• Lead reporting for agency-managed media campaigns, digital programs, and Salesforce-driven initiatives • Build and maintain dashboards that give marketing leadership clear visibility into performance, trends, and ROI • Ensure consistent reporting standards across channels, teams, and stakeholders • Translate raw campaign data into performance narratives that drive decisions • Use Airtable to support campaign hierarchy, planning and tracking • Structure and optimize how campaign and performance data is organized and accessed by the marketing team • Bridge gaps between Airtable workflows and Salesforce where needed • Ensure operational data is clean, consistent, and accessible • Develop and refine multi-touch attribution models that reflect how Natera's buyers actually engage • Evaluate campaign and channel effectiveness to guide budget allocation decisions • Provide clear recommendations on where to scale spend and where to cut • Partner with Brand and Marketing leadership on forecasting and investment planning • Track and analyze performance across the full funnel: lead to MQL to SQL to pipeline to closed-won • Improve visibility into the Salesforce marketing funnel, including lead flow, conversion rates, and pipeline contribution by campaign and channel • Identify bottlenecks in the funnel and partner with Demand Gen, Sales, and Marketing Ops to fix them • Connect campaign activity to pipeline outcomes so marketing can demonstrate revenue contribution • Partner with Data Engineering and Marketing Ops to ensure clean, reliable data flows across systems • Maintain consistency across Salesforce, Airtable, Eloqua and agency platforms • Standardize definitions and reporting frameworks • Own the data dictionary for marketing analytics

• Work with large datasets to support custom analytics for client deliverables • Using data cloud products and data to create new solutions and capabilities • Work to automate and streamline processes and deliverables to scale value across clients • Identifying opportunities and offering analytics to the client/client teams with a focus on building and improving business intelligence capabilities • Partner with product teams to ensure platform capabilities support client requirements and future revenue opportunities

Role Description This position is National Remote. You’ll enjoy the flexibility to telecommute from anywhere within the U.S. as you take on some tough challenges. The System Data Integrations Analyst is responsible for maintaining the accuracy, integrity, and usability of enterprise item master and integrated system data that supports procurement, charging, charting, and financial reporting workflows. This role ensures that item data is structured, categorized, and configured correctly across ERP and downstream systems so that clinical, operational, and financial processes function as intended. The Analyst applies working knowledge of item master governance, spend categorization, unit-of-measure structures, and charging vs. charting logic to maintain compliant and revenue‑accurate system integrations. This role plays a critical operational control function by preventing mis‑classified spend, incorrect patient charges, revenue leakage, and system rejections caused by incorrect data alignment. The position operates within established data governance standards and collaborates closely with Supply Chain, Finance, Clinical, Revenue Cycle, and IT partners. This position is full time (40 hours/week) Monday - Friday. Employees are required to have flexibility to work any of our 8-hour shift schedules during our normal business hours of 8:00 am – 5:00 pm PST. It may be necessary, given the business need, to work occasional overtime. We offer weeks of on-the-job training. The hours of the training will be based on schedule or will be discussed on your first day of employment. Qualifications - High School Diploma/GED - Must be 18 years of age OR older - Working knowledge of: - ERP or enterprise procurement systems - Item master data structures - Spend categorization and financial coding - Charging vs. charting concepts in healthcare environments - Analytical and problem‑solving skills - Ability to research products and interpret functional use cases - High attention to detail and data accuracy - Ability to communicate clearly with clinical, financial, and technical stakeholders - Proficiency with Excel and enterprise reporting/data tools - 2–4 years of experience in: - Item master management - System data analysis - ERP or supply chain systems support Requirements - Flexibility to work any of our 8-hour shift schedules during our normal business hours of 8:00 am – 5:00 pm PST - It may be necessary, given the business need, to work occasional overtime Benefits - Comprehensive benefits package - Incentive and recognition programs - Equity stock purchase - 401k contribution (all benefits are subject to eligibility requirements) - Hourly pay for this role will range from $20.38 - $36.44 per hour based on full-time employment Company Description At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone–of every race, gender, sexuality, age, location, and income–deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups, and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes — an enterprise priority reflected in our mission. UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations. UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.

• Build data intelligence for the business: • Generate commercial opportunities. • Provide strategic business monitoring. • Executive KPIs. • Advanced BI with Looker Studio. • In-depth analyses for executives. • Develop strategic analyses and data intelligence to identify commercial opportunities and growth levers in our B2B business. • Build and evolve executive KPIs, dashboards and management views. • Conduct in-depth analyses of customer behavior, products, channels and business performance. • Support commercial teams, CRM, product and operations with studies and data-driven recommendations. • Structure analytics models and products to optimize and automate business decisions and processes. • Ensure the quality, consistency and reliability of analyzed information. • Work closely with data, engineering, product and business teams to evolve data sources and analytical views. • Translate complex data into clear insights for technical and executive audiences.