MeanPug Digital logo
MeanPug Digital

Loyal Marketing for Ambitious Law Firms, we specialize in branding, web, CRM, software development, SEO, and digital ads

SEO Manager

SEO MarketingSEO MarketingFull TimeRemoteSeniorTeam 11-50Since 2017H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

7 days ago

Salary

0

Seniority

Senior

Professional Certificate5 yrs expEnglishJavaScriptWordPress

Job Description

SEO Manager

MeanPug Digital

- Conduct comprehensive technical SEO audits across client sites and prioritize fixes by impact - Diagnose and resolve crawlability, indexation, site speed, Core Web Vitals, and structured data issues - Implement and maintain schema markup across law firm site templates in WordPress - Manage redirects, canonicalization, XML sitemaps, and robots.txt configurations - Monitor site health on an ongoing basis using tools like Screaming Frog, Semrush, and Google Search Console - Conduct keyword research and develop content strategies aligned with each client's practice areas and target markets - Produce detailed content briefs for writers that translate SEO intent into clear, actionable guidance - Audit and optimize existing on-page content for relevance, structure, and search intent - Identify content gap opportunities and develop roadmaps to close them - Own local SEO strategy across client portfolios including Google Business Profile optimization, citation building, and local pack performance - Monitor and improve local rankings across target practice areas and geographies - Identify and resolve local listing inconsistencies across directories and data aggregators - Track and report on keyword benchmark performance, surfacing insights and recommending course corrections when targets are off track - Work within Asana to manage tasks, track budgets, and communicate progress clearly to strategists - Collaborate with the broader SEO team to share learnings, align on best practices, and contribute to process improvements - Stay current on algorithm updates, industry changes, and emerging SEO best practices in the legal vertical

Job Requirements

  • 5+ years of hands-on SEO experience, with a strong track record across technical, content, and local SEO
  • Deep familiarity with WordPress, including comfort implementing technical SEO changes directly in the CMS and common plugins (Yoast, RankMath, etc.)
  • Expert-level proficiency with Screaming Frog, Semrush, Ahrefs, Google Search Console, and Google Business Profile
  • Strong understanding of Core Web Vitals, page speed optimization, and how site performance intersects with SEO
  • Proven ability to conduct keyword research and translate findings into clear content strategies and briefs
  • Experience managing local SEO across multi-location clients or businesses with multiple service areas
  • Highly organized and comfortable managing a large volume of client work through project management tools
  • Strong written communication skills
  • Agency experience strongly preferred
  • Bonus skills (nice to have)
  • Experience in the legal vertical or other regulated industries
  • Familiarity with log file analysis and crawl budget optimization
  • Experience with link building strategy and execution
  • Working knowledge of HTML, CSS, and JavaScript as they relate to SEO implementation
  • Exposure to GA4, GTM, and conversion tracking setup

Benefits

  • Medical, dental, and vision insurance
  • Company-sponsored 401(k) with matching
  • Flexible work schedule, work when and where you're most productive as long as deliverables are met
  • Up to $500 reimbursement for pet adoption fees or vaccinations
  • Technology stipend for equipment setup
  • Professional development opportunities

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