design, document, and run the Content Waterfall System - turning every long-form video into platform-native short-form content and social posts. - Own the organic content calendar and publishing cadence across all channels. - Manage the video editing team day-to-day - review all cuts for quality, pacing, hooks, and brand alignment. - Run the weekly editor meeting; hold the team to deadlines and quality standards. - Own thumbnail and title testing strategy in collaboration with Head of Marketing - drive CTR improvement across YouTube and social. - Track organic performance and deliver weekly reports; iterate based on data. - Create SOPs and repeatable workflows for content production and editing. - Work closely with the Paid team to share winning hooks, themes, and messaging. - Support the rollout of additional channels (LinkedIn, blog, podcast) as the brand scales. - Monitor and maintain brand reputation across key content and community platforms. Qualifications - 3+ years managing content production or editing teams in async, remote-first environments. - Proven experience reviewing video edits and giving quality, pacing, and creative feedback. - Experience with short-form content distribution - Instagram Reels, YouTube Shorts, TikTok. - Experience building Content Waterfall systems, SOPs, and repeatable workflow. - Analytics literate - you know which metrics matter and make decisions based on data. - Background in coaching, info-products, or online education (preferred). Who You Are - A systems thinker - you build processes, not one-off solutions. - Self-directed - you see what needs doing and you do it without being told. - A direct communicator - you give honest feedback, run tight meetings, and hold people accountable. - Async-first - you work well in Slack/Loom environments without needing constant check-in. - Brand-sensitive - you can absorb a voice and ensure every piece of content sounds right. - Comfortable leveraging AI tools to improve production speed, ideation, and workflow. Working Hours & Compensation - Hours: Full-time (40 hours per week). - Compensation: 2,500 - 3,500 USD/month. Benefits - Work from Anywhere - Fully remote position, work from wherever you're most productive. - Flexible Hours - Structure your workday in a way that fits your life while still meeting team needs, and overlapping 3 - 4 hours daily with US Eastern Time. - Ongoing Growth - Access to ongoing training, resources, and development opportunities to sharpen your skills. - Ownership & Impact - You won't just fill a role - you'll build something meaningful at a company that changes lives every day. - Leadership Collaboration - Work closely with founders and department leads, with direct influence on how the business grows.